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- 23 Apr 2012
- News
How to Brand a Next-Generation Product
- 13 Jun 2011
- News
The Controversey Over Inflation: Is There More Than We Are Aware Of?
- 14 Apr 2013
- News
Sometimes, We Want Prices to Fool Us
- 18 Nov 2010
- News
Probing the golden years
- 09 Jan 2015
- News
5 Tips To Launch Your Mobile App On The Right Foot
- 16 Dec 2015
- News
What Most Entrepreneurs Don't Know About App Development
- 01 Jun 2025
- News
For the Records
Kelleher in Gold Rush Vinyl’s listening room In the first days of 2025, when Caren Kelleher (MBA 2010) went from owning one small business to two, she entered an alternating reality. Mondays, Wednesdays, and Fridays, she’s still the founder and CEO of Gold Rush Vinyl;... View Details
- 15 Dec 2024
- News
The Golden Thread
Teresa Amabile grew up near Buffalo, New York, the third of seven children. Her parents were first-generation Americans who used their childhood Italian language when they didn’t want the kids to understand what they were saying. Her father and his brothers were... View Details
- 01 Jun 1996
- News
Reinventing Marketing
advertising industry. Other important work is being done by four new assistant professors, including Narakesari Narayandas's study of long-term relationships between manufacturers and vendors, Susan M. Fournier's work on customers' brand... View Details
- 01 Jun 2017
- News
Supercharged
electric powertrains into 40 percent of its lineup by 2020, while the Volkswagen Group intends to launch more than 30 new electric models by 2025. “Within mainstream, old, dinosaur auto companies, there’s no... View Details
- 01 Jun 2022
- News
The Exchange: Same Great Price, Now with Fewer Chips
John Gourville and Alex MacKay (Image by John Ritter) Rising inflation and pandemic-related supply-chain challenges are driving up prices at the... View Details
- 16 Sep 2015
- News
Rethink pricing to create shared—and expanded—value
John T. Gourville, the Albert J. Weatherhead Jr. Professor of Business Administration, advocates that value be shared by a firm and its customers. “Without a willing customer,... View Details
- 01 Sep 2023
- News
Made in Italy
HBS faculty members and students visited Lamborghini’s headquarters in Bologna during the immersion to learn how the company became experts in electric car technology. Photo courtesy Lamborghini IMMERSIVE FIELD COURSES OFFERED AS ELECTIVES IN 2023 Denmark and... View Details
Keywords: April White
- 01 Mar 2004
- News
Derek Ferguson
Derek T. Ferguson (MBA 1990) could be mistaken for a minister by fellow commuters on the train from Connecticut to Manhattan. Yet his calling is not to the pulpit, but to the midtown headquarters of Bad Boy... View Details
- 01 Dec 2000
- News
Faculty News
listed at right in their new positions. Kenneth S. Corts Associate Professor of Business Administration Paul A. Gompers Professor of Business Administration John T. Gourville... View Details
- 01 Dec 1999
- News
New Releases
A Stitch in Time (Second Edition) by Frederick H. Abernathy, John T. Dunlop, Janice H. Hammond, and David Weil (Oxford University Press) Spurred on View Details
- 01 Mar 2012
- News
Get Creative
21st century. —JH —Carliss Baldwin is the William L. White Professor of Business Administration. She studies the process of design and its impact on firm strategy and the structure of business ecosystems. How do you successfully market an innovative product? View Details
- 01 Dec 2010
- News
Additional alumni books for your consideration.
by John T. Reed (MBA ’77) (John T. Reed Publishing) Gulf Capital and Islamic Finance: The Rise of the New Global Players View Details
- 01 Dec 2000
- News
Opening Doors: Inside the World of Museum Management
advertising savvy are but two of the myriad skills that are required of today's museum manager. Traditionally, museums have been run by academics who worked their way through the curatorial ranks, but more and more museum trustees are... View Details