experimentation - Publications - Faculty & Research

the grasp of anyone who made it through high school chemistry. But effective experimentation is often poorly understood in practice, Liedtka says, and businesses that test their ideas without a solid understanding of View Details

Keywords: Jen McFarland Flint; experimentation; innovation; process

24 Jan 2018
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09 Nov 2020
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23 Jul 2020
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Creating the Experimentation Organization

Innovation Through Experimentation

Experimentation is the Engine of Innovation

Experimentation and Its Discontents

Experimental Ideas with Impact

The Discipline of Business Experimentation

Airline Innovation 101: Unleash the Power of Business Experimentation

Piloting an Experimental and Experiential Course

An Experimental Solution for Donated Organs

How Managers Can Build a Culture of Experimentation

Productive Innovation: Building a Culture of Experimentation

It's Alive!: Business Scholars Turn to Experimental Research

A Harvard Business School Professor on How Companies like Google and Amazon Use Experimentation to Innovate, Grow, and Improve

SIPS 2024 Preview: From Climate Change to F1, Winter MBA Electives Offer Experimentation and Focus

Yes, A/B Testing Is Still Necessary

A Path to Developing More Insightful Business School Graduates: A Systems-Based, Experimental Approach to Integrating Law, Strategy, and Sustainability

The Bookshelf: Try As One Might

How to Get People Addicted to a Good Habit

Best Business Books 2020: Strategy

The Four Imperatives Emerging From The Pandemic And What To Do About Them

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