Strategy Implementation - Publications - Faculty & Research

02 Oct 2015
News

The ‘F’ Word

(the company that invented voicemail); Jane Fonda’s Workout; and Playboy TV/Video, my most instructive failure was during my year as product manager of Tostitos. Top management had decided that we would implement a “trial size” promotion... View Details

Keywords: Walt Disney Studios

25 Feb 2020
News

Teachable Moments

dean. Then, in 1991, a chance encounter with Morgan Stanley’s John Mack led to a position on Wall Street as the firm’s chief development officer, responsible for human capital and issues of organizational strategy and change. “Like the... View Details

01 Sep 2017
News

City of Dreams

to serve as a director at York Street. “Also, I knew I wanted to come back and be part of what was happening in Sri Lanka.” A six-month strategy consulting gig the pair pitched to Sri Lanka’s Urban Development Authority, the government... View Details

Keywords: Julia Hanna; photographed by Alice Carfrae; Sri Lanka; Construction of Buildings; Construction; Administration of Housing Programs, Urban Planning, and Community Development; Government

15 Dec 2015
News

The Year in Ideas 2015

matter if competitors know your strategy, says Senior Lecturer Frank Cespedes. The real question is, do your employees know your strategy? Research indicates that less than 50 percent of employees do. Companies that withhold strategy... View Details

Keywords: Julia Hanna, Christine Lejeune, Dan Morrell, and April White

01 Dec 2012
News

From Where We Stand

made today will have implications for many years to come. Think broadly. We need to think across political and sector boundaries. The better we are able to bridge the private, public, and social sectors, the more successful we can be. Connect View Details

01 Mar 2014
News

The Solution to the Global Food Crisis Just Might Come from Nigeria

admissions office to develop and implement new strategies for attracting more students from the continent. Both always knew they would ultimately return to their home country to try to address hunger and... View Details

Keywords: Francis Storrs; John H. Davis; Michael Halse; Crop Production; Agriculture; Administration of Economic Programs; Government; Food Manufacturing; Manufacturing

12 Jul 2021
News

Alumni Confront the COVID-19 Crisis

were conducted during the lockdown last year in Tamil Nadu and real-time implementation of the drones delivering COVID-19 vaccines looks promising.” JANUARY 11 Ten years ago, Jeff Feingold (MBA 1997) founded Hope and Comfort, a nonprofit... View Details

Publications