by Stefan Thomke - Publications - Faculty & Research

Stefan H. Thomke

Stefan Thomke (sthomke@hbs.edu), an authority on the management of innovation, is the William Barclay Harding Professor of Business Administration at Harvard Business School. He has worked with firms on product, process, and... View Details

Video

Image Stefan Thomke Front Pointing at Participatns in LOC(4156984783-Image)

27 May 2020
Video

Stefan Thomke Experimentation Session Recording

05 May 2020
News

Innovation Through Experimentation

05 May 2003
Research & Ideas

How Bank of America Turned Branches into Service-Development Laboratories

configured as "traditional centers," familiar-looking branches that provided conventional banking services, though often supported by new technologies and redesigned processes. The group unveiled its first redesigned branch—a... View Details

Keywords: by Stefan Thomke; Banking; Financial Services

25 Nov 2015
News

HHL Awards Honorary Doctorate to Harvard Professor Stefan H. Thomke

18 Mar 2001
Research & Ideas

The Essentials for Enlightened Experimentation

new technology will necessarily replace an established one. Usually, new and traditional technologies are best used in concert. Remember that new technologies emerge and evolve continually. Today's new technology might eventually replace its traditional counterpart,... View Details

Keywords: by Stefan Thomke

12 Nov 2013
News

Innovation Can't be Measured in Dollars: Harvard Prof Stefan Thomke

06 May 2002
Research & Ideas

A Toolkit for Customer Innovation

manufacturer required. Indeed, the trend toward customers as innovators has the power to completely transform industries. In the semiconductor business, it has led to a custom-chip market that has grown to more than $15 billion. The business challenges of implementing... View Details

Keywords: by Stefan Thomke & Eric Von Hippel

12 Mar 2020
News

The Power of Experiments: How To Drive Innovation and Opportunity During Times of Uncertainty

29 Jan 2010
News

Thoughts on the iPad

Keywords: Bhaskar Chakravorti, Karim Lakhani, Daniel Snow, & Stefan Thomke; Telecommunications; Information; Computer and Electronic Product Manufacturing; Manufacturing

June 2000
Case

Rebirth of the Swiss Watch Industry, 1980-1992 (B): Hayek and Thomke at SMH

By: Michael L. Tushman and Daniel Radov

Describes the course pursued by Hayek, Thomke, and others in the formation of SMH. Discusses the new strategy and its implementation, charting the dramatic recovery of the large Swiss watchmakers. Ends with an exploration of Hayek's efforts to build on SMH's successes. View Details

Keywords: Strategy; Organizational Structure; Cost Management; Organizational Change and Adaptation; Change Management; Alignment; Success; Asia; Hong Kong

Citation

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09 Jan 2024
Research & Ideas

Could Clean Hydrogen Become Affordable at Scale by 2030?

Hydrogen is poised to move from the sidelines of global clean energy as the industry learns to produce it more efficiently and at lower cost, according to newly published research led by Gunther Glenk, a climate fellow with Harvard Business School's Institute for the... View Details

Keywords: by Desmond Dodd; Energy; Green Technology

01 Jun 2013
News

Brick by Brick

failed while a second succeeded. Stefan Thomke , the William Barclay Harding Professor of Business Administration, wrote the case with Jan Rivkin, the Bruce V. Rauner Professor of Business Administration,... View Details

Keywords: toys; Miscellaneous Store Retailers; Retail Trade

21 Mar 2019
HBS Case

The Ferrari Way

drivers in pure, unadulterated pleasure. “The overarching goal is to create an experience—a sensual experience,” says Harvard Business School Professor Stefan Thomke, who wrote a case study about the company in 2018. While many companies... View Details

Keywords: by Michael Blanding; Auto

April 2024
Supplement

RHI Magnesita (B): Brick by Brick—Diversification?

By: Ramon Casadesus-Masanell, David M Wagner, Oliver Gassmann and Jordan Mitchell

In Part A, as of April 2017, Austria’s RHI, a backward integrated refractory company is still within the midst of merging with the next biggest competitor, Brazil’s Magnesita, while weighing options for future growth. Should the company pursue organic growth options... View Details

Keywords: Mergers and Acquisitions; Growth and Development Strategy; Diversification

Citation

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04 Dec 2019
News

Creating the Experimentation Organization

20 Dec 2017
Lessons from the Classroom

How to Design a Better Customer Experience

Click HereHarvard Business School Professor Stefan Thomke describes how his Executive Education students use LEGO blocks to design customer experiences. (Video by Executive... View Details

Keywords: by Dina Gerdeman; Health; Entertainment & Recreation