Publications

March 2018 (Revised August 2018)
Case

Matching Markets for Googlers

By: Bo Cowgill and Rembrand Koning

This case describes how Google designed and launched an internal matching market to assign individual workers with projects and managers. The case evaluates how marketplace design considerations—and several alternative staffing models—could affect the company’s goals... View Details

Keywords: People Analytics; Google; Labor Market; Staffing; Market Design; Marketplace Matching; Selection and Staffing; Goals and Objectives; Technology Industry; United States

Research Summary

An Empirical Approach to Understanding Privacy Valuation

The purpose of this research is to detect the presence of sophisticated economic motives behind individual concerns for privacy. Recent theories of privacy demands in commercial contexts have assumed an economically aware and sophisticated consumer, capable of... View Details

December 2012
Supplement

Jefferson County (C): Subsequent Issuance

By: Daniel Bergstresser and Randolph B. Cohen

Jefferson County, Alabama, faces an EPA mandate requiring sewer system upgrades. How will they finance the upgrades? What consequences will follow? View Details

Keywords: Local Government; Political Process; Bankruptcy; Debt Management; Financial Planning; Urban Development; Environmental Sustainability; Infrastructure; Government and Politics; Borrowing and Debt; Alabama

December 2012
Supplement

Jefferson County (B): Borrowing in March 1997

By: Daniel Bergstresser and Randolph B. Cohen

Jefferson County, Alabama faces an EPA mandate requiring sewer system upgrades. How will they finance the upgrades? What consequences will follow? View Details

Keywords: Local Government; Political Process; Bankruptcy; Debt Management; Financial Planning; Urban Development; Environmental Sustainability; Infrastructure; Government and Politics; Borrowing and Debt; Alabama

Article

The Re-Industrialization of the United States?

By: Willy C. Shih

Talk of "re-industrialization" in the United States has been supported by a seeming resurgence in manufacturing, but this is driven more by the end of labor arbitrage and increasing coordination costs of offshore manufacturing. Aggressive restructurings and significant... View Details

July 2024 (Revised January 2025)
Case

Rockefeller Philanthropy Advisors: Bringing Systematic Investment to Philanthropy

By: Lauren Cohen, Hao Gao, Alexander Bischoff and Sophia Pan

Melissa Berman, CEO of Rockefeller Philanthropy Advisors (RPA), evaluated her client’s philanthropy project and its mediocre performance. RPA was a segment of the Rockefeller Family Office’s Philanthropy Department, becoming an independent charity in 2002. Consistently... View Details

2002
Case

Southwest Airlines

By: Vijay Govindarajan and Julie Lang

Southwest used its short-haul and point-to-point strategy to achieve the lowest operating cost structure in the domestic airline industry. Flexible contracts and a rigorous peer recruiting process aligned its 35,000 employees with this strategy. View Details

Keywords: Cost; Air Transportation; Business Strategy; Air Transportation Industry

Web

How One Coffee Shop Is Brewing Change for Business and Society | Working Knowledge

the cost of providing reasonable accommodations or because they fear they’ll face lawsuits if they terminate an employee. “Employment of the special needs community really doesn’t get attention. It’s a massive disconnect, View Details

March 2023 (Revised June 2023)
Case

Layoffs in the Tech Industry: 2022–2023

By: Sandra J. Sucher and Marilyn Morgan Westner

This case examines the mass layoffs that swept through the tech industry (2022-2023) through the lens of four companies: Twitter, Stripe, Meta, and Google. How these companies implemented workforce change through mass layoffs raises critical questions applicable beyond... View Details

Keywords: Layoffs; Human Resource Management; Workforce Reductions; Ethics; Human Resources; Management; Values and Beliefs; Employee Relationship Management; Resignation and Termination; Compensation and Benefits; Technology Industry; United States; United Kingdom

Research Summary

Voluntary Disclosure

Professor Kimbrough's early work focused on the determinants and economic consequences of firms’ disclosure practices related to earnings. This included examinations of management forecasts and earnings-related conference calls. View Details

