Publications

Publications

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  • 15 Dec 2017
  • News

WiTricity Takes a Turn Toward Electric-Car Charging

Keywords: Motor Vehicle and Parts Dealers; Retail Trade
  • 20 Nov 2014
  • News

3 Boston Startups Named to TIME's Best Inventions of 2014

Keywords: WiTricity; Electric Power Generation, Transmission, Distribution; Utilities
  • November 2010 (Revised April 2011)
  • Case

WiTricity: Electricity cuts the cord

By: William A. Sahlman and Evan Wade Richardson
Eric Giler, WiTricity CEO, must decide how to grow a company based around an untested but potentially ground-breaking technology for wireless electricity transmission. View Details
Keywords: Business Startups; Entrepreneurship; Technological Innovation; Growth and Development Strategy; Wireless Technology; Electronics Industry
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  • 15 Jan 2019
  • News

Gillette, Brexit and Molasses

  • 22 Oct 2013
  • News

Pulling the Plug

Eric Giler by Francis Storrs Standing on the stage of TEDGlobal in Oxford, England, WiTricity CEO Eric Giler (MBA 1982) is nervous. It's July 2009, and he's about to show how his company's technology can beam electricity through the air... View Details
Keywords: Francis Storrs; Telecommunications; Information; Electric Power Generation, Transmission, Distribution; Utilities; Management, Scientific, and Technical Consulting Services; Professional Services
  • 09 Feb 2016
  • News

Powering into the Future

Alexander Gruzen (MBA 1990) is CEO of WiTricity Corp., in Texas. In this video, he explains how his company is helping to lead the world toward a more sustainable future. “I wanted to create something very new and had a chance to join a... View Details