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Show Results For
- All HBS Web
(4,329)
- People (8)
- News (554)
- Research (3,146)
- Events (19)
- Multimedia (14)
- Faculty Publications (2,087)
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- 01 Feb 2002
- News
Burger Art
"As long as consumers are buying the product, we won't stop reinventing ketchup," said Keller, who was named 2001's Grand Marketer of the Year by Brandweek magazine for his colorful innovations. "The only... View Details
- 12 Mar 2019
- News
Acting Naturally
Karina Birch (OPM 49, 2017) is CEO of Rocky Mountain Soap Company, based in Alberta, Canada. In this interview, she explains how the mission, culture, and products of her company are blended together. “I was 24 years old and right out of university when I started Rocky... View Details
- 21 Jan 2021
- News
New Menu
imports 90 percent of its food supply, considered the uncertainties climate change is introducing into the global food market and set a target of fulfilling 30 percent of its nutritional needs domestically by 2030; alternative protein... View Details
- 01 Jun 2014
- News
A Look at Olook
André Beisert's olook targets a very particular part of Brazil's new consumer market. "Our brand has a persona," Beisert (MBA 2009) says in his white brick office, which sits atop a small warehouse in the Vila Nova Conceição neighborhood... View Details
- 01 Jan 2009
- News
Jorge Paulo Lemann, A.B. 1961; Carlos A. Sicupira, OPM 9, 1984; Marcel H. Telles, OPM 10, 1985
national economy, bringing access to consumer goods, jobs, and global markets to Brazil. Having helped build Belgium-based Anheuser-Busch InBev into one of the world’s leading breweries, Lemann now divides... View Details
- 01 Jun 2025
- News
Barbie: Reviving a Cultural Icon at Mattel
in class, about the tension in marketing between how much control you want over the message and then how engaging you’re going to be. Because Mattel let others take control [in marketing partnerships and in... View Details
- 01 Jun 2009
- News
IXP 2009
Boston: Healthcare: Value-Based Healthcare Delivery (Michael Porter with Elizabeth Teisberg, Darden School of Business) Silicon Valley: Entrepreneurial Ventures: Consumer Internet and Clean Tech (Mike Roberts, Tom Eisenmann) New Orleans:... View Details
- 22 Feb 2022
- News
Savings and Loam
Illustration by James Steinberg Illustration by James Steinberg Picture today’s conscious consumer pulling on a fresh organic cotton tee shirt, then driving their hybrid or electric vehicle to the grocery store to pack reusable shopping... View Details
- 01 Mar 2015
- News
Ask the Expert: Inside the Fed
(MBA 1981) I wouldn’t say there’s a big focus on “media speculation” per se, but Fed officials have to be attuned to market sentiment, and they consume a great deal of information. Fed policies work through... View Details
- 01 Oct 2000
- News
After the Revolution: Putting the Internet in Perspective
This is truly a revolution." Nolan underlined the advantage that new-economy companies have over their incumbent competitors, using drugstore.com as an example. Taking only a year to build, drugstore.com has become the fastest-growing company to reach $1 billion in... View Details
Keywords: Margie Kelley
- 01 Oct 2000
- News
Linda B. Kanner: All in the Family
pleased with her dual role as a parent and a key player in getting this particular dot-com off to a running start. "I can't imagine a better place to understand the dynamics of the Internet," she says. "We've built a fairly complex site that's a combination of View Details
Keywords: Julia Hanna
- 01 Sep 2013
- News
Who Are We?
specialty grocers. The farm also has a booth at the weekly farmer's market in Charlottesville. "This obviously differs a great deal from my tech career," Whiteside says. "Technology pursues an ever-larger and more integrated global... View Details
- 01 Sep 2014
- News
All For One
question was how to do it. At Indian electronics firm HCL Technologies, incoming CEO Vineet Nayar inherited a once-great technology company that had lost its way by the time he took over in 2005. The company had steadily lost market share... View Details
- 25 Mar 2014
- News
GrabTaxi Makes a Go of It
- 01 Dec 2013
- News
14 for '14
author detailing his current four-year journey through all 54 African countries at Africa54.com "Consumers will acquire a greater appreciation of targeted, personal marketing. A growing number of advertisers will embrace online marketing... View Details
- 01 Sep 2024
- News
Reduce, Reuse, Recycle
Thirteen years ago, Marcelo Claure, founder of wireless services company Brightstar, discussed with a reluctant Steve Jobs the idea of launching a trade-in and recycling program for iPhones. It was a business move that expanded the market and created a new profit... View Details
Keywords: Jennifer Meyers
- 01 Jun 2017
- News
Surveying Students’ Summer Plans
of commercial tech monetization, which includes wearable products in the health care category. The opportunity appealed to me in part because it uses so much of what I learned this year, including term sheets, market evaluation, and what... View Details
Keywords: Julia Hanna
- 01 Jun 2006
- News
India Arrives
world’s fastest-growing free market democracy” read posters and banners all around the Swiss resort, while Indian success stories such as Infosys Technologies were the talk of movers and shakers at swank soirees. The spotlight continued... View Details
Keywords: Julia Hanna
- 01 Sep 2006
- News
Faculty Books
consumers. Comparing eight areas of policy — product liability law, product safety standards and recall, misleading advertising, comparative product tests, product labeling, quality standards, consumer contracts, and pricing — Trumbull... View Details
- 01 Sep 2009
- News
Read All About It!
The choices available to consumers in the postwar boom transformed societal norms and expectations. With the advent of fast food, for example, millions of men, women, and children began to break bread — or hamburgers, chicken wings, and... View Details