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  • April 2019
  • Supplement

Upwork in 2019

By: David Yoffie and Allison M. Ciechanover
Stephane Kasriel, the CEO of Upwork, the leading platform for freelance labor, updates his progress on how to redesign its business model in 2019. View Details
Keywords: Strategy; Platform; Platform Businesses; Technology; Business Model; Digital Platforms; Growth and Development Strategy; Internet and the Web; Labor
Related
  • 25 Jun 2019
  • Cold Call Podcast

In the Platform Economy, Upwork Searches for Better Matches in the Cloud

Keywords: Re: David B. Yoffie; Web Services
  • June 2016 (Revised March 2017)
  • Technical Note

Disintermediation in Two-Sided Marketplaces

By: Benjamin Edelman and Philip Hu
Two-sided marketplaces often risk disintermediation: users may rely on the marketplace to find each other but then perform related future transactions—or even the current transaction—without the platform’s involvement and without paying any fees the platform may... View Details
Keywords: Disintermediation; Strategic Behavior; Circumvention; Undercutting; Uber; Airbnb; Handy; Upwork; Etsy; eBay; Monster.com; Google; Competitive Strategy; Multi-Sided Platforms; Marketplace Matching; Transportation Industry; Accommodations Industry; Service Industry; Advertising Industry
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  • May 2019
  • Teaching Note

Upwork: Creating the Human Cloud/Upwork in 2019

By: David B. Yoffie
This teaching note serves as a guide to teaching: Upwork: Creating the Human Cloud and Upwork in 2019. View Details
Keywords: Strategy; Platform; Technology; Digital Platforms
Related
  • 06 Aug 2020
  • News

The Workforce Is About to Change Dramatically

  • July 2017 (Revised July 2018)
  • Case

Upwork: Creating the Human Cloud

By: Dylan Minor and David Yoffie
Stephane Kasriel, the new CEO of Upwork, the leading platform for freelance labor, needs to decide on how to redesign its business model. While the firm has been growing rapidly since the merger of Odesk and eLance, the newly combined firm continues to face problems of... View Details
Keywords: Strategy; Platform; Platform Businesses; Technology; Business Model; Digital Platforms; Growth and Development Strategy; Internet and the Web; Labor
Related
  • 2017
  • Working Paper

Digital Labor Markets and Global Talent Flows

By: John Horton, William R. Kerr and Christopher Stanton
Digital labor markets are rapidly expanding and connecting companies and contractors on a global basis. We review the environment in which these markets take root, the micro- and macro-level studies of their operations, their ongoing evolution and recent trends, and... View Details
Keywords: Information Infrastructure; Job Cuts and Outsourcing; Talent and Talent Management; Labor
Related
  • 13 Feb 2024
  • Research & Ideas

Breaking Through the Self-Doubt That Keeps Talented Women from Leading

ads, Coffman and her colleagues ran a first experiment on freelance job platform UpWork, where job-seekers complete extensive profiles outlining their education, credentials, scores on skills tests, and work history. The team acted as potential employers and sent... View Details
Keywords: by Kara Baskin
  • 09 Nov 2015
  • Research & Ideas

These Employers Pay Higher Salaries than Necessary

Elance, to become Upwork in 2015). After crunching the numbers, they found that the average freelancer was hired for an hourly wage of $3.56 by employers who had made at least five previous hires, $4.41 by employers who had made only one... View Details
Keywords: by Michael Blanding; Employment; Technology; Computer
  • 20 Feb 2018
  • First Look

First Look at New Research and Ideas, February 20, 2018

Odesk and eLance, the newly combined firm continues to face problems of clients "circumventing" the Upwork platform after an initial match. This case explores a variety of options for how Kasriel might prevent circumvention and... View Details
Keywords: Sean Silverthorne
  • 16 May 2017
  • First Look

First Look at New Ideas and Research, May 16

ongoing evolution and recent trends, and perspectives for undertaking research with micro-data from these labor platforms. We undertake new empirical analyses of Upwork data regarding 1) the alignment of micro- and macro-level approaches... View Details
Keywords: Re: Multiple Faculty