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  • All HBS Web  (11,192)
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  • All HBS Web  (11,192)
    • People  (15)
    • News  (1,985)
    • Research  (7,691)
    • Events  (111)
    • Multimedia  (58)
  • Faculty Publications  (5,717)
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  • Article

Why Am I Seeing This Ad? The Effect of Ad Transparency on Ad Effectiveness

By: Tami Kim, Kate Barasz and Leslie K. John
Given the increasingly specific ways marketers can target ads, many consumers and regulators are demanding ad transparency: disclosure of how consumers’ personal information was used to generate ads. We investigate how and why ad transparency impacts ad effectiveness.... View Details
Keywords: Digital Marketing; Customization and Personalization; Information; Trust; Performance Effectiveness
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Kim, Tami, Kate Barasz, and Leslie K. John. "Why Am I Seeing This Ad? The Effect of Ad Transparency on Ad Effectiveness." Journal of Consumer Research 45, no. 5 (February 2019): 906–932.
  • 2022
  • Article

Becoming a Learning Organization While Enhancing Performance: The Case of LEGO

By: Thomas Borup Kristensen, Henrik Saabye and Amy Edmondson
Purpose - The purpose of this study is to empirically test how problem-solving lean practices, along with leaders as learning facilitators in an action learning approach, can be transferred from a production context to a knowledge work context for the purpose... View Details
Keywords: Performance Efficiency; Learning; Organizational Change and Adaptation
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Kristensen, Thomas Borup, Henrik Saabye, and Amy Edmondson. "Becoming a Learning Organization While Enhancing Performance: The Case of LEGO." International Journal of Operations & Production Management 42, no. 13 (2022): 438–481.
  • 15 Dec 2008
  • Research & Ideas

The Surprisingly Successful Marriages of Multinationals and Social Brands

defined, more traditional innovations. So, while it is not impossible, it is less likely that large and successful companies will be the setting for the development of View Details
Keywords: by Sarah Jane Gilbert; Consumer Products; Food & Beverage
  • April 2013
  • Article

Business Model Innovation and Competitive Imitation: The Case of Sponsor-Based Business Models

By: Ramon Casadesus-Masanell and Feng Zhu
This paper provides the first formal model of business model innovation. Our analysis focuses on sponsor-based business model innovations where a firm monetizes its product through sponsors rather than setting prices to its customer base. We analyze strategic... View Details
Keywords: Business Model Innovation; Imitation; Sponsor-based Business Model; Strategic Revelation; Strategic Concealment; Business Model; Innovation and Invention; Price; Competitive Strategy; Adoption; Value; Duopoly and Oligopoly; Product; Customers; Market Entry and Exit; Monopoly
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Casadesus-Masanell, Ramon, and Feng Zhu. "Business Model Innovation and Competitive Imitation: The Case of Sponsor-Based Business Models." Strategic Management Journal 34, no. 4 (April 2013): 464–482.

    Business Model Innovation and Competitive Imitation: The Case of Sponsor-Based Business Models

    This paper provides the first formal model of business model innovation. Our analysis focuses on sponsor-based business model innovations where a firm monetizes its product through sponsors rather than setting prices to its customer base. We analyze strategic... View Details
    • 24 Apr 2014
    • News

    Necessity became the mother of invention for staffing-firm founder

    development firm that matches qualified professionals—women and men—who want flexible schedules with businesses in need of high-caliber services. “It doesn't make a lot of... View Details
    • 2014
    • Working Paper

    Speaking of Corporate Social Responsibility

    By: Hao Liang, Christopher Marquis, Luc Renneboog and Sunny Li Sun
    We argue that the language spoken by corporate decision makers influences their firms' social responsibility and sustainability practices. Linguists suggest that obligatory future-time-reference (FTR) in a language reduces the psychological importance of the future.... View Details
    Keywords: Language; Future-Time-Reference; Categories; Culture; Corporate Social Responsibility; Sustainability; Communication; Corporate Social Responsibility and Impact
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    Liang, Hao, Christopher Marquis, Luc Renneboog, and Sunny Li Sun. "Speaking of Corporate Social Responsibility." Harvard Business School Working Paper, No. 14-082, March 2014.

      What Is the Impact of Software Patent Shifts? Evidence from Lotus v. Borland

      Economists have debated the extent to which strengthening patent protection spurs or detracts from technological innovation. This paper examines the reduction of software copyright protection in the Lotus v. Borland decision. If patent and copyright protections... View Details
      • September 2012
      • Article

      The Size and Composition of Corporate Headquarters in Multinational Companies: Empirical Evidence

      By: David J. Collis, David Young and Michael Goold
      Based on a six-country survey of nearly 250 multinationals (MNCs), this paper is the first empirical analysis to describe the size and composition of MNC headquarters and to account for differences among them. Findings are as follows: MNC corporate headquarters are... View Details
      Keywords: Headquarters; Subsidiaries; Multinational Corporations; Organization Design; Administrative Heritage; International Strategy; Business Subsidiaries; Organizational Design; Multinational Firms and Management; Size; Business Headquarters; Global Strategy
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      Collis, David J., David Young, and Michael Goold. "The Size and Composition of Corporate Headquarters in Multinational Companies: Empirical Evidence." Journal of International Management 18, no. 3 (September 2012): 260–275.
      • 06 Apr 2018
      • News

      Trade War or a War of Words?

