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Publications

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  • All HBS Web  (1,244)
    • News  (176)
    • Research  (778)
    • Events  (8)
    • Multimedia  (24)
  • Faculty Publications  (492)

Show Results For

  • All HBS Web  (1,244)
    • News  (176)
    • Research  (778)
    • Events  (8)
    • Multimedia  (24)
  • Faculty Publications  (492)
← Page 10 of 1,244 Results →
  • January–February 2019
  • Article

What Does Your Corporate Brand Stand For?

By: Stephen A. Greyser and Mats Urde
While most firms are adept at defining product brands, they’re less sure-footed with their corporate brands. What exactly does a parent company’s name represent, and how is it perceived in the marketplace?
A strong corporate identity provides direction and... View Details
Keywords: Organizations; Identity; Brands and Branding; Reputation; Management Analysis, Tools, and Techniques; Corporate Strategy
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Greyser, Stephen A., and Mats Urde. "What Does Your Corporate Brand Stand For?" Harvard Business Review 97, no. 1 (January–February 2019): 80–88.

    Bushra Guenoun

    Bushra is a doctoral student in Organizational Behavior at Harvard Business School. Her research interests include trust, morality, social identity and mentorship/advising. She received an A.B. in Psychology from Harvard College in 2017. Previously, she worked as a... View Details

    • 2014
    • Working Paper

    Eclipsed and Confounded Identities: When High-Status Affiliations Impede Organizational Growth

    By: Daniel Malter
    I propose that an organization's growth potential may suffer if its identity is eclipsed by or confounded with the organizations with which it collaborates and competes. Using status as a salient feature of identity, I devise two network measures to capture the degree... View Details
    Keywords: Distinctiveness; Status; Networks; Resource Acquisition; Growth; Venture Capital; Status and Position; Organizational Change and Adaptation; Identity; Growth and Development Strategy
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    Malter, Daniel. "Eclipsed and Confounded Identities: When High-Status Affiliations Impede Organizational Growth." Harvard Business School Working Paper, No. 15-019, October 2014.
    • 14 May 2019
    • HBS Seminar

    Patti Williams, Wharton, University of Pennsylvania

    • 2010
    • Chapter

    Identity-Based Leader Development

    By: Scott Snook, Herminia Ibarra and Laura Ramo
    Despite the wealth of managerial and scholarly attention paid to leadership development, only recently has a new perspective emerged that explicitly links leadership and identity. Research and theorizing on leadership development have yet to specify the processes that... View Details
    Keywords: Leadership Development; Identity; Transition; Transformation; Perspective; Managerial Roles; Business Processes; Personal Development and Career
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    Snook, Scott, Herminia Ibarra, and Laura Ramo. "Identity-Based Leader Development." Chap. 22 in Handbook of Leadership Theory and Practice, edited by Nitin Nohria and Rakesh Khurana, 657–678. Harvard Business Press, 2010.
    • 2022
    • Other Teaching and Training Material

    Organizational Behavior Reading: Managing Differences

    By: Robin Ely and Colleen Ammerman
    This reading provides principles and practices managers can draw upon to leverage differences in social identities - such as gender and race - to create more effective work relationships, teams, and organizations. The Essential Reading's first section draws upon... View Details
    Keywords: Diversity; Groups and Teams; Prejudice and Bias; Identity; Management Practices and Processes
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    Ely, Robin, and Colleen Ammerman. "Organizational Behavior Reading: Managing Differences." Core Curriculum Readings Series. Boston, MA: Harvard Business Publishing 8394, 2022.
    • 30 Sep 2019
    • News

    Retirement planning must go beyond finances

    • 2011
    • Chapter

    Changing Identity, Changing Language

    By: Kathleen L. McGinn and Jeffrey T. Polzer
    Environmental jolts and shifting membership challenge a group's efficacy and survival. Group identity is critical for a shared interpretation of and response to these challenges, but external and internal changes may require corresponding changes in a group's... View Details
    Keywords: Change; Spoken Communication; Performance Efficiency; Problems and Challenges; Safety; Identity; California
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    McGinn, Kathleen L., and Jeffrey T. Polzer. "Changing Identity, Changing Language." In Advances in Group Processes. Vol. 28, edited by Shane R. Thye and Edward Lawler, 125–145. Bingley, UK: Emerald Group Publishing, 2011.
    • 2009
    • Chapter

    Collaboration Across Knowledge Boundaries within Diverse Teams: Reciprocal Expertise Affirmation as an Enabling Condition

    By: Amy C. Edmondson, Kate Roloff and Lucy H. MacPhail
    We review research on expertise diversity, psychological safety, team collaboration, and role identity to propose a model in which reciprocal affirmations of expertise identity among team members—a feature of the team environment that we conceptualize as a dimension of... View Details
    Keywords: Interpersonal Communication; Experience and Expertise; Learning; Knowledge Use and Leverage; Groups and Teams; Familiarity; Identity; Cooperation
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    Edmondson, Amy C., Kate Roloff, and Lucy H. MacPhail. "Collaboration Across Knowledge Boundaries within Diverse Teams: Reciprocal Expertise Affirmation as an Enabling Condition." In Exploring Positive Identities and Organizations: Building a Theoretical and Research Foundation, edited by Laura M. Roberts and Jane E. Dutton, 311–332. Psychology Press, 2009.
    • 27 May 2025
    • Blog Post

