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    • All HBS Web  (2,741)
      • Faculty Publications  (241)

      Experiment DesignRemove Experiment Design →

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      • September 2013
      • Exercise

      An Exercise in Designing a Travel Coffee Mug

      By: Elie Ofek and Michael Norris
      In recent years design has emerged as a critical factor in the success of many new products. This case exercise provides a hands-on way to experience the design process and offers a structured approach for incorporating key considerations that can aid in effective... View Details
      Keywords: New Product Development; Innovation; Market Research; Competitive Positioning; Design; Product Development; Consumer Products Industry
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      Ofek, Elie, and Michael Norris. "An Exercise in Designing a Travel Coffee Mug." Harvard Business School Exercise 514-042, September 2013.
      • Article

      Unraveling Results from Comparable Demand and Supply: An Experimental Investigation

      By: Muriel Niederle, Alvin E. Roth and M. Utku Ünver
      Markets sometimes unravel, with offers becoming inefficiently early. Often this is attributed to competition arising from an imbalance of demand and supply, typically excess demand for workers. However this presents a puzzle, since unraveling can only occur when firms... View Details
      Keywords: Two-side Matching; Unraveling; Experiments; Market Design
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      Niederle, Muriel, Alvin E. Roth, and M. Utku Ünver. "Unraveling Results from Comparable Demand and Supply: An Experimental Investigation." Games 4, no. 2 (June 2013): 243–282. (Special Issue on Games and Matching Markets.)
      • September 21, 2013
      • Other Article

      Redefining Global Health-care Delivery

      By: Jim Yong Kim, Paul E. Farmer and Michael E. Porter
      Initiatives to address the unmet needs of those facing both poverty and serious illness have expanded significantly over the past decade. But many of them are designed in an ad-hoc manner to address one health problem among many; they are too rarely assessed; best... View Details
      Keywords: Health
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      Kim, Jim Yong, Paul E. Farmer, and Michael E. Porter. "Redefining Global Health-care Delivery." Lancet 382, no. 9897 (September 21, 2013).
      • January 2013
      • Article

      Barriers to Household Risk Management: Evidence from India

      By: Shawn A. Cole, Xavier Gine, Jeremy Tobacman, Petia Topalova, Robert M. Townsend and James Vickery
      Why do many households remain exposed to large exogenous sources of non-systematic income risk? We use a series of randomized field experiments in rural India to test the importance of price and non-price factors in the adoption of an innovative rainfall insurance... View Details
      Keywords: Risk Management; Household; India
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      Cole, Shawn A., Xavier Gine, Jeremy Tobacman, Petia Topalova, Robert M. Townsend, and James Vickery. "Barriers to Household Risk Management: Evidence from India." American Economic Journal: Applied Economics 5, no. 1 (January 2013): 104–135.
      • September 2012 (Revised January 2013)
      • Case

      J.C. Penney's 'Fair and Square' Pricing Strategy

      By: Elie Ofek and Jill Avery
      As a he gets ready to release 2nd quarter 2012 results, Ron Johnson, the new CEO of department store J.C. Penney, is reconsidering the dramatic changes he initiated for the business model and brand image of his company. A new pricing scheme he put in place in February,... View Details
      Keywords: Change Management; Consumer Behavior; Management Teams; Business Model; Marketing Strategy; Price; Brands and Branding; Decision Making; Retail Industry; United States
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      Ofek, Elie, and Jill Avery. "J.C. Penney's 'Fair and Square' Pricing Strategy." Harvard Business School Case 513-036, September 2012. (Revised January 2013.)
      • Article

      The Consumer Financial Protection Bureau: Financial Regulation for the Twenty-First Century

      By: Leonard J. Kennedy, Patricia A. McCoy and Ethan S. Bernstein
      After existing regulatory systems failed to prevent the recent financial crisis, Congress passed the Dodd-Frank Wall Street Reform and Consumer Protection Act, a sweeping reform designed to alleviate the crisis and prevent its recurrence. Out of this Act, the Consumer... View Details
      Keywords: Consumer Financial Protection Bureau; Dodd-Frank; CFPB; Financial Crisis; Reform; New Agency; Market-based Approach; Evidence-based Analysis; Innovative Technologies And Transparency Policies; BEST Practices; Government and Politics; Government Administration; Finance; Financial History; Law; Markets; Organizations; Organizational Design; Business and Government Relations; Balance and Stability; Strategy; Financial Services Industry; Banking Industry; United States
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      Kennedy, Leonard J., Patricia A. McCoy, and Ethan S. Bernstein. "The Consumer Financial Protection Bureau: Financial Regulation for the Twenty-First Century." Cornell Law Review 97, no. 5 (July 2012): 1141–1176.
      • June 2012
      • Article

      The Transparency Paradox: A Role for Privacy in Organizational Learning and Operational Control