      • 2010
      • Working Paper

      Boundary Spanning in a For-profit Research Lab: An Exploration of the Interface Between Commerce and Academe

      By: Christopher C. Liu and Toby E. Stuart
      In innovative industries, private-sector companies increasingly are participants in open communities of science and technology. To participate in the system of exchange in such communities, firms often publicly disclose what would otherwise remain private discoveries.... View Details
      Keywords: For-Profit Firms; Higher Education; Information Publishing; Innovation and Invention; Science-Based Business; Social and Collaborative Networks; Boundaries; Biotechnology Industry; Pharmaceutical Industry
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      Liu, Christopher C., and Toby E. Stuart. "Boundary Spanning in a For-profit Research Lab: An Exploration of the Interface Between Commerce and Academe." Harvard Business School Working Paper, No. 11-012, August 2010.
      • December 1985
      • Article

      An Empirical Analysis of the Interfirm Equity Investment Process

      By: W. Mikkelson and R. S. Ruback
      Keywords: Theory; Equity; Investment
      Citation
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      Mikkelson, W., and R. S. Ruback. "An Empirical Analysis of the Interfirm Equity Investment Process." Journal of Financial Economics 14, no. 4 (December 1985): 523–553.
      • 2012
      • Other Unpublished Work

      What Are We Meeting For? The Consequences of Private Meetings with Investors

      By: Eugene F. Soltes and David H. Solomon
      Executives of publicly-traded firms spend considerable time meeting privately with investors, despite regulation restricting their ability to convey material nonpublic information. Using a set of records of all one-on-one meetings between senior management and... View Details
      Keywords: Decision Choices and Conditions; Investment; Investment Funds; Governing Rules, Regulations, and Reforms; Management Teams; Public Ownership; Business and Shareholder Relations
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      Soltes, Eugene F., and David H. Solomon. "What Are We Meeting For? The Consequences of Private Meetings with Investors." September 2012.
      • 24 Sep 2018
      • HBS Seminar

      Sharon Koppman, University of California, Irvine

      • 2013
      • Working Paper

      The Impact of Conformance and Experiential Quality on Healthcare Cost and Clinical Performance

      By: Claire Senot, Aravind Chandrasekaran, Peter T. Ward and Anita L. Tucker
      The quality of operational processes is an important driver of performance in hospitals. In particular, processes that reliably deliver both evidence-based and patient-centered care, which we call conformance and experiential quality, respectively, have been argued to... View Details
      Keywords: Healthcare; Experiential Quality; Conformance Quality; Clinical Outcomes; Cost Efficiency; Quality; Service Operations; Health Care and Treatment; Performance; Outcome or Result; Health Industry
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      Senot, Claire, Aravind Chandrasekaran, Peter T. Ward, and Anita L. Tucker. "The Impact of Conformance and Experiential Quality on Healthcare Cost and Clinical Performance." Harvard Business School Working Paper, No. 14-024, September 2013.
      • 30 Jun 2016
      • Working Paper Summaries

      The Dyadic Ties of Managers and Financial Analysts and Their Externality on a Firm's Information Environment

      Keywords: by Zengquan Li, T.J. Wong, and Gwen Yu; Financial Services
      • 08 Jan 2018
      • Research & Ideas

      The Startling Percentage of Financial Advisors with Misconduct Records

      of Booth Business School at the University of Chicago, and Amit Seru of Stanford Graduate School of Business.... View Details
      Keywords: by Michael Blanding; Financial Services
      • 1976
      • Chapter

      More or Less Poverty? The Economic Effects of the MNE at Home and in the LDC's

      By: L. T. Wells Jr.
      Keywords: Poverty; Developing Countries and Economies; Multinational Firms and Management; Globalized Economies and Regions
      Citation
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      Wells, L. T., Jr. "More or Less Poverty? The Economic Effects of the MNE at Home and in the LDC's." In The Case for the Multinational Corporation: Six Scholarly Views, edited by Carl H. Madden. New York: Praeger, 1976.
      • 2006
      • Other Unpublished Work

      Does Competition Increase Patent Litigation? Empirical Evidence of Strategic Patenting in the Telecom Equipment Industry

      By: Juan Alcacer and Rachelle C. Sampson
      Anecdotal evidence suggests that patent litigation has increased in the last 20 years as firms in knowledge intensive industries use patents more frequently to protect their knowledge stocks and managers focus on extracting new revenue streams from existing patent... View Details
      Keywords: Patents; Competition; Lawsuits and Litigation
      Citation
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      Alcacer, Juan, and Rachelle C. Sampson. "Does Competition Increase Patent Litigation? Empirical Evidence of Strategic Patenting in the Telecom Equipment Industry." 2006. (Presented at Academy of Management Annual Meeting in Honolulu, HI, August 2005.)
      • 16 Jun 2010
      • Working Paper Summaries

      Does Diversification Create Value in the Presence of External Financing Constraints? Evidence from the 2008-2009 Financial Crisis

      Keywords: by Venkat Kuppuswamy & Belén Villalonga
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