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  • All HBS Web  (444)
    • News  (75)
    • Research  (330)
    • Events  (1)
  • Faculty Publications  (20)

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  • All HBS Web  (444)
    • News  (75)
    • Research  (330)
    • Events  (1)
  • Faculty Publications  (20)
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  • 19 Nov 2012
  • Research & Ideas

LEED-ing by Example

study whether the impact on the private sector differed in cities that were already pretty green, compared with cities that weren't. The researchers found that only 4 percent of the 735 cities had passed green-building policies... View Details
Keywords: by Carmen Nobel; Construction; Real Estate; Energy; Utilities
  • 03 Nov 2014
  • Research & Ideas

Brand Lessons From the Nobel Prize

the value proposition that they put forth." “Everybody knows what the Nobel Prize is and what it does, but practically nobody knows how it does it,” The study involved historical research and hours of conversations View Details
Keywords: by Carmen Nobel
  • 30 Nov 2015
  • Research & Ideas

Donors Are Turned Off by Overhead Costs. Here’s What Charities Can Do

showed that participants were turned off by overhead. The higher the level of overhead associated with a donation to charity: water, the lower the percentage of participants who chose to donate to it. When... View Details
Keywords: by Carmen Nobel
  • 20 Nov 2017
  • Research & Ideas

How Independent Bookstores Have Thrived in Spite of Amazon.com

Click HereIndependent bookstores provide a story of hope by focusing on core values that include community, curation, and convening. (Video by Amelia Kunhardt) When Amazon.com... View Details
Keywords: by Carmen Nobel (with video by Amelia Kunhardt); Retail
  • 17 Jun 2013
  • Research & Ideas

Advertising Symbiosis: The Key to Viral Videos

Evian's baby&me features several adults dancing with toddler versions of themselves in the reflection of a store window. Only at the end of the 77-second video do we see a bottle of Evian, along View Details
Keywords: by Carmen Nobel; Advertising
  • 18 Oct 2010
  • Lessons from the Classroom

Venture Capital’s Disconnect with Clean Tech

MBA students often fall into one of two categories—those hungry to rush into careers as venture capitalists, and those eager to found a venture-funded start-up. For all of them, Harvard Business School professor Joseph Lassiter has some intriguing advice: Spend a few... View Details
Keywords: by Carmen Nobel; Energy; Utilities; Financial Services
  • 25 Jan 2016
  • Research & Ideas

When Negotiating a Price, Never Bid with a Round Number

in zero. (See Show Me the Numbers: Precision as a Cue to Others’ Confidence by Alexandra Jerez-Fernandez, Ashley N. Angulo, and Daniel P. Oppenheimer.) The most rounded bids (made at the share-price precision of $5 or $1) were associated... View Details
Keywords: by Carmen Nobel
  • 11 Jan 2017
  • Research & Ideas

The Paradoxical Quest to Make Food Look 'Natural' With Artificial Dyes

million boxes of fresh oranges shipped out of state were colored with synthetic dyes.” By the 1930s, synthetic food dyes were used routinely in sausages, pastas, candies, ice cream, and a host of other... View Details
Keywords: by Carmen Nobel
  • 10 Aug 2015
  • Research & Ideas

Why a Federal Rule on CEO Pay Disclosure May Get You In Trouble With Customers

check. In sheer terms of gaining favor among consumers, a firm with a high CEO-to-worker pay ratio must offer a substantial 50 percent discount to keep up with a firm that maintains a low pay ratio. This is... View Details
Keywords: by Carmen Nobel; Retail
  • 07 Oct 2013
  • Research & Ideas

The Case for Combating Climate Change with Nuclear Power and Fracking

If you ask any given environmentalist to identify the biggest threat to the planet, you may expect to hear about man-made climate change, consumerism, or overpopulation. But if you ask Harvard Business School's Joseph B. Lassiter, he'll toss in another: single-issue... View Details
Keywords: by Carmen Nobel; Energy; Utilities
  • 12 Oct 2011
  • Research & Ideas

Creating Online Ads We Want to Watch

online videos by simply turning away, opening another browser window, or chatting with someone. "It's not at all hard to avoid an ad online even if you can't technically skip... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 30 Oct 2014
  • Working Paper Summaries

The Nobel Prize: A ‘Heritage-based’ Brand-oriented Network

Keywords: by Mats Urde & Stephen A. Greyser
  • 05 Dec 2011
  • Research & Ideas

It’s Alive! Business Scholars Turn to Experimental Research

Fellow Marco Piovesan, whose research on how temptation influences work productivity included field experiments with children tempted by soda and candy at an Italian summer camp. "Understanding where these... View Details
Keywords: by Carmen Nobel
  • 13 Feb 2012
  • Research & Ideas

The Case Against Racial Colorblindness

hired to watch videos of the sessions on mute, rating the perceived friendliness of the white participants based on nonverbal cues. Alas, the participants who attempted colorblindness came across as especially unfriendly, often avoiding... View Details
Keywords: by Carmen Nobel
  • 27 Apr 2016
  • Research & Ideas

How the FBI Reinvented Itself After 9/11

Business Administration in the Strategy unit and Senior Associate Dean for Research. Balancing design and identity Whereas organizational design is concerned with how tasks are prioritized, structured, and coordinated across individuals... View Details
Keywords: by Carmen Nobel
  • 17 Sep 2012
  • Research & Ideas

Blue Skies, Distractions Arise: How Weather Affects Productivity

efficiency. In "Rainmakers: Why Bad Weather Means Good Productivity," the authors show that workers are especially productive on rainy days, simply because they're not tempted by the possibilities of a sunny day—a walk in the park, for... View Details
Keywords: by Carmen Nobel
  • 01 Apr 2013
  • Research & Ideas

First Minutes are Critical in New-Employee Orientation

center employees are often expected to 'de-Indianize' many elements of their behavior—for example, by adopting a Western accent and attitude," the paper explains. Wipro was dealing with a big dropout... View Details
Keywords: by Carmen Nobel; Web Services; Service; Telecommunications
  • 05 Nov 2012
  • Research & Ideas

What Wall Street Doesn’t Understand About International Trade

Making the best international trading decisions may be as easy as taking a stroll around the local neighborhood. A recent research paper states that it's possible to predict whether a US firm will trade with any given country View Details
Keywords: by Carmen Nobel
  • 14 Mar 2018
  • Research & Ideas

Feeling Stressed? Try Sniffing Your Romantic Partner's Shirt

psychology at the University of British Columbia. She co-authored the study with colleagues Hanne K. Collins, now a research associate at Harvard Business School; Ashley V. Whillans, now an assistant professor in the Negotiations,... View Details
Keywords: by Carmen Nobel
  • 05 Aug 2015
  • Research & Ideas

How Hormones Foretell Whether People Will Cheat

and maintenance of unethical behaviors." It probably doesn't help that many businesses try to thwart potential fraud by threatening employees with severe consequences—increasing stress and thus elevating... View Details
Keywords: by Carmen Nobel
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