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  • 22 Feb 2008
  • Working Paper Summaries

Consumer Demand for Prize-Linked Savings: A Preliminary Analysis

Keywords: by Peter Tufano, Nick Maynard & Jan-Emmanuel De Neve; Financial Services
  • 02 Jun 2011
  • News

Serious Fun

Doorway to Dreams (D2D), a Boston-based nonprofit founded in 2000 by HBS finance professor Peter Tufano, where one of Maynard’s many tasks involves leading the organization’s... View Details
Keywords: Julia Hanna; Arts, Entertainment; Management, Scientific, and Technical Consulting Services; Professional Services
  • 20 Feb 2008
  • First Look

First Look: February 20, 2008

correlation between these two series over time. Purchase the paper from SSRN ($5): http://papers.nber.org/papers/w13755 Consumer Demand for Prize-Linked Savings: A Preliminary Analysis Authors:Peter Tufano, View Details
Keywords: Martha Lagace
  • 2008
  • Working Paper

Consumer Demand for Prize-Linked Savings: A Preliminary Analysis

By: P. Tufano, Nick Maynard and Jan-Emmanuel De Neve
This paper reports on a small-scale survey of the potential American demand for prize-linked savings accounts, an account that awards prizes as part of the saving product's return. In October 2006, Centra Credit Union launched a prize-linked savings pilot. As part of... View Details
Keywords: Saving; Income; Consumer Behavior; Personal Finance; Investment Return; Banks and Banking; Clarksville
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