Publications

February 1997 (Revised January 2002)
Case

Launching the BMW Z3 Roadster

By: Robert J. Dolan and Susan M. Fournier

James McDowell, vice president of marketing at BMW North America, Inc., must design Phase II communication strategies for the launch of the new BMW Z3 Roadster. The program follows an "out-of-the-box" prelaunch campaign centered on the placement of the product in the... View Details

Keywords: Management Teams; Marketing Communications; Marketing Strategy; Brands and Branding; Product Launch; Product Positioning; Innovation and Invention; Auto Industry; North America

Educators

2014
Case

Advanced Leadership Pathways: Raymond Jetson's MetroMorphosis and the Effort to Transform Baton Rouge

By: Rosabeth M. Kanter, Rakesh Khurana and Daniel Penrice

Raymond Jetson, an inner-city pastor, former Louisiana state legislator, and 2010 Harvard University Advanced Leadership Fellow, has embarked on a new career as a social entrepreneur. The case charts Jetson's career in public life and the ministry, his experience as an... View Details

Keywords: Social Entrepreneurship; Nonprofit Organizations; Business and Community Relations; Problems and Challenges; Leadership; Louisiana; Baton Rouge

11 Mar 2010
Working Paper Summaries

The Many Faces of Nonprofit Accountability

Keywords: by Alnoor Ebrahim

August 2011
Supplement

InnoCentive.com (B)

By: Karim R. Lakhani and Eric Lonstein

InnoCentive.com enables clients to tap into internal and external solver networks to address various business issues. In 2008, InnoCentive introduced "InnoCentive@Work" (lC@W), which recognized clients' reluctance to share problems and solutions with an external... View Details

Keywords: Digital Platforms; Cost vs Benefits; Intellectual Property; Networks; Collaborative Innovation and Invention; Product; Groups and Teams; Communication Technology

October 2022
Article

When Listening Is Spoken

By: Hanne Collins

Feeling heard is critical to human flourishing—across domains, relationships are strengthened and individual well-being is enhanced when people feel listened to. High-quality conversational listening not only requires the cognitive processes of attention and... View Details

Keywords: Listening; Interpersonal Communication; Perception; Behavior

Read Now

2022
Article

Before Plagiarism: Lawyers and Copynorms in Europe, 1300-1600

By: Robert Fredona and Sophus A. Reinert

This essay uses the concept of 'copynorms', social norms about copying expressive works that can be distinct from legal norms about the same, in order to understand the meaning of intellectual property among Roman law and canon law jurists from the fourteenth through... View Details

Keywords: Copyright; History; Europe

April 2006
Case

Adrian Ivinson at the Harvard Center for Neurodegeneration and Repair

By: Robert Steven Kaplan and Ayesha Kanji

Adrian Ivinson is the director of Harvard Center for Neurodegeneration and Repair (HCNR), a not-for-profit research center at the Harvard Medical School (HMS). The center was started in late 2000 with a gift of $37.5 million from an anonymous donor. Its mandate was to... View Details

Keywords: Leadership Style; Power and Influence; Organizational Culture; Research and Development; Nonprofit Organizations; Motivation and Incentives; Change Management; Alignment; Collaborative Innovation and Invention; Health Industry; Massachusetts

Educators

Web

Seminars & Conferences - Faculty & Research

Seminars & Conferences Seminars & Conferences The Digital Data, and Design (D^3) Institute at Harvard Events The D^3 builds community and expertise around the digital transformation of the economy at HBS and beyond through curated... View Details

2024
Book

The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create

By: Steve Kaczynski and Scott Duke Kominers

We demystify the coming digital revolution, showing how NFTs will transform our online and offline interactions.

NFTs aren’t just pictures on the internet, or a fad that has come and gone. Rather, they’re a new technology for creating digital assets and... View Details

Web

Stories

preserving the local music scene and supporting the careers of indie artists Mothers of Invention Mothers of Invention How three HBS alumnae are building a global community of women entrepreneurs Keeping the Faith Keeping the Faith A new... View Details

Srikant M. Datar

Srikant M. Datar became the eleventh dean of Harvard Business School on 1 January 2021. During his tenure as a faculty member, he served as Senior Associate Dean for University Affairs (including Faculty Chair of the Harvard Innovation Lab), for Research, for... View Details

Keywords: communications; communications; communications; communications; communications; communications; communications; communications; communications; communications; communications; communications; communications; communications; communications

05 Jul 2011
First Look

First Look: July 5

Extensions to our model accommodate the possibilities of multiple voucher purchases and merchant price re-optimization. Download the paper: http://www.hbs.edu/research/pdf/11-063.pdf Organizations in the Shadow of Communities... View Details

Keywords: Sean Silverthorne

18 Jul 2024
Blog Post

Harvard Business School Announces Its 2024-2025 Blavatnik Fellows

programmatic guidance and mentorship, and join a community of entrepreneurs who have created 45 companies and raised over $520M in funding to impact the business of science. To date, Blavatnik Fellows have created 45 companies in... View Details

May 2002 (Revised July 2002)
Background Note

U.S. Educational System:The, Key Issues and the Role of Business Leadership

Explores the area of education and ways in which corporations have played a role in its improvement. Not intended to cover all examples of corporate involvement but, instead, to provide a sense of the range of ways that corporations have become involved, either... View Details

Keywords: Education; Business and Community Relations; Business and Government Relations; Education Industry

27 Sep 2006
Research & Ideas

Report From Egypt: Studying Global Influences

were active in providing courses and sometimes certification for suppliers, and they would often work with customers to help them run their businesses effectively, including giving them planning and project management tools. All three companies were active in View Details

Keywords: by Sean Silverthorne

May 2022 (Revised June 2024)
Case

LOOP: Driving Change in Auto Insurance Pricing

By: Elie Ofek and Alicia Dadlani

John Henry and Carey Anne Nadeau, co-founders and co-CEOs of LOOP, an insurtech startup based in Austin, Texas, were on a mission to modernize the archaic $250 billion automobile insurance market. They sought to create equitably priced insurance by eliminating pricing... View Details

Keywords: AI and Machine Learning; Technological Innovation; Equality and Inequality; Prejudice and Bias; Growth and Development Strategy; Customer Relationship Management; Price; Insurance Industry; Financial Services Industry

Educators

11 Jun 2024
In Practice

The Harvard Business School Faculty Summer Reader 2024

As the vacation season looms, Harvard Business School faculty members share recommendations for a little light reading. Spoiler alert: Lessons in Chemistry tops two of their beach-read lists. For those whose brains can’t—or won’t—turn off, HBS faculty also suggest some... View Details

Keywords: by Avery Forman

Program

Families in Business

strengths of your family business and implement practices that enable high performance, shareholder loyalty, healthy family relationships, and broad social impact. Key Benefits In this family enterprise management program, you’ll learn how to establish more effective... View Details

2023
Working Paper

Deep Responsibility and Irresponsibility in the Beauty Industry

By: Geoffrey Jones

This working paper employs the concept of deep responsibility to assess the social responsibility of the beauty industry over time. It shows that many of today’s problems with the industry have deep historical roots. Products have carried too many health hazards.... View Details

Keywords: Corporate Social Responsibility and Impact; Corporate Accountability; Ethics; Beauty and Cosmetics Industry