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  • All HBS Web  (2,966)
    • People  (4)
    • News  (658)
    • Research  (1,830)
    • Events  (4)
    • Multimedia  (5)
  • Faculty Publications  (1,105)
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  • 01 Mar 2025
  • News

Patch Work

The week before the November 2024 US elections was like so many that came before at Winning Connections, with John Jameson (MBA 1991) padding around his firm’s Capitol Hill town house in athletic shorts, trying to demonstrate that the telephone still has a role to play... View Details
Keywords: Sasha Issenberg; Illustrations by Dan Bejar
  • 01 Mar 2011
  • News

On the Outside at HBS

cultural issues. — Debbie Rosenbaum (MBA ’08/JD ’10) is an intellectual property, technology, and Internet attorney with a law firm in Washington, D.C. She also works with entrepreneurs on new-media communications View Details
  • 1997
  • Chapter

Winners and Losers--Industry Structure in the Converging World of Telecommunications, Computing, and Entertainment

By: D. J. Collis, P. W. Bane and S. P. Bradley
Keywords: Supply and Industry; Communication; Information Technology; Entertainment; Competition; Conflict and Resolution; Telecommunications Industry; Information Technology Industry; Entertainment and Recreation Industry
Citation
Related
Collis, D. J., P. W. Bane, and S. P. Bradley. "Winners and Losers--Industry Structure in the Converging World of Telecommunications, Computing, and Entertainment." In Competing in the Age of Digital Convergence, edited by D. B. Yoffie. Boston: Harvard Business School Press, 1997.
  • 01 Jun 2008
  • News

Faculty Research Online

Management Innovation Take Us? Management could change a lot in the coming years, says HBS professor emeritus Jim Heskett. A few reasons: continued development of the Internet and the transparency and communities it has spawned, and new... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • June 1999
  • Case

Major League Baseball--1999

By: Stephen A. Greyser and Elizabeth (Lisa) Smyth
Major League Baseball (MLB) has experienced a very positive 1998 season and must assess its situation and consider new initiatives for 1999. The latter include building, a fan base, television coverage, etc. View Details
Keywords: Advertising Campaigns; Marketing Communications; Marketing Strategy; Business and Stakeholder Relations; Situation or Environment
Citation
Find at Harvard
Related
Greyser, Stephen A., and Elizabeth (Lisa) Smyth. "Major League Baseball--1999." Harvard Business School Case 599-121, June 1999.
  • 07 Sep 2017
  • Blog Post

How One Organization Increased Their Internship Yield

it has improved the way it communicates with prospective interns. “We recognize, understand and respect student privacy and how inundated they are with classes and the whole recruiting process,” says Todd Stout, Manager, Global Talent... View Details
Keywords: Manufacturing
  • 07 Aug 2007
  • First Look

First Look: August 7, 2007

community and local entrepreneurs in India's software industry. We find that entrepreneurs located outside software hubs—in cities where monitoring and information flow on prospective clients is harder—rely significantly more on diaspora... View Details
Keywords: Martha Lagace
  • 18 Feb 2013
  • Research & Ideas

Breaking Through a Growth Stall

discussing the hypotheses and potential responses. Communicate the "ideal client profile" and the implications. An ICP typically implies changes well beyond sales and marketing. The example in the article indicates how it led... View Details
Keywords: by Sean Silverthorne
  • 01 Sep 2014
  • News

Afghanistan’s Hope and Light

Hekmatullah Ebrahimkhil prays next to a network tower on a hill overlooking Qargha Lake, outside Kabul. Ebrahimkhil is helping his father guard and service one of the mobile communication towers on the hill—part of an innovative View Details
Keywords: Julia Hanna
  • 25 Jun 2019
  • Blog Post

Learning the Language of Business and Science – The MS/MBA Biotechnology: Life Sciences Program

My path into the field of biotechnology began at a young age.  I was largely influenced by my mother, who is a chemical engineer with an MBA, and by my upbringing in Boston, which exposed me to one of the top biotech/healthcare View Details
  • 01 Mar 2009
  • News

