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      • Faculty Publications  (413)

      Judgment And Decision-makingRemove Judgment And Decision-making →

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      • 2018
      • Conference Presentation

      Learning to Recognize Objects Provides Category-orthogonal Features for Social Inference and Moral Judgment

      By: J. De Freitas, A. Hafri, G. A. Alvarez and D. L. K. Yamins
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      De Freitas, J., A. Hafri, G. A. Alvarez, and D. L. K. Yamins. "Learning to Recognize Objects Provides Category-orthogonal Features for Social Inference and Moral Judgment." Paper presented at the Society for Philosophy and Psychology Annual Meeting, Ann Arbor, MI, United States, 2018.
      • Article

      Your Visual System Provides All the Information You Need to Make Moral Judgments about Generic Visual Events

      By: Julian De Freitas and George A. Alvarez
      To what extent are people's moral judgments susceptible to subtle factors of which they are unaware? Here we show that we can change people’s moral judgments outside of their awareness by subtly biasing perceived causality. Specifically, we used subtle visual... View Details
      Keywords: Moral Judgment; Perceived Causality; Visual Illusions; Moral Sensibility; Judgments
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      De Freitas, Julian, and George A. Alvarez. "Your Visual System Provides All the Information You Need to Make Moral Judgments about Generic Visual Events." Cognition 178 (September 2018): 133–146.
      • November 7, 2017
      • Article

      Temporary Sharing Prompts Unrestrained Disclosures That Leave Lasting Negative Impressions

      By: Reto Hofstetter, Roland Rüppell and Leslie John
      With the advent of social media, the impressions people make on others are based increasingly on their digital disclosures. Yet digital disclosures can come back to haunt, making it challenging for people to manage the impressions they make. In field and online... View Details
      Keywords: Disclosure; Privacy; Self-presentation; Impression Formation; Behavior; Perspective; Internet and the Web; Social Media
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      Hofstetter, Reto, Roland Rüppell, and Leslie John. "Temporary Sharing Prompts Unrestrained Disclosures That Leave Lasting Negative Impressions." Proceedings of the National Academy of Sciences 114, no. 45 (November 7, 2017).
      • November–December 2017
      • Article

      Match Your Own Price? Self-Matching as a Retailer's Multichannel Pricing Strategy

      By: Pavel Kireyev, Vineet Kumar and Elie Ofek
      Multichannel retailing has created several new strategic choices for retailers. With respect to pricing, an important decision is whether to offer a “self-matching policy,” which allows a multichannel retailer to offer the lowest of its online and store prices to... View Details
      Keywords: Price Self-matching; Multichannel Retailing; Pricing Strategy; Online Shopping; Omnichannel; Price Discrimination; Price; Strategy; Competitive Strategy
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      Kireyev, Pavel, Vineet Kumar, and Elie Ofek. "Match Your Own Price? Self-Matching as a Retailer's Multichannel Pricing Strategy." Marketing Science 36, no. 6 (November–December 2017): 908–930.
      • 2017
      • Working Paper

      Biased Beliefs About Random Samples: Evidence from Two Integrated Experiments

      By: Daniel J. Benjamin, Don A. Moore and Matthew Rabin
      This paper describes results of a pair of incentivized experiments on biases in judgments about random samples. Consistent with the Law of Small Numbers (LSN), participants exaggerated the likelihood that short sequences and random subsets of coin flips would be... View Details
      Keywords: Probability; Economic Theory; Analysis; Incentives
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      Benjamin, Daniel J., Don A. Moore, and Matthew Rabin. "Biased Beliefs About Random Samples: Evidence from Two Integrated Experiments." NBER Working Paper Series, No. 23927, October 2017.
      • Article

