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    • All HBS Web  (403)
      • Faculty Publications  (47)

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      • November 2024
      • Case

      FedEx Cyberattack (A): Navigating the NotPetya Storm

      By: Hise Gibson, Frank Nagle, Alicia Dadlani and Martha Hostetter
      In 2017, FedEx’s European division — acquired the year before for $5 billion — was hit by a devastating cyberattack that destroyed thousands of computers and business systems across several countries. Corporate Chief Information Officer Rob Carter put the company’s... View Details
      Keywords: Cybersecurity; Crisis Management; Disruption; Planning; Transportation Industry; United States; Europe
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      Gibson, Hise, Frank Nagle, Alicia Dadlani, and Martha Hostetter. "FedEx Cyberattack (A): Navigating the NotPetya Storm." Harvard Business School Case 625-049, November 2024.
      • June 2024
      • Supplement

      Legacy Partners (A)

      By: Richard S. Ruback and Royce Yudkoff
      Instructors should consider the timing of making videos available to students, as they may reveal key case details.

      Stephen Holbrook and Austin Pulsipher (both HBS '19) had been leading Nutrishare since acquiring the company six months earlier in mid-2021.... View Details
      Keywords: Acquisition; Small Business; Cost vs Benefits; Decisions; Corporate Entrepreneurship; Leadership Style; Leading Change; Business or Company Management; Problems and Challenges; Health Care and Treatment; Health Disorders; Medical Specialties; Nutrition; Supply Chain Management; Growth Management; Health Industry; Medical Devices and Supplies Industry; Pharmaceutical Industry; United States; California
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      Ruback, Richard S., and Royce Yudkoff. "Legacy Partners (A)." Harvard Business School Multimedia/Video Supplement 224-725, June 2024.
      • June 2024
      • Supplement

      Legacy Partners (B)

      By: Richard S. Ruback and Royce Yudkoff
      Pre-abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.

      Abstract: Stephen Holbrook and Austin Pulsipher (both HBS '19) had been leading Nutrishare since acquiring the company six... View Details
      Keywords: Acquisition; Small Business; Cost vs Benefits; Decisions; Business Education; Corporate Entrepreneurship; Leadership Style; Leading Change; Business or Company Management; Problems and Challenges; Health Care and Treatment; Health Disorders; Medical Specialties; Nutrition; Supply Chain Management; Growth Management; Health Industry; Medical Devices and Supplies Industry; United States; California
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      Ruback, Richard S., and Royce Yudkoff. "Legacy Partners (B)." Harvard Business School Multimedia/Video Supplement 224-726, June 2024.
      • January 2024 (Revised June 2024)
      • Case

      School of Rock: Tuning into Structured Empowerment (A)

      By: Tatiana Sandino, Jeffrey Rayport, Samuel Grad and Stacy Straaberg
      In summer 2021, School of Rock was a youth-oriented music education company with 291 franchise- and company-owned schools globally. Before CEO Rob Price’s hire in 2017, School of Rock’s nonconformist rock ‘n’ roll culture led to variability in teaching styles,... View Details
      Keywords: Business Growth and Maturation; Business Plan; Change Management; Transformation; Communication Strategy; Decisions; Curriculum and Courses; Teaching; Employee Relationship Management; Knowledge Sharing; Leadership Style; Business or Company Management; Growth and Development Strategy; Management Style; Marketing Strategy; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Franchise Ownership; Performance Expectations; Performance Improvement; Strategic Planning; Attitudes; Conflict Management; Corporate Strategy; Applications and Software; Technology Adoption; Education Industry; Music Industry; Massachusetts; United States
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      Sandino, Tatiana, Jeffrey Rayport, Samuel Grad, and Stacy Straaberg. "School of Rock: Tuning into Structured Empowerment (A)." Harvard Business School Case 124-043, January 2024. (Revised June 2024.)
      • May 2023
      • Case

      Legacy Partners

      By: Royce Yudkoff and Richard S. Ruback
      Stephen Holbrook and Austin Pulsipher (both HBS '19) had been leading Nutrishare since acquiring the company six months earlier in mid-2021. The company, based in Sacramento CA, was a compounding pharmacy serving Total Parenteral Nutrition ("TPN") patients nationwide.... View Details
      Keywords: Acquisition; Growth and Development Strategy; Competitive Strategy; Business or Company Management; Pharmaceutical Industry
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      Yudkoff, Royce, and Richard S. Ruback. "Legacy Partners." Harvard Business School Case 223-092, May 2023.
      • April 2022
      • Article

      Demand Interactions in Sharing Economies: Evidence from a Natural Experiment Involving Airbnb and Uber/Lyft

      By: Shunyuan Zhang, Dokyun Lee, Param Singh and Tridas Mukhopadhyay
      We examine whether and how ride-sharing services influence the demand for home-sharing services. Our identification strategy hinges on a natural experiment in which Uber/Lyft exited Austin, Texas, in May 2016 due to local regulation. Using a 12-month longitudinal... View Details
      Keywords: Airbnb; Uber; Natural Experiment; Geographic Demand Dispersion; Sharing Economy; Transportation; Demand and Consumers; Geographic Scope
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      Zhang, Shunyuan, Dokyun Lee, Param Singh, and Tridas Mukhopadhyay. "Demand Interactions in Sharing Economies: Evidence from a Natural Experiment Involving Airbnb and Uber/Lyft." Journal of Marketing Research (JMR) 59, no. 2 (April 2022): 374–391.
      • July 19, 2021
      • Article

      Do Most Family Businesses Really Fail by the Third Generation?

