Publications

Educators

1993
Book

Beyond Free Trade: Firms, Governments, and Global Competition

By: D. B. Yoffie

Keywords: Global Strategy; Competition

1993
Chapter

Semiconductors: From Manipulated to Managed Trade

By: Laura D Tyson and D. B. Yoffie

Keywords: Trade; Technology; Semiconductor Industry

1993
Chapter

Telecommunications: Deregulation and Globalization

By: R. H.K. Vietor and D. B. Yoffie

Keywords: Globalized Markets and Industries; Governing Rules, Regulations, and Reforms; Government and Politics; Policy; Telecommunications Industry

March 1993 (Revised May 2009)
Case

CF MotorFreight in 1992

By: David B. Yoffie

In June 1992, CFMF management finds that despite a number-two ranking nationwide among long-haul carriers, two smaller rivals are far more profitable for the year-ended 1991. Management confronts the issue of encroaching competition from the country's smaller regional... View Details

Keywords: Labor Unions; Business or Company Management; Distribution; Competition; Consolidation; Truck Transportation

Educators

January 1993
Supplement

Polaroid-Kodak (B4) and (B5) (Alternate Version)

By: David B. Yoffie

Supplements the (B1) case. View Details

Keywords: Electronics Industry

1993
Book

The International Political Economy of Direct Foreign Investment

By: B. Gomes-Casseres and D. B. Yoffie

Keywords: Foreign Direct Investment

1993
Chapter

Trading Blocs and the Incentive to Protect: Implications for Japan and East Asia

By: Kenneth A. Froot and David B. Yoffie

Keywords: International Trade; International Finance; Trade

Read Now

1993
Chapter

Foreign Direct Investment in Semiconductors

By: D. B. Yoffie

Keywords: Foreign Direct Investment; Technology; Semiconductor Industry

December 1992
Supplement

Apple Computer--John Sculley, Chairman & CEO--Presentation to ISMP Participants - 7/6/92 Videotape

By: David B. Yoffie

John Sculley describes his thoughts on Apple's future as well as his retrospective view about what he would have done differently. View Details

Keywords: Strategy; Perspective; Decision Making; Computer Industry; United States

December 1992 (Revised July 1993)
Supplement

Wal-Mart Update 1992

By: David B. Yoffie and Jonathan Ginns

Updates Wal-Mart Stores' Discount Operations case from 1985 to 1992. View Details

Keywords: Competition; Retail Industry; United States

December 1992
Supplement

Wal-Mart Ventures into Mexico

By: David B. Yoffie and Jonathan Ginns

Introduces Wal-Mart's initial plans to enter the Mexican retail market. Designed for use with Wal-Mart Stores' Discount Operations. View Details

Keywords: Growth and Development Strategy; Globalization; Retail Industry; United States; Mexico

September 1992 (Revised January 1994)
Case

Reshaping Apple Computer's Destiny 1992

By: David B. Yoffie and Johanna M. Hurstak

Examines John Sculley's approach toward transforming Apple Computer. Focuses on Sculley's management style, his creation of a new management team, and his efforts to create a professional management system inside Apple. View Details

Keywords: Management Style; Transformation; Management Teams; Management Systems; Computer Industry; California