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  • 07 Dec 1999
  • Research & Ideas

Henry Heinz and Brand Creation in the Late Nineteenth Century

demand for pure, savory condiments and sauces was enormous. In thinking through the possible appeal of his offerings, Heinz had no quantitative information on contemporary purchasing power. He did not know in the 1870s that real per capita incomes would grow View Details
Keywords: by Nancy F. Koehn
  • 29 Oct 2000
  • Research & Ideas

Building a Powerful Prestige Brand

Lauder, founded Estée Lauder Cosmetics. By the time she retired from public life in the mid-1990s, this company had become one of the largest cosmetics manufacturers in the world and was recognized as one of the leading players in the... View Details
Keywords: by Nancy F. Koehn; Beauty & Cosmetics; Consumer Products; Retail
  • 20 Aug 2008
  • Op-Ed

The Time is Right for Creative Capitalism

capitalism is "an approach where governments, businesses, and nonprofits work together to stretch the reach of market forces so that more people can make a profit, or gain recognition, doing work that eases the world's inequities." Harvard Business School... View Details
Keywords: by Nancy Koehn
  • October 2021
  • Article

Nancy Koehn on Leadership Lessons from Rep. John Lewis and the Civil Rights Movement

By: Nancy F. Koehn and Devjani Roy
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  • May 2020
  • Article

How History's Great Leaders Managed Anxiety: Historian Nancy Koehn on What Lincoln, Shackleton, and Others Knew About Handling Collective Anxiety—and Their Own—During a Crisis

By: Nancy F. Koehn
Keywords: Leadership; Crisis Management
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  • 16 Apr 2001
  • Research & Ideas

Making the Most of Government Upheaval

Rogelio Oliva and Fernando F. Suarez began to study the effects of these changes three years ago when both were on the faculty of Chile's Universidad Adolfo Ibáñez. Recently published as an HBS working paper titled "The... View Details
Keywords: by Nancy O. Perry
  • 04 Aug 2003
  • Research & Ideas

Shackleton: An Entrepreneur of Survival

In recent years, polar explorer Sir Ernest Shackleton has been celebrated through books, memoirs, several films, and a major museum exhibit. His achievements on the ice have much to teach business students and executives, says Harvard Business School professor View Details
Keywords: by Martha Lagace
  • 23 Apr 2001
  • Research & Ideas

Brand Power from Wedgwood to Dell: Part Two

entrepreneurs, says HBS professor Nancy F. Koehn. In Part One of a discussion about her recent book—in the April 16 issue of HBS Working Knowledge—Koehn described the brand-building savvy of three... View Details
Keywords: by Martha Lagace
  • 25 Jun 2007
  • Research & Ideas

HBS Cases: Beauty Entrepreneur Madam Walker

grit—complete with a social conscience—form the basis of a new Harvard Business School case, "Madam C.J. Walker: Entrepreneur, Leader, and Philanthropist." Professor Nancy F. Koehn, a leading... View Details
Keywords: by Martha Lagace; Beauty & Cosmetics
  • 11 Feb 2002
  • Research & Ideas

Secrets of the Successful Businesswoman

business," declared Nancy Koehn in her opening keynote talk at the conference. A historian, author, and Harvard Business School professor, Koehn drew on exciting moments... View Details
Keywords: by Martha Lagace
  • 18 Nov 2002
  • Research & Ideas

Enterprising Women—a History

professor Nancy Koehn, pointing out that women played key roles in the early American economy through the development of cottage industries and in the organization and work of benevolent societies. The exhibit does a wonderful job in... View Details
Keywords: by Laura Linard
  • 04 Oct 2017
  • Book

Five Leaders Forged in Crisis, and What We Can Learn From Them

Keywords: by Dina Gerdeman
  • 20 Jun 2011
  • Lessons from the Classroom

Fame, Faith, and Social Activism: Business Lessons from Bono

To Nancy F. Koehn, the history of the Irish rock band U2 has it all as a business case study: teamwork, leadership, creative destruction, branding, and strategy. Koehn's case "Bono and U2", co-written with... View Details
Keywords: by Kim Girard; Entertainment & Recreation
  • June 2001
  • Book Review

Review of Shelf Space, by Kurtzman and Rifkin

By: Nancy F. Koehn
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  • March 25, 2001
  • Article

An Information Age Led by Business, So Far

By: Nancy F. Koehn
Keywords: Information; Business Ventures
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  • 16 Apr 2001
  • Research & Ideas

Brand Power from Wedgwood to Dell: Part One

A conversation with Nancy Koehn, author of Brand New: How Entrepreneurs Earned Consumers' Trust From Wedgwood to Dell, HBS Press, 2001. "I am just fascinated by the power, the quirks, the determination,... View Details
Keywords: by Martha Lagace
  • 23 Jun 2003
  • Research & Ideas

Historically Speaking: A Roundtable at HBS

watching the Information Revolution unfold, I was impressed by the sheer number and variety of new goods and services being brought to market.— Nancy F. View Details
Keywords: by Jim Aisner
  • 20 Feb 2006
  • HBS Case

Oprah: A Case Study Comes Alive

The best and brightest executives in the world are common visitors to the MBA classrooms at Harvard Business School, giving students a personal opportunity to talk to the likes of Ann Fudge, Lou Gerstner, Meg Whitman, and Jack Welch. Still, when Professor View Details
Keywords: by Martha Lagace; Media & Broadcasting; Consumer Products; Entertainment & Recreation
  • November 9, 2017
  • Editorial

America is Seduced by 'Leadership Bling' and Lacks True Leaders

By: Nancy F. Koehn
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  • 2011
  • Book

Oprah, Leading With Heart

By: Nancy F. Koehn
Harvard Business School professor Nancy F. Koehn provides an inspiring example of a leader who leads not just from the head but the heart. Her name: Oprah Winfrey. Here, in this brief eBook, is how she built a media empire and the lessons you can apply to your own work... View Details
Keywords: Entertainment; Leadership
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