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- News (25)
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- 30 Mar 2016
- News
Google’s Alphabet Has a CEO Problem
- 18 Aug 2015
- News
Google's Alphabet move was brilliant
- July 2016 (Revised March 2024)
- Case
Alphabet Eyes New Frontiers (A)
By: Juan Alcacer, Raffaella Sadun, Olivia Hull and Kerry Herman
In October 2015, Google restructured into Alphabet, a holding company, which analysts said would facilitate innovation among its diverse subsidiaries. But when news reports surfaced revealing struggles within Alphabet companies including Nest, the smart thermostat... View Details
Keywords: Innovation; Conglomerates; Corporate Restructuring; Google; Corporate Strategy; Corporate Entrepreneurship; Innovation Strategy; Business and Stakeholder Relations; Research and Development; Diversification; Financial Reporting; Talent and Talent Management; Technology Industry; Computer Industry; California; United States
Alcacer, Juan, Raffaella Sadun, Olivia Hull, and Kerry Herman. "Alphabet Eyes New Frontiers (A)." Harvard Business School Case 717-418, July 2016. (Revised March 2024.)
- 13 Aug 2015
- News
Google’s Alphabet Move Is Reorganizing 101
- March 2018
- Teaching Note
Alphabet Eyes New Frontiers
By: Raffaella Sadun
Teaching Note for HBS No. 717-418 View Details
- March 2024 (Revised May 2024)
- Supplement
Alphabet Eyes New Frontiers (B)
By: Juan Alcácer, Raffaella Sadun and Kate Stoppiello
Alcácer, Juan, Raffaella Sadun, and Kate Stoppiello. "Alphabet Eyes New Frontiers (B)." Harvard Business School Supplement 724-473, March 2024. (Revised May 2024.)
- 12 Aug 2015
- News
Google Building New Innovation Model with Alphabet Inc.
- 04 Dec 2019
- News
Alphabet Turns a Page and a Brin
- 30 May 2023
- News
Alphabet CEO Sundar Pichai on Leadership, AI, and Big Tech
- 13 Aug 2015
- News
The Example Larry and Sergey Should Follow (It’s Not Buffett)
- June 2018 (Revised January 2020)
- Case
Voice War: Hey Google vs. Alexa vs. Siri
By: David B. Yoffie, Liang Wu, Jodie Sweitzer, Denzil Eden and Karan Ahuja
By early 2018, voice-controlled intelligent assistants had become a major new front in the battle between the giants of the technology sector. "Voice War" focuses on Alphabet’s strategy for Google Assistant, its entrant in the voice assistant space, and asks how the... View Details
Keywords: Alphabet; Amazon; Apple; Strategy; Technology; Intelligent Assistants; Smart Speaker; Voice Assistants; Voice; Platform; Technology Adoption; Digital Platforms; Competitive Strategy; Product Positioning; Technology Industry
Yoffie, David B., Liang Wu, Jodie Sweitzer, Denzil Eden, and Karan Ahuja. "Voice War: Hey Google vs. Alexa vs. Siri." Harvard Business School Case 718-519, June 2018. (Revised January 2020.)
- 16 Dec 2020
- News
How Can Managers Avoid Greenwashing?
- 01 Aug 2017
- News
Index Rules and Analyst Fatigue
- 11 Aug 2015
- News
From Google to Alphabet, what does the change mean?
- 16 Mar 2021
- News
How Microsoft stays on Washington’s good side
- 11 Aug 2015
- News
Google did NOT split up because of the EU, legal experts agree
- 07 Nov 2021
- News
Kominers’s Conundrums: Looping Letters in a Narrative Arc
- 25 Nov 2019
- News
Harvard Nears Selection of Allston Development Partner
- March 2019 (Revised July 2021)
- Case
Waymo LLC
By: John R. Wells and Benjamin Weinstock
On December 5, 2018, Waymo LLC, a subsidiary of Alphabet Inc., launched the United States’ first commercial driverless-car ride-hailing service (Waymo One), based in Phoenix, Arizona. As with other ride-hailing services such as Uber and Lyft, Waymo One riders... View Details
Keywords: Vehicle; Automation; Automobiles; Automotive; Driverless Car; Automotive Industry; Autonomy; Google; Self-driving Cars; Technological And Scientific Innovation; Technological Change; Technology Change; Ride-sharing; Uber; Lyft; General Motors; Innovation; Disruptive Technology; Disruptive Technologies; Tesla; Waymo; Operating Systems; Artificial Intelligence; Autonomous Vehicles; Transportation; Technological Innovation; Disruption; Commercialization; Growth and Development Strategy; Transportation Industry; Auto Industry
Wells, John R., and Benjamin Weinstock. "Waymo LLC." Harvard Business School Case 719-477, March 2019. (Revised July 2021.)