Store Management - Publications - Faculty & Research - Harvard Business School

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13 Feb 2007
First Look

First Look: February 13, 2007

Working PapersAdding Bricks to Clicks: The Effects of Store Openings on Sales through Direct Channels Authors:Jill Avery, Mary Caravella, John Deighton, and Thomas Steenburgh Abstract We assess the effect of opening physical retail... View Details

Keywords: Martha Lagace

30 Jan 2019
News

Wanted: Elder transportation solutions

January 2005 (Revised April 2005)
Case

Wal-Mart, 2005

By: David B. Yoffie and Barbara Mack

Wal-Mart has been expanding, both domestically and internationally. Covers recent developments at Wal-Mart, including new stores, new store formats, and international expansion. View Details

Keywords: Globalized Firms and Management; Competition; Expansion; Innovation and Invention; Retail Industry; United States

December 2010
Case

Leadership, Culture, and Transition at lululemon

By: Michael Tushman, Ruth Page and Tom Ryder

The case examines leadership and organizational change within a strong culture context through a multimedia study of lululemon, a specialty retailer of high-end athletic apparel. Video segments trace the company's history from its founding in 1998 as a single retail... View Details

Keywords: Leading Change; Organizational Culture; Organizational Change and Adaptation; Change Management; Transition; Growth Management; Management Teams; Organizational Structure; Governing and Advisory Boards; Apparel and Accessories Industry; Retail Industry; Vancouver; United States

October 1999 (Revised September 2005)
Case

Eddie Bauer, Inc.

By: David E. Bell and Ann Leamon

Eddie Bauer has decided to coordinate its merchandising strategy (price, selection) across its stores and catalog. But with e-commerce, is this still sensible? View Details

Keywords: Management; Brands and Branding; Marketing Channels; Product Positioning; Business Strategy; Internet

June 2004 (Revised September 2007)
Case

Zara: IT for Fast Fashion

In 2003, Zara's CIO must decide whether to upgrade the retailer's IT infrastructure and capabilities. At the time of the case, the company relies on an out-of-date operating system for its store terminals and has no full-time network in place across stores. Despite... View Details

Keywords: Business Model; Customer Value and Value Chain; Information Management; Infrastructure; Supply Chain Management; Information Technology; Retail Industry

2024
Working Paper

Human-Computer Interactions in Demand Forecasting and Labor Scheduling Decisions

By: Caleb Kwon, Ananth Raman and Jorge Tamayo

We investigate whether corporate officers should grant managers discretion to override AI-driven demand forecasts and labor scheduling tools. Analyzing five years of administrative data from a large grocery retailer using such an AI tool, encompassing over 500 stores,... View Details

Keywords: AI and Machine Learning; Forecasting and Prediction; Working Conditions; Performance Productivity

August 1990 (Revised December 1993)
Case

Talbots

By: Walter J. Salmon

Describes the entry of this store and catalog retailer of classic women's clothing into the Japanese market place. Introduces such issues as cross-border management, multi-national retailing, and joint venturing. View Details

Keywords: Joint Ventures; Cross-Cultural and Cross-Border Issues; Management; Market Entry and Exit; Apparel and Accessories Industry; Retail Industry; Japan

September 1994
Case

Marks & Spencer: Sir Richard Greenbury's Quiet Revolution

By: Joseph L. Bower and John B. Matthews Jr.

Marks & Spencer (M&S) is one of the world's greatest companies. In 1994, its management was chosen the most admired in Europe by 637 peers. The case explores how Sir Richard Greenbury, appointed the new chairman of the company in 1991, transformed his inheritance into... View Details

Keywords: Growth and Development Strategy; Business or Company Management; Business Strategy; Management Teams; Global Strategy; Multinational Firms and Management; Europe; United States

Find at Harvard

August 2000 (Revised February 2003)
Case

Borders Group, Inc.

By: Zeynep Ton and Ananth Raman

Describes Borders Group, a well-known retail chain, in late 1999 and its traditional strengths and rapid growth in the 1990s. By 1990, however, the company had fallen behind Amazon.com and Barnes & Noble in leveraging the Internet for book retailing, although it... View Details

Keywords: Supply Chain Management; Customer Value and Value Chain; Distribution Channels; Service Operations; Business Growth and Maturation; Economic Growth; Industry Growth; Growth and Development; Internet; Business Model; Order Taking and Fulfillment; Supply and Industry; Retail Industry; Publishing Industry

