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  • All HBS Web  (12,995)
    • People  (32)
    • News  (2,321)
    • Research  (8,680)
    • Events  (98)
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  • 24 Jul 2017
  • Blog Post

Transitioning to Product Management at HBS

project 15% yoy growth in excel’ kind of way). In researching a role that might be best fit for me, I more or less stumbled upon product management, and once I had a rudimentary understanding of how multi-faceted the role can be, I was... View Details
  • March 2019
  • Article

Open Source Software and Firm Productivity

By: Frank Nagle
As open source software (OSS) is increasingly used as a key input by firms, understanding its impact on productivity becomes critical. This study measures the firm-level productivity impact of nonpecuniary (free) OSS and finds a positive and significant value-added... View Details
Keywords: Applications and Software; Open Source Distribution; Performance Productivity; Information Technology; Strategy
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Nagle, Frank. "Open Source Software and Firm Productivity." Management Science 65, no. 3 (March 2019): 1191–1215.
  • July 2024
  • Article

AI, ROI, and Sales Productivity

By: Frank V. Cespedes
Artificial intelligence (AI) is now a loose term for many different things and at the peak of its hype curve. So managers hitch-their-pitch to the term in arguing for resources. But like any technology, its business value depends upon actionable use cases embraced by... View Details
Keywords: ROI; AI and Machine Learning; Sales; Investment Return
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Cespedes, Frank V. "AI, ROI, and Sales Productivity." Top Sales Magazine (July 2024), 12–13.
  • February 1982 (Revised August 1987)
  • Case

Hoover: Multinational Product Planning

By: Robert D. Buzzell and Benson P. Shapiro
Keywords: Product Marketing; Global Strategy; Multinational Firms and Management
Citation
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Buzzell, Robert D., and Benson P. Shapiro. "Hoover: Multinational Product Planning." Harvard Business School Case 582-102, February 1982. (Revised August 1987.)
  • 01 Dec 2014
  • News

Instilling Production with Principles

clean out their closets and earn some cash or score discounted used clothing and lighten fashion’s carbon footprint. Revitalizing Bricks and Mortar Under the guidance of product manager Soufi Esmaeilzadeh (MBA 2010), Google Maps comes... View Details
Keywords: April White; fashion; Manufacturing
  • 2019
  • Working Paper

Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 10 Variations on the Theme of Flow Production

By: Carliss Y. Baldwin
The purpose of this chapter is to explore how technologies and organizations engaged in flow production evolve over time. To allow for an apples-to-apples comparison, I examine organizations using essentially the same physical technologies, making similar products, and... View Details
Keywords: Flow Production; Ford; General Motors; Competitiveness; Information Technology; Organizational Design; Production; Auto Industry
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Baldwin, Carliss Y. "Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 10 Variations on the Theme of Flow Production." Harvard Business School Working Paper, No. 20-034, September 2019.
  • 13 Nov 2013
  • Research & Ideas

Should Men’s Products Fear a Woman’s Touch?

really goes away. Since the dawn of advertising, retailers have made a point of marketing separate lines of branded products for men and women in many categories, even in cases where their functions are essentially the same. It's a... View Details
Keywords: by Carmen Nobel; Consumer Products; Consumer Products; Consumer Products
  • August 1998
  • Case

Electronic Commerce at Air Products

By: F. Warren McFarlan and Melissa Dailey
In 1998,chief information officers (CIOs) in the highly competitive international gases and chemicals business faced the reality that electronic commerce capability was a strategic necessity. The results of annual surveys of technology officers in the chemical industry... View Details
Keywords: Management Teams; Information Technology; Globalized Markets and Industries; Infrastructure; Internet and the Web; Technology Adoption; Business Strategy; Chemical Industry; United States
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McFarlan, F. Warren, and Melissa Dailey. "Electronic Commerce at Air Products." Harvard Business School Case 399-035, August 1998.
  • December 1986 (Revised January 1988)
  • Case

Hewlett-Packard: Manufacturing Productivity Division (C)