      By: Josh Baron and Rob Lachenauer
      Perhaps the most commonly-cited statistic about family businesses is their failure rates. Most articles or speeches about family businesses start with some version of the “three-generation rule,” which suggests that most don’t survive beyond three generations. But that... View Details
      Keywords: Family Business; Success; Perception
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      Baron, Josh, and Rob Lachenauer. "Do Most Family Businesses Really Fail by the Third Generation?" Harvard Business Review (website) (July 19, 2021).
      • 2021
      • Working Paper

      Proxy Advisory Firms and Corporate Shareholder Engagement

      By: Aiyesha Dey, Joshua White and Austin Starkweather
      We examine the influence of proxy advisors on firms’ shareholder engagement behavior. Our analyses exploit a quasi-natural experiment using Say-On-Pay voting outcomes near a threshold that triggers a review of engagement activities by Institutional Shareholder Services... View Details
      Keywords: Proxy Advisors; ISS; Shareholder Engagement; Disclosure; Business and Shareholder Relations; Executive Compensation; Corporate Disclosure
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      Dey, Aiyesha, Joshua White, and Austin Starkweather. "Proxy Advisory Firms and Corporate Shareholder Engagement." Harvard Business School Working Paper, No. 21-137, June 2021. (Revised February 2022.)
      • 2021
      • Book

      Harvard Business Review Family Business Handbook: How to Build and Sustain a Successful, Enduring Enterprise

      By: Josh Baron and Rob Lachenauer
      Navigate the complex decisions and critical relationships necessary to create and sustain a healthy family business--and business family. Though "family business" may sound like it refers only to mom-and-pop shops, businesses owned by families are among the most... View Details
      Keywords: Family Business; Entrepreneurship; Family and Family Relationships; Outcome or Result; Business Model; Conflict and Resolution; Organizational Culture
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      Baron, Josh, and Rob Lachenauer. Harvard Business Review Family Business Handbook: How to Build and Sustain a Successful, Enduring Enterprise. Harvard Business Review Press, 2021.
      • June 2020
      • Case

      In-housing Digital Marketing at Sprint Corp.

      By: David E. Bell, Rajiv Lal and Olivia Hull
      In the fall of 2019, Sprint’s Chief Digital Officer Rob Roy reflected on the telecom’s efforts to improve the effectiveness of its digital marketing campaigns. Digital media buying had long been handled by an outside agency, but in 2017, Sprint brought those functions... View Details
      Keywords: Advertising; Digital Marketing; Transformation; Talent and Talent Management; Marketing Strategy; Social Marketing; Telecommunications Industry; Electronics Industry; Web Services Industry; United States
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      Bell, David E., Rajiv Lal, and Olivia Hull. "In-housing Digital Marketing at Sprint Corp." Harvard Business School Case 520-026, June 2020.
      • January 2019
      • Case

      Data.gov (Abridged)

      By: Karim R. Lakhani, Robert D. Austin and Yumi Yi
      This case presents the logic and execution underlying the launch of Data.gov, an instantiation of President Obama's initiative for transparency and open government. The process used by Vivek Kundra, the federal CIO, and his team to rapidly develop the website and to... View Details
      Keywords: Safety; Rights; Analytics and Data Science; Internet and the Web; Ethics; Cost vs Benefits; Innovation and Management; Information Management; Public Administration Industry; Information Industry; United States
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      Lakhani, Karim R., Robert D. Austin, and Yumi Yi. "Data.gov (Abridged)." Harvard Business School Case 619-043, January 2019.
      • Article

      Neurodiversity as a Competitive Advantage

      By: Robert D. Austin and Gary P. Pisano
      Many people with neurological conditions such as autism spectrum disorder and dyslexia have extraordinary skills, including those in pattern recognition, memory, and mathematics. Yet they often struggle to fit the profiles sought by employers. A growing number of... View Details
      Keywords: Competitive Advantage; Diversity; Competency and Skills
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      Austin, Robert D., and Gary P. Pisano. "Neurodiversity as a Competitive Advantage." Harvard Business Review 95, no. 3 (May–June 2017): 96–103.
      • September 2016
      • Case

