sports - Publications - Faculty & Research

01 Dec 2010
News

Greyser Honored for Sports Business Achievement

Stephen A. Greyser, the Richard P. Chapman Professor of Business Administration, Emeritus, has received the 2010 Sports Marketing Lifetime Achievement Award from the American Marketing Association in recognition of his “distinguished... View Details

Keywords: awards; business of sports; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

08 Oct 2010
News

HBS Sports Professor Awarded for Work in Sports Business

15 Jul 2024
News

A Sporting Chance

The fall that had such a profound effect on Jorge Perez de Leza’s life would later have a big impact on others with disabilities as well. “When you hear somebody say that in one minute your life changes—it really can happen,” says Jorge Perez de Leza (MBA 1996), the... View Details

16 Aug 2010
News

Sports Marketing Lifetime Achievement Award

27 Mar 2023
News

A Sporting Chance

the National Ability Center in Park City, Utah, which provides year-round adaptive sports and recreation activities, including horseback riding, cycling, mountain biking, waterskiing, climbing, and others. Inspired, Perez de Leza started... View Details

Keywords: Ralph Ranalli

01 Dec 2005
News

Sports in the Classroom

Football (both kinds) is a learning tool in HBS classrooms. Professor John Quelch has produced a paper case and video series on soccer powerhouse and blockbuster brand Real Madrid that features interviews with players and management as well as game footage. View the... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

19 May 2015
News

Demise of sports dynasties often widely celebrated

07 Feb 2010
News

The business of sport

30 Jan 2019
News

Super Bowl: Where Sports Meets Business

05 Feb 2013
News

Marketing Effect of College Sports

13 Nov 2009
News

Economic Recovery and Sporting Events

Keywords: Sir Martin Sorrell, MBA '68

04 Sep 2019
News

Giving Live Sports Another Dimension

Smart Venues “There’s long been this tension between the experience of live sports in a venue versus the comfort of watching on TV at home. And broadcasts have improved dramatically. So now stadium-goers are increasingly expecting their... View Details

18 Apr 2022
News

Dick’s Sporting Goods Followed Its Conscience on Guns—and It Paid Off

03 Jul 2015
News

Nike co-founder Knight steps down from unrivalled sports empire

01 Jun 2020
News

How Sports Should Use Its Timeout

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. Angela Ruggiero (MBA 2014) is cofounder and CEO of the market research firm the Sports Innovation Lab, and when we spoke in May, it... View Details