By: Benson P. Shapiro and Lawrence B. Levine
Focuses on the development of a "market driven" culture at Hewlett-Packard (HP); the conflict between autonomous, well integrated divisions making products responsive to their own markets and a greater degree of systems integration at the corporate level; and the... View Details
Keywords: Business Divisions; Marketing; Marketing Strategy; Production; Organizational Culture; Research and Development; Sales; Integration; Manufacturing Industry
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Shapiro, Benson P., and Lawrence B. Levine. "Hewlett-Packard: Manufacturing Productivity Division (C)." Harvard Business School Case 587-103, December 1986. (Revised January 1988.)
  • 27 Feb 2019
  • News

The Hidden Cost of a Product Recall

  • 06 Sep 2005
  • Research & Ideas

When Product Variety Backfires

co-written by professor Dilip Soman of the University of Toronto's Rotman School of Management, demonstrates that sometimes offering too many choices prompts the confused consumer to defer a purchase or run to the arms of a competitor with a less cluttered View Details
Keywords: by Poping Lin; Consumer Products
  • 1998
  • Working Paper

The Design and Production of New Retirement Savings Products

By: Zvi Bodie and Dwight B. Crane
Citation
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Bodie, Zvi, and Dwight B. Crane. "The Design and Production of New Retirement Savings Products." Harvard Business School Working Paper, No. 98-070, February 1998.
  • June 2020
  • Supplement

New Product Sales Solution

By: E. Ofek
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Ofek, E. "New Product Sales Solution." Harvard Business School Spreadsheet Supplement 520-716, June 2020.
  • June 2020
  • Supplement

New Product Sales Data

By: E. Ofek
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Ofek, E. "New Product Sales Data." Harvard Business School Spreadsheet Supplement 520-715, June 2020.
  • September 2019 (Revised August 2020)
  • Case

Obsidian: Product or Platform?

By: Karim Lakhani, Peter Barrett, Julia Kelley and Kerry Herman
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Lakhani, Karim, Peter Barrett, Julia Kelley, and Kerry Herman. "Obsidian: Product or Platform?" Harvard Business School Case 620-018, September 2019. (Revised August 2020.)
  • March 2002
  • Teaching Note

Dakota Office Products TN

By: Robert S. Kaplan
Teaching Note for (9-102-021). View Details
Keywords: Distribution Industry
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Kaplan, Robert S. "Dakota Office Products TN." Harvard Business School Teaching Note 102-076, March 2002.
  • August 1999 (Revised January 2002)
  • Case

Brita Products Company, The

By: John A. Deighton
Clorox's Brita skillfully exploits a tide of water safety concerns, growing a home water (filtration) business from inception to a 15% U.S. household penetration in ten years. The dilemma in the case arises as the period of increasing returns seems to be drawing to a... View Details
Keywords: Customer Value and Value Chain; Acquisition; Retention; Safety; Natural Environment; Emerging Markets; Investment Return; Equity; Demand and Consumers; United States
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Deighton, John A. "Brita Products Company, The." Harvard Business School Case 500-024, August 1999. (Revised January 2002.) (request a courtesy copy.)
  • June 1987
  • Supplement

Product Management, Video Index

By: John A. Quelch
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Quelch, John A. "Product Management, Video Index." Harvard Business School Video Supplement 587-107, June 1987.
  • Apr 26 2023
  • Testimonial

From Product to Platform

  • 2021
  • Working Paper

Accounting for Product Impact in the Oil and Gas Industry

By: Katie Panella, George Serafeim and Katie Trinh
We apply the product impact measurement framework of the Impact-Weighted Accounts Initiative (IWAI) in two competitor companies within the oil and gas industry. We design a monetization methodology that allows us to calculate monetary product impact estimates of... View Details
Keywords: Product Innovation; Impact; Impact Investing; Impact Measurement; ESG; ESG (Environmental, Social, Governance) Performance; ESG Ratings; Social Corporate Responsibility; Corporate Social Responsibility; Social Impact; Oil; Oil & Gas; Oil And Gas; IWAI; Impact-Weighted Accounts; Product Design; Product Positioning; Society; Environmental Sustainability; Corporate Social Responsibility and Impact; Product
Citation
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Panella, Katie, George Serafeim, and Katie Trinh. "Accounting for Product Impact in the Oil and Gas Industry." Harvard Business School Working Paper, No. 21-140, June 2021.
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