by Mark Mortensen - Publications - Faculty & Research

October 2001 (Revised November 2002)
Supplement

Mark Pitts

Describes Peoplestreet, an Internet business being developed at Cambridge Incubator. Peoplestreet is attempting to hire a VP of business development and has identified a candidate, Mark Pitts. Includes an overview of the position, three different interviews with the... View Details

Keywords: Job Interviews

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29 Jul 2009
Working Paper Summaries

Firsthand Experience and the Subsequent Role of Reflected Knowledge in Cultivating Trust in Global Collaboration

Keywords: by Mark Mortensen & Tsedal Neeley

30 Mar 2018
What Do You Think?

What Should Mark Zuckerberg Do?

amesy SUMMING UP: Should Facebook Change Its Business Model? Facebook’s CEO, Mark Zuckerberg, received a great deal of advice from respondents to this month’s column. It included ideas that haven’t gained much attention in the press.... View Details

Keywords: by James Heskett; Web Services; Information Technology

24 Apr 2018
Op-Ed

Op-Ed: What Mark Zuckerberg Can Learn About Crisis Leadership from Starbucks

crisis. Now, we have a new exemplar: Starbucks CEO Kevin Johnson. His response to the eviction of two African American men from a Starbucks store in Philadelphia will define for today’s leaders how to respond to crisis. Facebook founder View Details

Keywords: by Bill George; Technology; Food & Beverage

January 2012 (Revised September 2015)
Case

Tough Decisions at Marks and Spencer

By: George Serafeim

In 2007, under the leadership of CEO Stuart Rose, the iconic British retailer Marks and Spencer, with great fanfare, announced its "Plan A" initiative. Based on the five essential pillars of climate change, waste, sustainable materials, fair partnership, and health,... View Details

Keywords: Decision Making; Environmental Sustainability; Corporate Social Responsibility and Impact; Corporate Strategy; Retail Industry

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September 1994
Case

Marks & Spencer: Sir Richard Greenbury's Quiet Revolution

By: Joseph L. Bower and John B. Matthews Jr.

Marks & Spencer (M&S) is one of the world's greatest companies. In 1994, its management was chosen the most admired in Europe by 637 peers. The case explores how Sir Richard Greenbury, appointed the new chairman of the company in 1991, transformed his inheritance into... View Details

Keywords: Growth and Development Strategy; Business or Company Management; Business Strategy; Management Teams; Global Strategy; Multinational Firms and Management; Europe; United States

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04 Apr 2019
Cold Call Podcast

Can Mark Zuckerberg Rebuild Trust in Facebook?

the insights and observations that you have from discussing it with students, but maybe you could start just by telling us what led you to write this case. George: Well, the Guardian last year broke the story on Facebook being invaded... View Details

Keywords: Re: Andi Wang

November 2019 (Revised December 2019)
Case

Marcus by Goldman Sachs

By: Rory McDonald, Samir Junnarkar and David Lane

Five years on from the 2008 financial crisis, Goldman Sachs remained wounded. Revenues at the global investment bank had stagnated below pre-crisis levels, and the firm had yet to rebound from a substantial decline in securities-trading revenues. Marcus by Goldman... View Details

Keywords: Corporate Entrepreneurship; Banks and Banking; Innovation Leadership; Growth and Development Strategy; Growth Management; Organizational Culture; Financial Services Industry; United Kingdom

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March 2002
Book Review

Book Review of 'Cooperative Strategy: Economic, Business, and Organizational Issues,' edited by David Faulkner and Mark de Rond

By: Gautam Ahuja

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02 Mar 2011
Research & Ideas

Managing the Open Source vs. Proprietary Decision

Editor's note: In their new book, The Comingled Code: Open Source and Economic Development, HBS professor Josh Lerner and London School of Economics professor Mark Schankerman look at the impact of open source software on economic... View Details

Keywords: by Josh Lerner & Mark Schankerman; Technology

20 Dec 2006
Op-Ed

Investors Hurt by Dual-Track Tax Reporting

Since when do the taxman and the shareholder agree? IRS Commissioner Mark Everson and SEC Chairman Christopher Cox (HBS MBA '76) have advanced a simple, but controversial proposal. Companies would be required to disclose how much they pay... View Details

Keywords: by Mihir Desai

23 Aug 2006
Op-Ed

The Real Wal-Mart Effect

the United States, and its growth rate in the last twenty years has steadily declined from 30-plus percent to below the 10 percent mark in 2006. Wal-Mart has also been slowed by rapid increases in particular... View Details

Keywords: by Pankaj Ghemawat & Ken A. Mark; Retail

22 Aug 2005
Research & Ideas

The Hard Work of Failure Analysis

personal responsibility. Evidence of this problem is provided by a study of a large European telecoms company, which revealed that very little learning occurred from a set of large and small failures over a period of twenty years. Instead... View Details

Keywords: by Amy Edmondson & Mark D. Cannon

02 May 2017
Working Paper Summaries

The Cross Section of Bank Value

Keywords: by Mark Egan, Stefan Lewellen, and Adi Sunderam; Banking

08 Nov 2018
Working Paper Summaries

When Harry Fired Sally: The Double Standard in Punishing Misconduct

Keywords: by Mark Egan, Gregor Matvos, and Amit Seru; Financial Services

2007
Report

Compounding Impact: Mission Investing by U.S. Foundations

By: Mark R. Kramer and Sarah E. Cooch

If foundations are to achieve their lofty ambitions for social impact, they must find creative ways to use every resource they possess. Enter mission investing (now more popularly called impact investing), a practice of using financial investments as tools to achieve a... View Details

Keywords: Foundations; Mission Investing; Impact Investing; Organizations; Mission and Purpose; Investment

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