      By: Ethan S. Bernstein
      Using data from embedded participant-observers and a field experiment at the second largest mobile phone factory in the world, located in China, I theorize and test the implications of transparent organizational design on workers' productivity and organizational... View Details
      Keywords: Transparency; Privacy; Organizational Learning; Operational Control; Organizational Performance; Chinese Manufacturing; Field Experiment; Rights; Interpersonal Communication; Management Practices and Processes; Ethics; Corporate Disclosure; Performance Productivity; Boundaries; Organizations; Social and Collaborative Networks; Labor and Management Relations; Power and Influence; Manufacturing Industry; China
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      Bernstein, Ethan S. "The Transparency Paradox: A Role for Privacy in Organizational Learning and Operational Control." Administrative Science Quarterly 57, no. 2 (June 2012): 181–216.
      • September 2011
      • Article

      Taking Gender into Account: Theory and Design for Women's Leadership Development Programs

      By: Robin J. Ely, Herminia Ibarra and Deborah Kolb
      We conceptualize leadership development as identity work and show how subtle forms of gender bias in the culture and in organizations interfere with the identity work of women leaders. Based on this insight, we revisit traditional approaches to standard leadership... View Details
      Keywords: Programs; Prejudice and Bias; Leadership Development; Identity; Organizational Culture; Gender
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      Ely, Robin J., Herminia Ibarra, and Deborah Kolb. "Taking Gender into Account: Theory and Design for Women's Leadership Development Programs." Academy of Management Learning & Education 10, no. 3 (September 2011): 474–493. (Winner, Academy of Management Learning and Education, Decade Award, 2021.)
      • June 28, 2011
      • Article

      Using Implementation Intentions Prompts to Enhance Influenza Vaccination Rates

      By: Katherine L Milkman, John Beshears, James J. Choi, David Laibson and Brigitte C. Madrian
      We evaluate the results of a field experiment designed to measure the effect of prompts to form implementation intentions on realized behavioral outcomes. The outcome of interest is influenza vaccination receipt at free on-site clinics offered by a large firm to its... View Details
      Keywords: Behavioral Economics; Nudge; Libertarian Paternalism; Public Health; Flu Shot; Behavior; Consumer Behavior; Health Care and Treatment; Cognition and Thinking
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      Milkman, Katherine L., John Beshears, James J. Choi, David Laibson, and Brigitte C. Madrian. "Using Implementation Intentions Prompts to Enhance Influenza Vaccination Rates." Proceedings of the National Academy of Sciences 108, no. 26 (June 28, 2011): 10415–10420.
      • 2011
      • Working Paper

      The Contingent Effect of Absorptive Capacity: An Open Innovation Analysis

      By: Andrew A. King and Karim R. Lakhani
      Technological advancement and innovation requires the integration of both external knowledge and internal inventiveness. In this paper, we unpack the concept of absorptive capacity and separately explore the effect of different types of prior experience on the capacity... View Details
      Keywords: Experience and Expertise; Collaborative Innovation and Invention; Technological Innovation; Knowledge Use and Leverage; Performance Capacity; Technology Adoption
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      King, Andrew A., and Karim R. Lakhani. "The Contingent Effect of Absorptive Capacity: An Open Innovation Analysis." Harvard Business School Working Paper, No. 11-102, April 2011.
      • 2010
      • Chapter

      A Resource Belief-Curse: Oil and Individualism

      By: Rafael Di Tella, Juan Dubra and Robert MacCulloch
      We study the correlation between a belief concerning individualism and a measure of luck in the US during the period 1983-2004. The measure of beliefs is the answer to a question related to whether the poor should be helped by the government or if they should help... View Details
      Keywords: History; Natural Environment; Non-Renewable Energy; Values and Beliefs; Price; Poverty; Policy; Economy; United States
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      Di Tella, Rafael, Juan Dubra, and Robert MacCulloch. "A Resource Belief-Curse: Oil and Individualism." In The Natural Resources Trap: Private Investment without Public Commitment, edited by William Hogan and Federico Sturzenegger. Cambridge, MA: MIT Press, 2010.
      • November – December 2009
      • Article

      Learning by Design: Developing an Engine for Transforming Your Company

      By: Michael Beer and Magnus Finnstrom
      Traditional leadership development programs often fail to achieve the desired results because they don't focus on learning linked to the company's business strategy and the real day-to-day challenges facing managers. The experience of Sweden-based industrial... View Details
      Keywords: Leadership Development; Programs; Learning; Failure; Business Strategy; Organizations; Transformation; Problems and Challenges; Design; Sweden
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      Beer, Michael, and Magnus Finnstrom. "Learning by Design: Developing an Engine for Transforming Your Company." Leadership in Action (November–December 2009).
      • September 2009
      • Module Note

      Leading Teams Note

      By: Jeffrey T. Polzer
      This note, which describes the architecture and processes that characterize effective teams, begins by detailing the steps involved in designing a team, from diagnosing the complexity, interdependence, and objectives of the task to harnessing the key resources teams... View Details
      Keywords: Interpersonal Communication; Experience and Expertise; Decision Choices and Conditions; Knowledge Sharing; Leadership; Business Processes; Groups and Teams
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      Polzer, Jeffrey T. "Leading Teams Note." Harvard Business School Module Note 410-051, September 2009.
      • 2008
      • Book

