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  • April 2013 (Revised October 2014)
  • Case

SaferTaxi: Connecting Taxis and Passengers in South America

By: Peter Coles and Benjamin Edelman
SaferTaxi, a taxi booking service in South America must develop its mobilization strategy; that is, it must attract enough passengers and drivers to make its service worthwhile for all. Drivers hesitate to pay for SaferTaxi's smartphones and service unless these will... View Details
Keywords: Taxi Booking; Smartphone; Transportation Networks; Network Effects; Laws and Statutes; South America; Argentina; Brazil; Chile
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  • 18 Jun 2013
  • First Look

First Look: June 18

https://www.hbs.edu/faculty/Pages/item.aspx?num=39382   Cases & Course Materials Harvard Business School Case 913-041 SaferTaxi: Connecting Taxis and Passengers in South America SaferTaxi, a taxi View Details
Keywords: Anna Secino
  • June 2017 (Revised October 2017)
  • Case

Uber in 2017: One Bumpy Ride

By: Suraj Srinivasan, Jay W. Lorsch and Quinn Pitcher
Uber Technologies Inc., the popular ride-hailing company, entered 2017 having doubled its bookings in 2016 and achieving a valuation of nearly $70 billion, making it the largest venture capital-backed company in the world. Co-founder and CEO Travis Kalanick embodied... View Details
Keywords: Governance; Information Technology; Transportation; Venture Capital; Organizational Culture; Technology Industry; Transportation Industry; United States
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  • Article

How to Launch Your Digital Platform: A Playbook for Strategists

By: Benjamin Edelman
The ubiquity of Internet access has caused a sharp rise in the number of businesses offering platforms that connect users for communication or commerce. Entrepreneurs are particularly drawn to these platforms because they create significant value and have modest... View Details
Keywords: Platforms; Launch; Mobilization Strategy; Two-Sided Platforms; Network Effects; Adoption; Entrepreneurship; Information Technology Industry; Advertising Industry; Media and Broadcasting Industry; Transportation Industry; Financial Services Industry
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  • 09 Jan 2020
  • Book

Rethinking Business Strategy in the Age of AI

more akin to an Apple, a Tesla, or a Nest, or a GoPro—where it’s a consumer product that has the foundation of sexy hardware technology and sexy software technology,” he is quoted in a book published today, Competing in the Age of AI:... View Details
Keywords: by Dina Gerdeman
  • 26 Mar 2008
  • First Look

First Look: March 26, 2008

included innovative image maps. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=408097 Linear Air: Creating the Air Taxi Industry Harvard Business School Case 808-107 No abstract is available at this... View Details
Keywords: Martha Lagace
  • 26 Sep 2017
  • First Look

First Look at New Research and Ideas, September 26, 2017

https://cb.hbsp.harvard.edu/cbmp/product/717009-PDF-ENG Harvard Business School Case 117-070 Uber in 2017: One Bumpy Ride Uber Technologies Inc., the popular ride-hailing company, entered 2017 having doubled its bookings in 2016 and... View Details
Keywords: Sean Silverthorne
  • 22 Jul 2019
  • Book

How to Be a Digital Platform Leader

challenges and opportunities posed by digital platforms, The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power is a new book by Harvard Business School Professor David B. Yoffie and coauthors Michael... View Details
Keywords: by Martha Lagace
  • 02 Feb 2015
  • Research & Ideas

Disruptors Sell What Customers Want and Let Competitors Sell What They Don’t

Teixeira, an assistant professor at Harvard Business School in the Marketing unit. But not anymore. The Second Internet Wave A second wave of Internet disruption threatens not only electronics and telecom businesses, but also industries as diverse as View Details
Keywords: by Michael Blanding
  • 04 Jan 2010
  • Research & Ideas

Best of HBS Working Knowledge 2009

says HBS professor emeritus Michael Beer. His new book explains what all companies can learn. Q&A. Can Entrepreneurs Drive 'People Movers' to Success? Call them next-generation driverless taxis or people... View Details
Keywords: by Staff
  • 07 Apr 2015
  • First Look

First Look: April 7

many users but also multiple types of users. For example, it's not enough that many customers want to book taxis by smartphone. Drivers must also be willing to accept smartphone bookings. Harvard Business... View Details
Keywords: Sean Silverthorne

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