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- All HBS Web
(481)
- News (163)
- Research (249)
- Multimedia (1)
- Faculty Publications (123)
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- 31 Oct 2008
- Working Paper Summaries
Technology, Identity, and Inertia through the Lens of ‘The Digital Photography Company’
- 11 Aug 2010
- Working Paper Summaries
The Influence of Prior Industry Affiliation on Framing in Nascent Industries: The Evolution of Digital Cameras
- 01 Mar 2008
- News
Innovation, Inc.
entrepreneurship itself. At HBS we define entrepreneurship as the pursuit of opportunity beyond the resources you currently control — so, obviously, creativity is a big factor.” In her new elective course, Leading Innovative Ventures, HBS associate professor View Details
- Profile
Marie Kyle
Late in her undergraduate career at Northwestern University, Marie Kyle experienced a dramatic shift in priorities. Her original enthusiasm for engineering and aerospace design had been tempered by her... View Details
- 04 Feb 2020
- Video
Dr. Elizabeth Mary Okelo
Mary Okelo, who pursued a successful career as an executive of Barclays Bank In Kenya before founding the only women’s bank in Africa and the Makini schools system, describes how, while a manager at Barclays,... View Details
Mary Kay Ash
Ash created a successful cosmetics company by and for women by utilizing a direct sales force and creative motivational sales techniques. At the end of its first year, Mary Kay... View Details
Keywords: Personal Care & Home Products
- June 2009
- Supplement
Mary Kay Inc.: Asian Market Entry (B)
By: John A. Quelch
By 2008, over half of Mary Kay Cosmetics' $2.8 billion sales were from outside the U.S. Sales from China exceeded $500 million in 2008 through over 450,000 beauty consultants. China was Mary Kay Cosmetics' second most important national market with revenues growing at... View Details
Keywords: Global Strategy; Growth and Development Strategy; Brands and Branding; Emerging Markets; Market Entry and Exit; Beauty and Cosmetics Industry; Asia; China
Quelch, John A. "Mary Kay Inc.: Asian Market Entry (B)." Harvard Business School Supplement 509-067, June 2009.
- 01 Dec 2002
- News
Mary Callahan Erdoes
Considered one of Wall Street's most influential young executives, Mary Callahan Erdoes (MBA '93) has gained that stature by working hard at what she has always loved. “My father was an investment banker,... View Details
Keywords: Deborah Blagg
Mary W. Lawrence
Lawrence built one of the fastest growing advertising agencies in the 20th century, earning billings of over $100 million in less than five years. She broke the conventional mold of television advertising by using dramatic/theatrical... View Details
Keywords: Services
- Alumni WDYDWYD
Mary Dell Harrington
children, now 22 and 16. Once I became a mom, my career decisions were made with our children in mind. Fortunately, I found the work/family balance that fit my needs by stepping down from a management position to job share and then later,... View Details
- September 1993 (Revised June 2009)
- Case
Mary Kay Cosmetics: Asian Market Entry (A)
By: John A. Quelch
In February 1993, Curran Dandurand, senior vice president of Mary Kay Cosmetics Inc.'s global marketing group, was reflecting on the company's international operations. Mary Kay Cosmetics Inc. products had been sold outside the United States for over 15 years, but by... View Details
Keywords: Globalized Firms and Management; Market Entry and Exit; Operations; Sales; Beauty and Cosmetics Industry; Asia
Quelch, John A. "Mary Kay Cosmetics: Asian Market Entry (A)." Harvard Business School Case 594-023, September 1993. (Revised June 2009.)
- July 2021 (Revised February 2022)
- Case
Mary Kay Inc.: Enriching Women's Lives while Embracing Change
By: Elie Ofek, K. Shelette Stewart and Julia Kelley
In December 2020, Mary Kay Inc. Chief Marketing Officer Sheryl Adkins-Green considered several strategic dilemmas. Founded in 1963 by Mary Kay Ash, Mary Kay was a direct sales company whose Independent Beauty Consultants purchased its beauty and cosmetics products at... View Details
Keywords: Advertising Campaigns; Demographics; Marketing; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Marketing; Product Positioning; Social Marketing; Salesforce Management; Organizations; Mission and Purpose; Organizational Change and Adaptation; Innovation and Invention; Innovation Strategy; Competition; Competitive Strategy; Competitive Advantage; Beauty and Cosmetics Industry; North and Central America; United States; Europe; Asia; Texas
Ofek, Elie, K. Shelette Stewart, and Julia Kelley. "Mary Kay Inc.: Enriching Women's Lives while Embracing Change." Harvard Business School Case 522-004, July 2021. (Revised February 2022.)
- March 1990 (Revised October 1999)
- Case
Mary Kay Cosmetics: Sales Force Incentives (A)
By: Robert L. Simons and Hilary Weston
Describes the incentive system by which Mary Kay Cosmetics motivates the sales force of 200,000 independent agents who comprise the firm's only distribution channel. Illustrates the powerful effect on sales-force behavior that results when creative types of employee... View Details
Keywords: Motivation and Incentives; Cost Management; Salesforce Management; Distribution Channels; Beauty and Cosmetics Industry; United States
Simons, Robert L., and Hilary Weston. "Mary Kay Cosmetics: Sales Force Incentives (A)." Harvard Business School Case 190-103, March 1990. (Revised October 1999.)
- 26 May 2016
- News
Mary Callahan Erdoes, MBA 1993
Investor Advisory Committee on Financial Markets 2013-15 Named Most Powerful Woman in Finance by American Banker 2016 Joins Board of Directors, Robin Hood Foundation Chief Executive Officer, J.P. Morgan Asset Management It’s hard to talk... View Details
- 01 Feb 2002
- News
Mary Quin: A Life-Changing Story
When she describes the experience today, Mary P. Quin (MBA '88) remains composed and thoughtful. Yet four years ago, Quin, a seasoned world traveler who had visited over sixty countries, was taken hostage in the desert of Yemen and faced... View Details
- 24 Oct 2023
- HBS Case
From P.T. Barnum to Mary Kay: Lessons From 5 Leaders Who Changed the World
phone, “You can do it, Mary Kay, you can do it.” When she launched her own firm, Beauty by Mary Kay, she leaned on the early lesson her mother taught her about motivation to... View Details
Keywords: by Avery Forman
- Web
Mary Frank Presence 1985-1986 | About
Mary Frank Presence , 1985-1986 Mary Frank (American, born 1933), Presence , 1985-1986, bronze. HBS Art and Artifacts Collection , 1988.2 . Mary Frank (American, born 1933),... View Details
- 14 Jan 2014
- News