December 2012
Supplement

Jefferson County (D): February of 2008

By: Daniel Bergstresser and Randolph B. Cohen

Jefferson County, Alabama, faces an EPA mandate requiring sewer system upgrades. How will they finance the upgrades? What consequences will follow? View Details

Keywords: Local Government; Political Process; Bankruptcy; Debt Management; Financial Planning; Urban Development; Environmental Sustainability; Infrastructure; Government and Politics; Borrowing and Debt; Alabama

November 2005 (Revised December 2016)
Case

Bally Total Fitness (A): The Rise, 1962–2004

By: John R. Wells, Elizabeth A. Raabe and Gabriel Ellsworth

From a single, modest club in 1962, Bally Total Fitness had grown to become—in management’s words—the “largest and only nationwide commercial operator of fitness centers” in the United States in 2004. Bally had faced its share of challenges, but the last couple of... View Details

Keywords: Bally Total Fitness; Fitness; Gyms; Health Clubs; Chain; Securities And Exchange Commission; Paul Toback; Weight Loss; Exercise; Contracts; Personal Training; Retention; Accounting; Accounting Audits; Accrual Accounting; Finance; Advertising; Business Growth and Maturation; Business Model; For-Profit Firms; Customers; Customer Satisfaction; Public Equity; Financing and Loans; Revenue; Revenue Recognition; Geographic Scope; Multinational Firms and Management; Health; Nutrition; Business History; Lawsuits and Litigation; Management; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Marketing; Operations; Service Delivery; Service Operations; Public Ownership; Problems and Challenges; Business and Shareholder Relations; Business Strategy; Competition; Corporate Strategy; Expansion; Segmentation; Trends; Cost Management; Profit; Growth and Development; Leadership Style; Five Forces Framework; Private Ownership; Opportunities; Motivation and Incentives; Competitive Strategy; Health Industry; United States; Illinois; Chicago

02 Mar 2007
What Do You Think?

What Is the Government’s Role in US Health Care?

Summing Up This month's exchange of ideas regarding U.S. healthcare reform ranged far and wide. Some of us were interested primarily in the issue of cost escalation and how to... View Details

Keywords: by Jim Heskett; Health

07 Mar 2018
Research & Ideas

Electronic Health Records Were Supposed to Cut Medical Costs. They Haven't.

much evidence for that,” says coauthor Robert S. Kaplan, senior fellow and Marvin Bower Professor of Leadership Development, Emeritus, at Harvard Business School. The research, conducted at Duke University Medical Center in 2016 View Details

Keywords: by Roberta Holland; Health

Article

Case Study: Can Retailers Win Back Shoppers Who Browse then Buy Online?

By: Thales S. Teixeira and Sunil Gupta

This case study discusses the options that brick-and-mortar retailers can use to combat the negative consequences of 'showrooming.' View Details

Keywords: Showrooming; E-commerce; Retail Industry

Read Now

20 Jul 2021
Research & Ideas

Bankruptcy Spells Death for Too Many Businesses

judge to believe there's some business justification, and then they can make this whole sale happen in, like, 30 days.” Restructuring is less costly Rushing the process may be short-sighted for companies and... View Details

Keywords: by Rachel Layne

February 2006 (Revised September 2006)
Case

Sippican Corporation (A)

By: Robert S. Kaplan

Presents a time-driven version of the Wilkerson Co. activity-based costing case (101092). Faced with declining profits, Sippican Corp. is struggling to understand why it is encountering severe price competition on one product line. The controller collects data that... View Details

Keywords: History; Business Model; Strategic Planning; Cost Accounting; Motivation and Incentives; Resource Allocation; Activity Based Costing and Management; Profit; Business Strategy; Budgets and Budgeting

August 2012
Case

Polar Sports, Inc.

By: W. Carl Kester and Wei Wang

Polar Sports, Inc. is a fashion skiwear manufacturing company in Littleton, Colorado. The company has a unique design for skiwear using a special synthetic material that improves insulation and durability. The ski apparel industry is highly competitive and the best way... View Details

Keywords: Production; Decision Choices and Conditions; Competitive Strategy; Corporate Finance; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Colorado