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Publications

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  • All HBS Web  (383)
    • News  (68)
    • Research  (260)
    • Events  (1)
    • Multimedia  (2)
  • Faculty Publications  (38)

Show Results For

  • All HBS Web  (383)
    • News  (68)
    • Research  (260)
    • Events  (1)
    • Multimedia  (2)
  • Faculty Publications  (38)
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  • 15 Nov 2021
  • News

Research: Customers Will Reward Companies for Smaller Gender Pay Gaps

  • 01 Mar 2023
  • News

Elevator Pitch: Spread the Wealth

Illustration by Drue Wagner Illustration by Drue Wagner Sabine Tejerina (MBA 2009) Cofounder and COO, Upstreet Concept: Launched in 2020, Upstreet makes it easier and more economical for companies to reward employees and View Details
Keywords: entrepreneurship; stock ownership; customer rewards; employee retention; financial literacy; Securities, Commodities, and Other Financial Investments; Finance
  • 14 Jun 2018
  • News

How Chase Sapphire Made Credit Cool for Millennials

  • 21 May 2014
  • News

Harvard Historian Nancy Koehn On The Cashless Society

  • 29 Mar 2021
  • News

Research: A Little Recognition Can Provide a Big Morale Boost

  • 28 Mar 2012
  • News

The good intentions that will kill your business

  • 31 Aug 2013
  • News

Long CVS receipts spark social media sensation

  • 01 Mar 2024
  • News

Unlocking the Power of Community

between customer and brand Fung sees as key to business success in a Web3 world—and more than 4,000 participated in a virtual event during Game 7 of the NBA Eastern Conference finals. Fung herself came to the Web3 space from the fintech... View Details
Keywords: April White
  • 01 Mar 2024
  • News

Alumni and Faculty Books and Podcasts

becoming irrelevant. It explores seven profound “mind leaps” leaders need to make now to transform at the speed of disruption. With illuminating case studies and hard-earned personal wisdom, Dennis helps you create important strategic and mental shifts to find... View Details
Keywords: Publishing Industries (except Internet); Information
  • 01 Jan 2005
  • News

Joseph J. O'Donnell, MBA 1971

material rewards of business. They will come if you first take care to match your abilities with the opportunities that are available." CURRENT READING When Pride Still Mattered: A Life of Vince Lombardi, by David Maraniss When Joe... View Details
  • 07 Apr 2015
  • News

Warrior Spirit

train in the sport that had taught him the rewards of continuous physical, mental, and emotional self-improvement? Most of the gyms he toured were “dark and dingy, behind a noodle shop in Chinatown,” mirroring martial arts’ marginalized... View Details
Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Amusement, Gambling, and Recreation Industries; Arts, Entertainment; Technical and Trade Schools; Educational Services
  • 01 Aug 1998
  • News

High Honors

others as you would have them serve you." When he announced his plans to step down, McDermott reminded his colleagues, "We've made customer service our primary goal, and we've encouraged other corporations to do the same." A year later,... View Details
  • 01 Feb 2002
  • News

It's academic. (Not!)

background, and they have a good idea of what they want to do with that experience when they get here." The flexibility and freedom of academia has an entrepreneurial appeal that is extremely rewarding for those who want to set their own... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 24 Apr 2014
  • News

Improving the service experience requires excellence—but not in everything

Everyone knows what bad service feels like—and that’s something Frances Frei, Professor at HBS, wants to fix. Making the service experience better for everyone, from customers to employees, begins with understanding the services View Details
  • 01 Sep 2014
  • News

Case Study: Declawing the Competition

in subscriber growth and customer feedback. However, the lucrative market opportunity ($8 billion, growing at 4 percent year-over-year) and the low costs of entry are attracting new competition. New cat-focused subscription boxes have... View Details
  • 01 Dec 2020
  • News

Invest in the New Abnormal

need to adjust to the new reality that customers prefer not to come into their stores. B2C firms must enhance their delivery and pickup options and provide incentives [such as rewards points for using a... View Details
  • 12 Dec 2017
  • News

Hal (MBA 1968) and Diane Brierley

embarked on a path that would lead him to become a pioneer in database marketing and customer engagement. While working as a research assistant at HBS after graduation, Brierley agreed to help the headquarters of his undergraduate... View Details
  • 01 Mar 2005
  • News

Lighting It Up

used to be a one-season event,” Wilkins noted. “Now most customers want to leave lighting up year-round because it signifies a special event.” Wilkins is excited by the prospect that more American cities may come to look like Hong Kong... View Details
Keywords: lighting; Electric Power Generation, Transmission, Distribution; Utilities
  • 17 Dec 2015
  • News

Field 2 Gives Students Hands-On Exposure To Business Practices In Malaysia

BCARD, a lifestyle and brand-focused rewards program, but executives were uncertain about the card’s effectiveness. When the students interviewed customers about their use of the card, they discovered that... View Details
  • 01 Dec 2003
  • News

An Authentic Leader

revenues were less than $750 million. In short order, he became CEO and chairman. When he retired at age 59 in 2001, the company employed 28,000 and revenues exceeded $6.7 billion. George attributes the company’s success to maintaining an uncompromised devotion to... View Details
Keywords: Roger Thompson; Colleges, Universities, and Professional Schools; Educational Services
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