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Show Results For
- All HBS Web
(8,602)
- People (21)
- News (1,755)
- Research (5,674)
- Events (73)
- Multimedia (77)
- Faculty Publications (3,967)
- December 2019 (Revised March 2020)
- Case
Impossible Foods
By: Jose B. Alvarez and Natalie Kindred
Impossible Foods founder and CEO Pat Brown started the company out of concern over livestock production’s impact on climate change. Impossible’s mission is to end consumption of animals by 2035, and its strategy is to develop and market plant-based foods so similar to... View Details
Keywords: Agribusiness; Food; Consumer Behavior; Behavior; Venture Capital; Technological Innovation; Innovation Strategy; Entrepreneurship; Marketing Strategy; Distribution; Production; Product Development; Product Positioning; Growth Management; Global Strategy; Competition; Climate Change; Environmental Sustainability; Animal-Based Agribusiness; Agriculture and Agribusiness Industry; Technology Industry; Food and Beverage Industry; Consumer Products Industry; United States; China; Asia; California; Hong Kong; Taiwan
Alvarez, Jose B., and Natalie Kindred. "Impossible Foods." Harvard Business School Case 520-046, December 2019. (Revised March 2020.)
John T. Gourville
John Gourville is the Albert J. Weatherhead, Jr. Professor of Business Administration at the Harvard Business School. He joined the HBS Marketing Unit in 1995 after receiving his Ph.D. at the University of Chicago in marketing and behavioral research. His most... View Details
- 05 Jul 2022
- Op-Ed
Hear Me Out: Introverts Can Be Loud and You Might Like Microsoft Teams
business leaders demanded collaboration tools, we saw Zoom and other video conferencing products explode. But MS quickly responded with improvements to Teams’ videoconferencing capabilities View Details
Keywords: by Danielle Kost
- 1978
- Article
Perceptions of Unfair Marketing Practices: Consumerism Implications
By: Gerald Zaltman, Rajendra K. Srivastava and Rohit Deshpandé
Previous research in complaint behavior has ignored the perception of unfair marketing practices as an explanatory variable. Perceptions of unfair marketing practices are related to consumer complaint behavior, although differentially related across different ages.... View Details
Zaltman, Gerald, Rajendra K. Srivastava, and Rohit Deshpandé. "Perceptions of Unfair Marketing Practices: Consumerism Implications." Advances in Consumer Research 5 (1978): 247–253.
- 18 Mar 2009
- Research & Ideas
Marketing After the Recession
consumers to lead you into recovery. But don't forget to stock up to take advantage of the pent-up demand that will be unleashed once other consumers get their confidence back.... View Details
- 17 Jul 2023
- Blog Post
Sustainability Career Advice from the Career & Professional Development Office
Hillary Mann is a Corporate Relations Director in the Career and Professional Development Office covering Consumer Products, Retail & Luxury Goods, Hospitality, Agribusiness, View Details
- 13 Feb 2025
- Blog Post
IFC India 2025: The Coal Dichotomy: Balancing Economic Growth and Decarbonization in India
demand for energy is only set to increase as more people join the middle class and purchase appliances like air conditioners, washing machines, and refrigerators — technologies... View Details
- December 2005 (Revised April 2011)
- Case
General Electric's 20th Century CEOs
By: Nitin Nohria, Anthony Mayo and Mark Benson
General Electric thrived in every decade of the 20th century. Since its founding in 1892, GE has placed a high value on picking and training the best people. Staff members worked with other scientists in the company's research lab to design and manufacture new and... View Details
Nohria, Nitin, Anthony Mayo, and Mark Benson. "General Electric's 20th Century CEOs." Harvard Business School Case 406-048, December 2005. (Revised April 2011.)
- 21 Nov 2022
- Research & Ideas
Buy Now, Pay Later: How Retail's Hot Feature Hurts Low-Income Shoppers
Online shopping features that let consumers pay for goods in interest-free installments exploded during the pandemic, but new research questions the riskiness of such services: Are people getting in over their heads? Buy now, pay later... View Details
- 22 Feb 2022
- News
New Urban Order
Highway As cities reshape themselves and populations increase, demand for goods will rise. And if the pandemic taught us anything about supply View Details
Keywords: Kathleen Fu, Deborah Blagg, Julia Hanna, and Maureen Harmon; illustrations by; energy; environment; sustainability; entrepreneurship; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation; Transit and Ground Passenger Transportation
- 26 Oct 2017
- Research Event
In an Era of 'Fake News,' What is the Future of Advertising and Publishing?
Young’s media and entertainment practice put it, “The consumers have already taken all the pieces apart.” Anand summed up what is apparent now, but wasn’t obvious when the internet was created: “The power of... View Details
- 05 Sep 2024
- Blog Post
District Heating in Denmark: How Fjernvarme Fyn fuels an integrated and sustainable future
its optionality and efficiency. At Fjernvarme Fyn, the system is equipped to produce heat and power using a combination of waste, wood chips, and straw incineration,... View Details
- Web
Preface - Coin and Conscience – Baker Library | Bloomberg Center, Historical Collections
growing number of foreign merchants and financiers who came there to transact business. Money had to be loaned at interest to meet the credit demands of international trade. To secure these loans, various... View Details
- October 1994 (Revised August 2006)
- Case
Sport Obermeyer Ltd.
By: Janice H. Hammond and Ananth Raman
The case describes operations at a skiwear design and merchandising company and its supply partner. Introduces production planning for short-life-cycle products with uncertain demand and allows students to analyze a reduced version of the company's production planning... View Details
Keywords: Product; Supply Chain; Demand and Consumers; Production; Planning; Globalized Markets and Industries; Forecasting and Prediction; Industry Growth; Apparel and Accessories Industry; Apparel and Accessories Industry; United States; Hong Kong
Hammond, Janice H., and Ananth Raman. "Sport Obermeyer Ltd." Harvard Business School Case 695-022, October 1994. (Revised August 2006.)
- 14 May 2019
- Research & Ideas
Ethics Bots and Other Ways to Move Your Code of Business Conduct Beyond Puffery
travel and expense policies for a large consumer products company. Apps aren’t the only alternative Even if not ready to develop or deploy such technologically advanced solutions, companies can still make... View Details
Keywords: by Michael Blanding
- 22 May 2024
- HBS Case
Banned or Not, TikTok Is a Force Companies Can’t Afford to Ignore
Businesses that dismiss TikTok as merely a platform for teenagers looking to create and consume cat and dance videos do so at their own peril. That’s the message of a Harvard... View Details
- 18 Sep 2019
- News
Level Up
entering the Age of the Fluid Fan, she says, in which fans are becoming more open to switching allegiances, trying out new platforms, and constantly demanding convenience. “Our thesis is you need to operate... View Details
- Article
Levitz Furniture: A Case History in the Creation and Destruction of Shareholder Value
By: W. E. Fruhan Jr.
Fruhan, W. E., Jr. "Levitz Furniture: A Case History in the Creation and Destruction of Shareholder Value." Financial Analysts Journal (March–April 1980).
- 20 Oct 2003
- Research & Ideas
Gaps in the Historical Record: Development of the Electronics Industry
further investigation into the development of the consumer electronics and computer industries. Here is an excerpt.I have just completed an initial sketch of the evolution of two industries—Inventing the... View Details