      Hewlett Packard Enterprise: The Dandelion Program

      By: Gary P. Pisano and Robert D. Austin
      This case describes Hewlett Packard Enterprise’s “Dandelion Program," which has developed a new service offering for the company’s clients by drawing on the special talents of people with autism. The company has deployed “pods” organized around 8 or 9 employees with... View Details
      Keywords: Organizational Behavior; Information Technology; Organizational Change and Adaptation; Leadership; Talent and Talent Management; Service Operations; Training; Diversity; Innovation and Invention; Technology Industry
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      Pisano, Gary P., and Robert D. Austin. "Hewlett Packard Enterprise: The Dandelion Program." Harvard Business School Case 617-016, September 2016.
      • January 2016
      • Case

      SAP SE: Autism at Work

      By: Gary P. Pisano and Robert D. Austin
      This case describes SAP's "Autism at Work" program, which integrates people with autism into the company's workforce. The company has a stated objective of making 1% of its workforce people with autism by 2020. SAP's rationale for the program is based on the belief... View Details
      Keywords: Software; Human Resource Management; Diversity Management; Germany; Selection and Staffing; Innovation and Management; Applications and Software; Recruitment; Diversity; Information Technology Industry; Germany
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      Pisano, Gary P., and Robert D. Austin. "SAP SE: Autism at Work." Harvard Business School Case 616-042, January 2016.
      • January 2016 (Revised February 2016)
      • Case

      Citizens United and Corporate Speech

      By: David Moss and Marc Campasano
      The story of Citizens United began in late 2007, as leading members of the Republican and Democratic parties were preparing for the 2008 presidential primaries. Democrats expected a three-way contest in their party between Senator Barack Obama of Illinois, Senator (and... View Details
      Keywords: Rights; Internet and the Web; Political Elections; Lawsuits and Litigation; Business and Government Relations
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      Moss, David, and Marc Campasano. "Citizens United and Corporate Speech." Harvard Business School Case 716-039, January 2016. (Revised February 2016.)
      • January 2015 (Revised January 2017)
      • Case

      Curriculum Associates: Turning the Page from Tradition to Innovation

      By: John J-H Kim and Christine S. An
      Set in Fall 2014, the traditional textbook publishing industry is being transformed by technological innovations and new student achievement standards. This case chronicles how Rob Waldron, CEO, and his team bring Curriculum Associates (CA), a traditional supplemental... View Details
      Keywords: Education Technology; SaaS; Turnaround; Textbook Publishing; Innovation; Sales Cycle; HR Strategy; Privately-funded Businesses; Sustainable Growth; Product Development Strategy; Organizational Change and Adaptation; Technological Innovation; Competitive Advantage; Publishing Industry
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      Kim, John J-H, and Christine S. An. "Curriculum Associates: Turning the Page from Tradition to Innovation." Harvard Business School Case 315-053, January 2015. (Revised January 2017.)
      • August 15, 2014
      • Article

      Can an Outside CEO Run a Family-Owned Business?

      By: Josh Baron and Rob Lachenauer
      This article explores the intricate dynamics that often characterize family-owned businesses, shedding light on key archetypes that play prominent roles within these organizations. Using a narrative approach, the article illustrates the challenges faced by leaders... View Details
      Keywords: Family Ownership; Personal Characteristics; Family and Family Relationships; Management Practices and Processes
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      Baron, Josh, and Rob Lachenauer. "Can an Outside CEO Run a Family-Owned Business?" Harvard Business Review (website) (August 15, 2014).
      • March 18, 2014
      • Article

      Family Businesses Must Set the Agenda (Without Micromanaging)

      By: Josh Baron and Rob Lachenauer
      This article discusses the role of owners in family businesses, using the story of Charles, who transformed his family's shipping business by taking ownership decisions. The article highlights that owners have the power to set goals, define performance metrics, hire... View Details
      Keywords: Decisions; Family Ownership; Governing and Advisory Boards; Goals and Objectives
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      Baron, Josh, and Rob Lachenauer. "Family Businesses Must Set the Agenda (Without Micromanaging)." Harvard Business Review (website) (March 18, 2014).
      • February 18, 2014
      • Article

      Keep Your Kids out of the Entitlement Trap

      By: Josh Baron and Rob Lachenauer
      This article discusses the concern among wealthy family business owners that their children may become entitled and fail to contribute to society. The fear is grounded in reality, as studies show that a significant portion of inherited wealth is squandered. The article... View Details
      Keywords: Family Ownership; Wealth; Family and Family Relationships; Personal Development and Career
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      Baron, Josh, and Rob Lachenauer. "Keep Your Kids out of the Entitlement Trap." Harvard Business Review (website) (February 18, 2014).
      • December 6, 2013
      • Article

      Family Businesses Shouldn't Hunt for Superstar CEOs

      By: Josh Baron and Rob Lachenauer
      This article discusses the challenges faced by family businesses when it comes to succession planning, particularly in selecting an outside CEO. It presents a case study of a third-generation family business looking for an external CEO, named "Mr. Wonderful," to manage... View Details
      Keywords: Family Business; Management Succession
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      Baron, Josh, and Rob Lachenauer. "Family Businesses Shouldn't Hunt for Superstar CEOs." Harvard Business Review (website) (December 6, 2013).
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