Faculty Books

essential relationship, including strategies for determining how your boss prefers to process information and make decisions, tips for communicating mutual expectations, and tactics for negotiating... View Details
Keywords: Telecommunications; Information; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Jun 2015
  • News

Alumni Take Action to Improve US Competitiveness

also focusing on the middle skills gap, including Richard Kane (MBA 1968) and Bruce Bockmann (MBA 1967), who are leading HBS Club of New York members’ groundbreaking efforts to connect tech and health care firms with interns from View Details
Keywords: Erin Peterson; Walmart; Health, Social Assistance; Retail Trade
  • 08 Sep 2021
  • Blog Post

Building the Bridge from Nonprofit to VC with Joshua Mbanusi (MBA 2021)

at Collin County Community College before transferring to Cornell University where he majored in policy analysis and was exposed to poverty statistics for the first time. He was moved by them. “The United States puts forward a model for... View Details
  • 05 Dec 2018
  • Blog Post

Leadership Fellow Henry Tsai: Working With City Leadership To Leverage Technology

was to work with HBS Community Partners, HBS alumni who conduct pro-bono consulting work, to develop a marketing strategy for San Jose’s innovation efforts. “If we can tell the innovation story more... View Details
  • 01 Dec 2002
  • News

To Educate Leaders Who Make a Difference in the World

strategy expert Professor Michael E. Porter, who shared his groundbreaking research on regional competitiveness (see sidebar). A late afternoon reception on the lawn between Aldrich Hall and the new Spangler Center brought participants... View Details
  • 01 Apr 1996
  • News

Stasis and Turmoil: HBS Research for the Real World

communications industry has entailed the gradual removal of protected monopolies and rate-of-return regulation. Yet, at the same time, new government policies have been adopted to require open access and nondiscriminatory pricing in areas... View Details
  • 23 May 2019
  • Book

These Entrepreneurs Take a Pragmatic Approach to Solving Social Problems

In 1908, Harvard Business School’s first dean, Edwin Francis Gay, welcomed the School’s inaugural class of 59 students by saying that HBS was challenged with encouraging its students to have the “intellectual respect for business as a profession, with the social... View Details
Keywords: by Dina Gerdeman; Green Technology
  • 17 Aug 2021
  • Blog Post

Applying the MBA Skillset to Global Health Challenges: Summer Fellow Vasilis Theodorou (MBA 2022)

diseases in low-and middle-income countries. I am part of CHAI’s Global Malaria Strategy and Financing team, a team that provides direct technical and operational support to countries to strengthen their malaria programs and eradicate the... View Details
  • 01 Dec 2013
  • News

Faculty Opinion: Making It Better

come at night. The spokes are community cancer centers where chemotherapy, radiation, and rehabilitation take place. As America struggles with its fee-for-service model, Amil, a Brazilian accountable-care organization that provides... View Details
Keywords: Herzlinger, Regina; Colleges, Universities, and Professional Schools; Educational Services; Ambulatory Health Care Services; Health, Social Assistance
  • May 2011
  • Article

Underdog Branding: Why Underdogs Win in Recessions

By: Neeru Paharia, Anat Keinan and Jill Avery
Underdog stories about overcoming great odds through passion and determination are particularly resonant during difficult times as they inspire us and give us hope when the outlook we face is bleak. They promise that success is still possible, a much needed message in... View Details
Keywords: Marketing; Brand Building; Brand Management; Brand Positioning; Competitive Positioning; Brands and Branding; Economics; Marketing Communications; Marketing Strategy; Advertising Campaigns; Advertising Industry; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Consumer Products Industry; Fashion Industry; Food and Beverage Industry
Citation
Read Now
Related
Paharia, Neeru, Anat Keinan, and Jill Avery. "Underdog Branding: Why Underdogs Win in Recessions." European Business Review (May 2011): 53–56. (Invited Article.)
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