      Ownership Quotient: Putting the Service Profit Chain to Work for Unbeatable Competitive Advantage

      By: James L. Heskett, W. Earl Sasser Jr. and Joe Wheeler
      Hundreds of large organizations worldwide have used the groundbreaking Service Profit Chain to improve business performance. Now The Ownership Quotient reveals the next generation of the chain: customer and employee "owners" of your business. Employee-owners exhibit... View Details
      Keywords: Customer Satisfaction; Organizational Change and Adaptation; Customer Ownership; Employee Ownership; Competitive Advantage; Value Creation
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      Heskett, James L., W. Earl Sasser Jr., and Joe Wheeler. Ownership Quotient: Putting the Service Profit Chain to Work for Unbeatable Competitive Advantage. Harvard Business Press, 2008.
      • 2008
      • Chapter

      I Read Playboy for the Articles: Justifying and Rationalizing Questionable Preferences

      By: Zoe Chance and Michael I. Norton
      When people behave in ways that might appear selfish, prejudiced or perverted, they engage in a host of strategies designed to justify questionable behavior with rational excuses: “I hired my son because he's more qualified”; “I promoted Ashley because she does a... View Details
      Keywords: Decision Choices and Conditions; Ethics; Behavior; Strategy
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      Chance, Zoe, and Michael I. Norton. "I Read Playboy for the Articles: Justifying and Rationalizing Questionable Preferences." In The Interplay of Truth and Deception, edited by M. S. McGlone and M. L. Knapp. Routledge, 2008.
      • June 2008
      • Case

      From xiaonei to hainei: The Quest for the Social Networking Service Market in China

      By: Joseph B. Lassiter III, Michael Shih-Ta Chen and Keith Chi-ho Wong
      Wang Xing, the founder of Hainei.com, one of the fastest growing social networking service (SNS) providers in China, was preparing to raise funds from venture capitalists. Since late 2003, Wang had established several Internet startups in China. Xiaonei.com, which he... View Details
      Keywords: Entrepreneurship; Venture Capital; Social and Collaborative Networks; Competition; Internet; China
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      Lassiter, Joseph B., III, Michael Shih-Ta Chen, and Keith Chi-ho Wong. "From xiaonei to hainei: The Quest for the Social Networking Service Market in China." Harvard Business School Case 808-164, June 2008.
      • 2007
      • Working Paper

      The Impact of Component Modularity on Design Evolution: Evidence from the Software Industry

      By: Alan MacCormack, John Rusnak and Carliss Y. Baldwin

      Much academic work asserts a relationship between the design of a complex system and the manner in which this system evolves over time. In particular, designs which are modular in nature are argued to be more "evolvable," in that these designs facilitate making... View Details

      Keywords: Product Design; Adaptation; Software; Information Technology Industry
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      MacCormack, Alan, John Rusnak, and Carliss Y. Baldwin. "The Impact of Component Modularity on Design Evolution: Evidence from the Software Industry." Harvard Business School Working Paper, No. 08-038, December 2007.
      • 2007
      • Working Paper

      A Resource Belief-Curse: Oil and Individualism

      By: Rafael Di Tella, Juan Dubra and Robert MacCulloch
      We study the correlation between a belief concerning individualism and a measure of luck in the US during the period 1983-2004. The measure of beliefs is the answer to a question related to whether the poor should be helped by the government or if they should help... View Details
      Keywords: Energy; Price; Policy; Government and Politics; Poverty; Welfare; Energy Industry; United States
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      Di Tella, Rafael, Juan Dubra, and Robert MacCulloch. "A Resource Belief-Curse: Oil and Individualism." Harvard Business School Working Paper, No. 08-035, November 2007.
      • January 2007
      • Case

      Robert E. Rubin (A)

      By: Nitin Nohria, Robert Steven Kaplan and Nicole Davison
      Bob Rubin was a businessman given the task of setting up and running the National Economic Council for the Clinton Administration. Unfamiliar with management in a political climate, Rubin worked hard to design, staff, and position the Council to make better economic... View Details
      Keywords: Personal Development and Career; Government and Politics; Managerial Roles; Macroeconomics; Organizational Design; Economy
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      Nohria, Nitin, Robert Steven Kaplan, and Nicole Davison. "Robert E. Rubin (A)." Harvard Business School Case 407-064, January 2007.
      • November 2006 (Revised March 2007)
      • Case

      Liz Claiborne and the New Working Woman

      By: Anthony Mayo and Mark Benson
      At age 47, with two decades of experience as a lead designer for a Fortune 500 fashion company, Liz Claiborne put her life savings on the line to form Liz Claiborne, Inc., a partnership that included her husband. A decade later, in 1986, Claiborne was CEO of her own... View Details
      Keywords: Customer Relationship Management; Entrepreneurship; Business History; Leadership; Gender; Brands and Branding; Personal Development and Career; Apparel and Accessories Industry
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