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  • All HBS Web  (4,321)
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    • News  (1,516)
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  • All HBS Web  (4,321)
    • People  (16)
    • News  (1,516)
    • Research  (2,190)
    • Events  (3)
    • Multimedia  (132)
  • Faculty Publications  (1,542)
← Page 103 of 4,321 Results →
  • May 2011
  • Article

Underdog Branding: Why Underdogs Win in Recessions

By: Neeru Paharia, Anat Keinan and Jill Avery
Underdog stories about overcoming great odds through passion and determination are particularly resonant during difficult times as they inspire us and give us hope when the outlook we face is bleak. They promise that success is still possible, a much needed message in... View Details
Keywords: Marketing; Brand Building; Brand Management; Brand Positioning; Competitive Positioning; Brands and Branding; Economics; Marketing Communications; Marketing Strategy; Advertising Campaigns; Advertising Industry; Apparel and Accessories Industry; Beauty and Cosmetics Industry; Consumer Products Industry; Fashion Industry; Food and Beverage Industry
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Paharia, Neeru, Anat Keinan, and Jill Avery. "Underdog Branding: Why Underdogs Win in Recessions." European Business Review (May 2011): 53–56. (Invited Article.)
  • 02 Apr 2015
  • Research & Ideas

Digital Summit Explores the New Economy

difficult to have innovation without data—which is one reason why the health care industry in the United States is too expensive. One remedy: Make the patient the customer. who Has The Power In The Music... View Details
  • 01 Jul 2020
  • Working Paper Summaries

Social Interactions in Pandemics: Fear, Altruism, and Reciprocity

Keywords: by Laura Alfaro, Ester Faia, Nora Lamersdorf, and Farzad Saidi; Health
  • 10 Aug 2009
  • Research & Ideas

High Commitment, High Performance Management

With many companies battered by the economy, commitment from leaders and employees might seem like increasingly precious resources. Yet commitment and performance are essential elements of any successful firm no matter the View Details
Keywords: by Martha Lagace

    Leslie K. John

    Leslie K. John is a Professor of Business Administration at Harvard Business School. Currently, she teaches on the topics of Negotiation, Marketing and Behavioral Economics in various Executive Education courses, including in the Program for Leadership Development.... View Details

    Keywords: health care; health care; health care; health care
    • 20 Nov 2015
    • News

    Insurance giant shakes ACA tree

    • 27 Jan 2015
    • First Look

    First Look: January 27

    health care providers have devoted significant efforts to improve performance regarding patient safety and quality of care. To address the... View Details
    Keywords: Sean Silverthorne
    • June 2002 (Revised November 2005)
    • Case

    Life, Death, and Property Rights: The Pharmaceutical Industry Faces AIDS in Africa

    By: Debora L. Spar
    In the final years of the 20th century, the world was hit by a plague of epidemic proportions--AIDS, a life-threatening disease that remained stubbornly immune to any cure or vaccine. In the developed nations of the West, AIDS was slowly brought under control through a... View Details
    Keywords: Patents; Health Pandemics; Corporate Social Responsibility and Impact; Pharmaceutical Industry; Africa
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    Spar, Debora L., and Nick Bartlett. "Life, Death, and Property Rights: The Pharmaceutical Industry Faces AIDS in Africa." Harvard Business School Case 702-049, June 2002. (Revised November 2005.)
    • 25 Jul 2016
    • News

    Insurers will consolidate even if mega-mergers fail

    • April 2013
    • Case

    Sterling Household Products Company

    By: William E. Fruhan and Craig Stephenson
    Sterling Household Products manufactures and markets a broad line of consumer goods from laundry soap and cosmetics to cleaning, disinfecting, and sanitizing products. The company has many highly regarded brand names and consistently reports impressive sales and... View Details
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    Fruhan, William E., and Craig Stephenson. "Sterling Household Products Company." Harvard Business School Brief Case 913-556, April 2013.
    • June 2009 (Revised April 2011)
    • Case

    Cincinnati Children's Hospital Medical Center

    By: Anita L. Tucker and Amy C. Edmondson
    The case describes an organization's use of the science of improvement to transform their process quality from below average to the top 10% in their industry. The case outlines the protagonist's strategy of developing internal experts who are trained in a common... View Details
    Keywords: Change Management; Experience and Expertise; Leading Change; Measurement and Metrics; Service Delivery; Performance Improvement; Health Industry; Ohio
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    Tucker, Anita L., and Amy C. Edmondson. "Cincinnati Children's Hospital Medical Center." Harvard Business School Case 609-109, June 2009. (Revised April 2011.)