      Pseudo-Set Framing

      By: Kate Barasz, Leslie John, Elizabeth A. Keenan and Michael I. Norton
      Pseudo-set framing—arbitrarily grouping items or tasks together as part of an apparent “set”—motivates people to reach perceived completion points. Pseudo-set framing changes gambling choices (Study 1), effort (Studies 2 and 3), giving behavior (Field Data and Study... View Details
      Keywords: Framing Effects; Gestalt Psychology; Judgment; Judgments; Decision Making; Perception; Behavior
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      Barasz, Kate, Leslie John, Elizabeth A. Keenan, and Michael I. Norton. "Pseudo-Set Framing." Journal of Experimental Psychology: General 146, no. 10 (October 2017): 1460–1477.
      • September 2017
      • Case

      Harvard Men's Soccer

      By: Alison Wood Brooks and Katherine Coffman
      In the fall of 2016, the Crimson, Harvard’s undergraduate newspaper, broke a story revealing that the 2012 Harvard Men’s Soccer team had produced a sexually explicit “scouting report” about the Women’s Soccer team. The story generated national headlines and... View Details
      Keywords: Moral Sensibility; Ethics; Gender; Social Issues
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      Brooks, Alison Wood, and Katherine Coffman. "Harvard Men's Soccer." Harvard Business School Case 918-011, September 2017.
      • September 2017
      • Article

      The Belief in a Favorable Future

      By: Todd Rogers, Don A. Moore and Michael I. Norton
      People believe that future others’ preferences and beliefs will change to align with their own. People holding a particular view (e.g., support of President Trump) are more likely to believe that future others will share their view than to believe that future others... View Details
      Keywords: Social Cognition; Judgment; Prediction; Forecasting; False Consensus; Donation; Open Data; Open Materials; Preregistered; Forecasting and Prediction; Perception; Values and Beliefs; Behavior
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      Rogers, Todd, Don A. Moore, and Michael I. Norton. "The Belief in a Favorable Future." Psychological Science 28, no. 9 (September 2017): 1290–1301.
      • August 2017
      • Case

      Wake Up Call

      By: David G. Fubini and Christine Snively
      In 1993, three consultants at different stages in their careers must decide how to respond to what they considered to be unethical behavior from a partner at their firm. They each considered the potential consequences of reporting a senior colleague and the impact it... View Details
      Keywords: Decision Making; Judgments; Leadership Style; Ethics; Consulting Industry; United States
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      Fubini, David G., and Christine Snively. "Wake Up Call." Harvard Business School Case 418-001, August 2017.
      • August 2017
      • Supplement

      Wake Up Call (B)

      By: David G. Fubini and Christine Snively
      (B) case View Details
      Keywords: Decision Making; Judgments; Leadership Style; Consulting Industry; United States
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      Fubini, David G., and Christine Snively. "Wake Up Call (B)." Harvard Business School Supplement 418-025, August 2017.
      • August 2017 (Revised May 2019)
      • Case

      Hilti (A): Fleet Management?

      By: Ramon Casadesus-Masanell, Oliver Gassmann and Roman Sauer
      This case explores the strategic decision-making process of premium power tools manufacturer Hilti in 1999, when the company was considering implementing a fleet management system in the construction industry. Fleet management would involve a shift from selling power... View Details
      Keywords: Hilti; Business Model Innovation; BMI; Fleet Management; Decision-making; Implementation; Power Tools Industry; Business Model; Restructuring; Transformation; Transition; Customer Value and Value Chain; Customer Focus and Relationships; Construction; Innovation and Invention; Leasing; Strategy; Decision Making; Construction Industry; Switzerland; Liechtenstein; Germany; Austria; Europe; United States; Asia; Brazil; China; Latin America; North America; Africa; Japan; Hong Kong
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      Casadesus-Masanell, Ramon, Oliver Gassmann, and Roman Sauer. "Hilti (A): Fleet Management?" Harvard Business School Case 718-419, August 2017. (Revised May 2019.)
      • Article