September 2015
Teaching Note

Sustainability at IKEA Group

By: Michael W. Toffel

Can IKEA Group double its global sales within a decade by expending in emerging markets while implementing on its ambitious sustainability strategy that included focusing on raw material sourcing and suppliers’ production processes? The case focuses on IKEA Group’s... View Details

Keywords: Supply Chain Management; Emerging Markets; Environmental Sustainability; Globalized Markets and Industries; Consumer Products Industry

September 2013 (Revised April 2014)
Case

Trader Joe's

By: David L. Ager and Michael A. Roberto

Based on a variety of metrics, Trader Joe's ranked as one of the most successful grocers in the United States in 2013. Experts estimated that the company had the highest sales per square foot of any major grocery chain, even significantly higher than top performer... View Details

Keywords: Core Competencies; Growth Strategy; Strategic Positioning; Industry Analysis; Competitive Strategy; Competitive Advantage; Organizational Culture; Growth and Development Strategy; Retail Industry; Food and Beverage Industry; United States

July 2000 (Revised May 2002)
Case

Gateway: Moving Beyond the Box

By: Frances X. Frei, Youngme E. Moon and Hanna Rodriguez-Farrar

Gateway has opened retail stores to differentiate itself from its competitors (e.g., Dell). Describes how the company has created an excellent service experience, but has struggled financially as a result. View Details

Keywords: Transition; Change Management; Valuation; Service Operations; Service Delivery; Distribution Channels; Computer Industry; Electronics Industry; United States

Canary Categories—Journal of Marketing Research

Typically, past spending in a category is a positive indicator of future purchasing. In this we show that there exist categories (which we name "canary categories") in which the reverse is true -
When customers purchase... View Details

March 2017 (Revised April 2017)
Case

OXXO's Turf War Against Extra (A)

By: Tatiana Sandino, Gerardo Pérez Cavazos and Annelena Lobb

In 2006, Mexican convenience store chain OXXO faced a threat from a formidable competitor, the rival convenience chain Extra. OXXO had embarked on an initiative to fortify its corporate culture and operating system, but the threat of Extra raised the question of... View Details

Keywords: Organizational Culture; Organizational Design; Competitive Strategy; Growth and Development Strategy; Retail Industry; Mexico

September 1999 (Revised July 2006)
Case

Juice Guys (A)

By: Joseph B. Lassiter III, Sharon Lee Fox and Cynthia Rushmore Kuechle

The case explores who the customers are for a new beverage product, their desires as customers for this product, and their desires when ordering this product from a local specialty store location. View Details

Keywords: Entrepreneurship; Product Launch; Product Positioning; Customer Relationship Management; Consumer Behavior; Commercialization; Customer Satisfaction; Food and Beverage Industry

2011
Case

Wrapitup

By: W. Earl Sasser

A restaurant chain based in California offers made-to-order sandwich wraps using fresh, healthy ingredients. The founders of the company take a very active role in day-to-day business and tightly control every aspect of the restaurant operation from hiring store... View Details

Keywords: Service Operations; Governance Controls; Revenue; Employee Relationship Management; Planning; Customer Satisfaction; Problems and Challenges; Profit; Change Management; Compensation and Benefits; Leadership Style; Service Industry; California

May 2018
Case

Inditex: 2018

By: John R. Wells and Gabriel Ellsworth

In 2018, Inditex, based in Spain, was the largest specialist fashion retailer in the world, generating sales of $31.5 billion in 2017 from a portfolio of eight retail brands selling through a total of 7,475 stores located in 96 countries and from websites in 49... View Details

Keywords: Fashion; Succession; IPO; Competition; Initial Public Offering; Multinational Firms and Management; Management Succession; Growth and Development Strategy; Competitive Strategy; Apparel and Accessories Industry; Retail Industry; Fashion Industry

November 1993 (Revised March 1995)
Case

Marsh Supermarkets, Inc. (A): The Marsh Super Study

In response to recent trends in grocery retailing, Marsh Supermarkets has completed an intensive 65-week study of the activity at 5 superstores in the midwest United States. The study tracked the sales, profits, space, and promotion dynamics of the entire store: dry... View Details

Keywords: Marketing Strategy; Analysis; Consumer Behavior; Retail Industry

September 1999 (Revised February 2004)
Case

Juice Guys (B)

By: Joseph B. Lassiter III, Sharon Lee Fox and Cynthia Rushmore Kuechle

The case explores who the customers are for a new beverage product, their desires as customers for this product, and their desires when ordering this product from a local specialty store location. View Details

Keywords: Entrepreneurship; Product Launch; Product Positioning; Customer Relationship Management; Consumer Behavior; Commercialization; Customer Satisfaction; Food and Beverage Industry

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