      Amy C. Edmondson

      Amy C. Edmondson is the Novartis Professor of Leadership and Management at the Harvard Business School, a chair established to support the study of human interactions that lead to the creation of successful enterprises that contribute to the betterment of... View Details

      Keywords: health care; health care; health care; health care
      • 20 Apr 2015
      • News

      Chief Entrepreneurial Oracles - Regina Herzlinger and Elena Avramov

      • April 2009
      • Case

      Performance Management at Intermountain Healthcare

      By: Richard M.J. Bohmer and Alexander Romney
      Intermountain Healthcare is a 21-hospital integrated delivery system serving Utah and southern Idaho that is nationally recognized for its highly structured approach to managing the quality of clinical care. This case describes Intermountain's system for improving... View Details
      Keywords: Financial Strategy; Health Care and Treatment; Standards; Service Delivery; Outcome or Result; Motivation and Incentives; Health Industry; Idaho; Utah
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      Bohmer, Richard M.J., and Alexander Romney. "Performance Management at Intermountain Healthcare." Harvard Business School Case 609-103, April 2009.
      • October 2023
      • Case

      Vida Health: Transforming Chronic Disease Treatment

      By: William Sahlman and Nicole Tempest Keller
      San Francisco based Vida Health, founded by Stephanie Tilenius, former vice president of Commerce and Payments at Google, was a B2B digital health startup focused on the treatment of cardiometabolic conditions, such as diabetes and obesity. Its innovative digital... View Details
      Keywords: Corporate Strategy; Growth and Development Strategy; Demand and Consumers; Health Care and Treatment; Product Marketing; Risk and Uncertainty; Technological Innovation; Health Industry; Health Industry; United States; California; San Francisco
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      Sahlman, William, and Nicole Tempest Keller. "Vida Health: Transforming Chronic Disease Treatment." Harvard Business School Case 824-001, October 2023.
      • 08 Sep 2010
      • First Look

      First Look: September 8, 2010

      the study of international trade and foreign direct investment. Data on values of imports and exports of goods are of high View Details
      Keywords: Sean Silverthorne
      • 22 Aug 2005
      • Research & Ideas

      Balancing the Future Against Today’s Needs

      It is a classic leadership challenge of the early twenty-first century: How do you steer your business and motivate your people to pursue breakthrough growth while giving proper attention to executing the here and now with the utmost... View Details
      Keywords: by Paul Michelman
      • 2013
      • Case

      Advanced Leadership Pathways: General Gale Pollock and Services for the Vision Impaired

      By: Rosabeth M. Kanter, Juliane Calingo Schwetz and Patricia Bissett Higgins
      In July 2012, retired United States Army Major General Gale Pollock created Elevivo, a venture that worked on developing a comprehensive disease management software system to support the growing number of visually impaired individuals by providing them with tailored... View Details
      Keywords: Disease Management; Health; Health Care and Treatment; Education; Information Technology; Insurance; Entrepreneurship; Leadership; Health Industry; Health Industry; United States
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      Kanter, Rosabeth M., Juliane Calingo Schwetz, and Patricia Bissett Higgins. "Advanced Leadership Pathways: General Gale Pollock and Services for the Vision Impaired." Harvard Business Publishing Case 314-029, 2013.
      • 07 Nov 2020
      • News

      Gender differences in COVID-19 perception and compliance

      • August 2024
      • Case

      Pioneering Pain Management: CWC Alliance Combats the Opioid Epidemic

      By: Susanna Gallani, Karen L. Sedatole and Sarah Mehta
      Set in March 2024, this case is about CWC Alliance (CWC), a nonprofit working to prevent opioid addiction in the U.S. Founder Cammie Wolf Rice launched CWC in 2018 after her son, Christopher Wolf, died of a heroin overdose. Wolf’s dependence on opioids stemmed from a... View Details
      Keywords: Health Care and Treatment; Innovation and Invention; Jobs and Positions; Nonprofit Organizations; Expansion; Growth and Development Strategy; Service Delivery; Mission and Purpose; Health Industry; United States; Georgia (state, US); Atlanta
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      Gallani, Susanna, Karen L. Sedatole, and Sarah Mehta. "Pioneering Pain Management: CWC Alliance Combats the Opioid Epidemic." Harvard Business School Case 125-012, August 2024.
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