      Kill or Die: Moral Judgment Alters Linguistic Coding of Causality

      By: Julian De Freitas, Peter DiScioli, Jason Nemirow, Maxim Massenkoff and Steven Pinker
      What is the relationship between the language people use to describe an event and their moral judgments? We test the hypothesis that moral judgment and causative verbs rely on the same underlying mental model of people’s actions. Experiment 1a finds that participants... View Details
      Keywords: Moral Cognition; Moral Psychology; Causative Verbs; Trolley Problem; Argument Structure; Moral Sensibility; Judgments
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      De Freitas, Julian, Peter DiScioli, Jason Nemirow, Maxim Massenkoff, and Steven Pinker. "Kill or Die: Moral Judgment Alters Linguistic Coding of Causality." Journal of Experimental Psychology: Learning, Memory, and Cognition 43, no. 8 (August 2017): 1173–1182.
      • August 2017
      • Article

      Teaching Versus Living: Managerial Decision Making in the Gray

      By: Eugene F. Soltes
      Preparing students for the consequential ethical decisions that they will face in their careers is among the most difficult tasks of management education. I describe some of these challenges based on my book Why They Do It: Inside the Mind of the White-Collar... View Details
      Keywords: Ethics; Organizational Culture; Business Education
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      Soltes, Eugene F. "Teaching Versus Living: Managerial Decision Making in the Gray." Special Issue on Behavioral Ethics. Journal of Management Education 41, no. 4 (August 2017): 455–468.
      • June 2017 (Revised May 2018)
      • Supplement

      Hilti Fleet Management Video Supplements

      By: Ramon Casadesus-Masanell, Oliver Gassmann and Roman Sauer
      This case explores the introduction of fleet management in the construction industry by the premium power tools manufacturer Hilti in 2000. Following its customers’ needs, Hilti moved from selling power tools to leasing them as a service. The introduction of the new... View Details
      Keywords: Hilti; Business Model Innovation; Fleet Management; Decision-making; Implementation; Power Tools Industry; Europe; Switzerland; Liechtenstein; Business Model; Restructuring; Transformation; Transition; Customer Value and Value Chain; Construction; Leasing; Strategy; Decision Making; Construction Industry; Switzerland; Liechtenstein; Germany; Austria; Europe; United States; Asia; Brazil; China; Latin America; North America; Africa; Japan; Hong Kong
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      Casadesus-Masanell, Ramon, Oliver Gassmann, and Roman Sauer. "Hilti Fleet Management Video Supplements." Harvard Business School Multimedia/Video Supplement 717-808, June 2017. (Revised May 2018.)
      • May 2017
      • Teaching Note

      Hilti Fleet Management (A) and (B)

      By: Ramon Casadesus-Masanell, Oliver Gassmann and Roman Sauer
      These notes are meant to accompany Hilti Fleet Management (A): Turning a Successful Business Model on Its Head (717-427) and Hilti Fleet Management (B): Towards a New Business Model (717-465).
      This case explores the introduction of fleet management in the... View Details
      Keywords: Hilti; Business Model Innovation; BMI; Fleet Management; Decision-making; Implementation; Power Tools Industry; Europe; Switzerland; Liechtenstein; Business Model; Restructuring; Transformation; Transition; Customer Value and Value Chain; Customer Focus and Relationships; Construction; Innovation and Invention; Leasing; Strategy; Decision Making; Growth Management; Construction Industry; Switzerland; Liechtenstein; Germany; Austria; Europe; United States; Asia; Brazil; China; Latin America; Africa; Japan; Hong Kong; France; Italy; Spain
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      Casadesus-Masanell, Ramon, Oliver Gassmann, and Roman Sauer. "Hilti Fleet Management (A) and (B)." Harvard Business School Teaching Note 717-507, May 2017.
      • May 2017 (Revised September 2018)
      • Case