    Alumni Career Video | Elenor Mak (MBA 2007)

    try { var kalturaPlayer = KalturaPlayer.setup({ targetId: "kaltura_player_903895386", provider: { partnerId: 1423662, uiConfId: 56210002 } }); kalturaPlayer.loadMedia({entryId: '1_qrk6ix29'}); } catch (e) { console.error(e.message) } Elenor Mak (MBA 2007) shares how an... View Details
    • 2012
    • Chapter

    When Identities, Interests, and Information Collide: How Subgroups Create Hidden Profiles in Teams

    By: Jeffrey T. Polzer, Lisa Kwan and Lisa B. Kwan

    Purpose—We review how team members' identities and interests affect team functioning, paying special attention to subgroup dynamics triggered by fault lines and coalitions. This review sets the stage for describing novel pathways through which identities and... View Details

    Keywords: Information; Conflict of Interests; Interests; Groups and Teams; Identity; Performance
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    Polzer, Jeffrey T., Lisa Kwan, and Lisa B. Kwan. "When Identities, Interests, and Information Collide: How Subgroups Create Hidden Profiles in Teams." In Looking Back, Moving Forward: A Review of Group and Team-Based Research. v.15, edited by Margaret A. Neale and Elizabeth A. Mannix, 359–381. Research on Managing Groups and Teams. Bingley, UK: Emerald Group Publishing, 2012.
    • Research Summary

    Dissertation topic: The invisible hand and the good of communities: How institutional logics matter in local banks

    How do individuals’ backgrounds and identities influence the strategies and success of newly founded ventures? In my dissertation, I explore the impact on local bank startups of their founders’ community and financial identities. Those identities have... View Details

      Laura V. Jakli

      Laura Jakli is an Assistant Professor in the Business, Government, and the International Economy Unit at Harvard Business School.

      Her primary expertise is in comparative politics and examines how information communication technologies shape political... View Details
      • Summer 2011
      • Article

      Context, Agency, and Identity: The Indian Fashion Industry and Traditional Indian Crafts

      By: Mukti Khaire
      Identity is an important resource for firms, since it is a critical precursor of an important strategic resource-legitimacy. However, identities of new firms in new industries are typically inchoate, since they cannot be classified within pre-existing cognitive... View Details
      Keywords: History; Decision Making; Identity; Entrepreneurship; Outcome or Result; Fashion Industry; France; Italy; United Kingdom; India
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      Khaire, Mukti. "Context, Agency, and Identity: The Indian Fashion Industry and Traditional Indian Crafts." Business History Review 85, no. 2 (Summer 2011).

        Elizabeth R. Johnson

        Liz is a doctoral student in the Organizational Behavior program at Harvard Business School. She is broadly interested in studying identity, inequality, and well-being, particularly how intersectional identities shape workplace experiences.

        Prior to... View Details

        • Research Summary

        Overview

        His research interests lie in phenomena pertaining to the status and identity of organizations and individuals in markets. View Details
        • September 2011
        • Article

        Taking Gender into Account: Theory and Design for Women's Leadership Development Programs

        By: Robin J. Ely, Herminia Ibarra and Deborah Kolb
        We conceptualize leadership development as identity work and show how subtle forms of gender bias in the culture and in organizations interfere with the identity work of women leaders. Based on this insight, we revisit traditional approaches to standard leadership... View Details
        Keywords: Programs; Prejudice and Bias; Leadership Development; Identity; Organizational Culture; Gender
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        Ely, Robin J., Herminia Ibarra, and Deborah Kolb. "Taking Gender into Account: Theory and Design for Women's Leadership Development Programs." Academy of Management Learning & Education 10, no. 3 (September 2011): 474–493. (Winner, Academy of Management Learning and Education, Decade Award, 2021.)
        • March 2008 (Revised April 2009)
        • Supplement

        Citigroup: Re-Branding in 2007 (B)

        By: Rohit Deshpandé and Carin-Isabel Knoop
        Follow-up to "Citigroup: Re-Branding in 2007" (A), describing the development of a new brand identity for Citigroup. View Details
        Keywords: Brands and Branding; Financial Services Industry
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        Deshpandé, Rohit, and Carin-Isabel Knoop. "Citigroup: Re-Branding in 2007 (B)." Harvard Business School Supplement 508-011, March 2008. (Revised April 2009.)
        • 08 Dec 2009
        • First Look

        First Look: Dec. 8

        generally unappreciated. Download the paper: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1511274 Opening Up or Shutting Down? The Effects of Multiple Identities on Problem Solving Author: Lakshmi Ramarajan Abstract Across three... View Details
        Keywords: Martha Lagace
        • 2017
        • Blitz Discussions

        Of Margins and Modalities

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