      Hilti Fleet Management (A): Turning a Successful Business Model on Its Head

      By: Ramon Casadesus-Masanell, Oliver Gassmann and Roman Sauer
      This case explores the introduction of fleet management in the construction industry by the premium power tools manufacturer Hilti in 2000. Following its customers’ needs, Hilti moved from selling power tools to leasing them as a service. The introduction of the new... View Details
      Keywords: Hilti; Business Model Innovation; BMI; Fleet Management; Decision-making; Implementation; Power Tools Industry; Business Model; Restructuring; Transformation; Transition; Customer Value and Value Chain; Customer Focus and Relationships; Construction; Innovation and Invention; Leasing; Strategy; Decision Making; Construction Industry; Switzerland; Liechtenstein; Germany; Austria; Europe; United States; Asia; Brazil; China; Japan; Hong Kong
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      Casadesus-Masanell, Ramon, Oliver Gassmann, and Roman Sauer. "Hilti Fleet Management (A): Turning a Successful Business Model on Its Head." Harvard Business School Case 717-427, May 2017. (Revised September 2018.)
      • May 2017 (Revised September 2018)
      • Supplement

      Hilti Fleet Management (B): Towards a New Business Model

      By: Ramon Casadesus-Masanell, Oliver Gassmann and Roman Sauer
      The (B) case tackles the implementation and scaling process of fleet management over the years. Finally, the case explores current challenges facing the BMI. View Details
      Keywords: Hilti; Business Model Innovation; BMI; Fleet Management; Decision-making; Implementation; Power Tools Industry; Europe; Switzerland; Business Model; Restructuring; Transformation; Transition; Customer Value and Value Chain; Customer Focus and Relationships; Construction; Innovation and Invention; Leasing; Strategy; Growth Management; Decision Making; Construction Industry; Switzerland; Liechtenstein; Germany; Austria; Europe; United States; Asia; Brazil; China; Latin America; Africa; Japan; Hong Kong; France; Italy; Spain
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      Casadesus-Masanell, Ramon, Oliver Gassmann, and Roman Sauer. "Hilti Fleet Management (B): Towards a New Business Model." Harvard Business School Supplement 717-465, May 2017. (Revised September 2018.)
      • Article

      Is Saving Lives Your Task or God's?: Religiosity, Belief in God, and Moral Judgment

      By: Netta Barak-Corren and Max Bazerman
      Should a Catholic hospital abort a life-threatening pregnancy or let a pregnant woman die? Should a religious employer allow his employees access to contraceptives or break with healthcare legislation? People and organizations of faith often face moral decisions that... View Details
      Keywords: Normative Conflict; Inaction; Indirectness; Deontology; Utilitarianism; Sunday Effect; Religion; Moral Sensibility; Decisions; Judgments
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      Barak-Corren, Netta, and Max Bazerman. "Is Saving Lives Your Task or God's? Religiosity, Belief in God, and Moral Judgment." Judgment and Decision Making 12, no. 3 (May 2017): 280–296.
      • April 14, 2017
      • Article

      Companies Like United Need to Cultivate Good Judgment, and Free Their Employees to Use It

      By: John A. Deighton
      United Airlines has pledged to improve its training programs and empower its employees to put customers first in the wake of a video showing a passenger being dragged from a plane. Of all the U.S. air carriers, United should have known the power of social media and... View Details
      Keywords: Crisis Management; Customer Focus and Relationships; Employees; Training; Air Transportation Industry
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      Deighton, John A. "Companies Like United Need to Cultivate Good Judgment, and Free Their Employees to Use It." Harvard Business Review (website) (April 14, 2017).
      • April 2017
      • Case

      Imprimis (A)

      By: Ramon Casadesus-Masanell, Karen Elterman and Marc Appel
      This case examines the strategic choices and evolving business model of Imprimis Pharmaceuticals from the perspective of CEO Mark Baum. The (A) case provides a brief history of the company and of the compounding business, outlining the challenges faced by Imprimis in... View Details
      Keywords: Strategy; Healthcare; Drug Compounding; Pharmaceuticals; Compounding; Drug Development; Decision-making; Mark Baum; Imprimis; Small Business; Decisions; Cost vs Benefits; Business Strategy; Business Model; Decision Choices and Conditions; Pharmaceutical Industry; United States
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      Casadesus-Masanell, Ramon, Karen Elterman, and Marc Appel. "Imprimis (A)." Harvard Business School Case 717-426, April 2017.
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