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- All HBS Web (14)
- Faculty Publications (5)
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- February 2017
- Supplement
JCDecaux, 2016: Global Leader ... Again
By: John R. Wells and Gabriel Ellsworth
In 2016, JCDecaux was number one in the world in outdoor advertising. This was a far cry from the situation in 2003; at that time, JCDecaux had been unseated by Clear Channel from the number-one spot that it had held for decades, and it was fighting for second place... View Details
Keywords: JCDecaux; Clear Channel Outdoor; OUTFRONT Media; Lamar Advertising Company; Jean-François Decaux; Jean-Charles Decaux; Outdoor Advertising; Street Furniture; Airports; Billboards; Bicycles; Digital Devices; Digital Marketing; Bidding; Advertising; Advertising Campaigns; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Model; Business Organization; Family Business; For-Profit Firms; Joint Ventures; Design; Price; Profit; Revenue; Geographic Location; Geographic Scope; Global Range; Globalization; Global Strategy; Globalized Firms and Management; Multinational Firms and Management; Globalized Markets and Industries; Government Legislation; Business History; Human Resources; Laws and Statutes; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Marketing; Brands and Branding; Marketing Channels; Marketing Strategy; Product Marketing; Demand and Consumers; Supply and Industry; Operations; Distribution; Infrastructure; Logistics; Product; Product Design; Production; Organizational Structure; Property; Public Ownership; Renting or Rental; Problems and Challenges; Business and Community Relations; Business and Government Relations; Family and Family Relationships; Sales; Situation or Environment; Luxury; Strategy; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Consolidation; Corporate Strategy; Customization and Personalization; Expansion; Segmentation; Mobile Technology; Wireless Technology; Air Transportation; Bicycle Transportation; Rail Transportation; Transportation Networks; Advertising Industry; France; Paris
Wells, John R., and Gabriel Ellsworth. "JCDecaux, 2016: Global Leader ... Again." Harvard Business School Supplement 717-441, February 2017.
- February 2005 (Revised June 2006)
- Case
JCDecaux
By: John R. Wells and Vincent Dessain
Describes how JCDecaux, the second largest global outdoor advertising company, became the world leader in street furniture advertising in a fast consolidating business environment. Also explains why, in the late 1990s, JCDecaux diversified its activities into... View Details
Keywords: Advertising; Global Strategy; Leadership Style; Family Ownership; Strategic Planning; Competitive Strategy; Diversification; Advertising Industry
Wells, John R., and Vincent Dessain. "JCDecaux." Harvard Business School Case 705-458, February 2005. (Revised June 2006.)
Sandra J. Sucher
Sandra Sucher, professor of management practice at Harvard Business School, is an internationally recognized trust researcher. The Power of Trust, her third book, is based on two decades of global research on how companies build stakeholder trust and how,... View Details
Roberto Verganti
Roberto Verganti is in the Technology and Operations Management Unit at Harvard Business School. He teaches Design Theory and Practice for the double degree program MS/MBA conducted jointly by the Harvard Business School and the... View Details
- Web
Named Fellowship Funds - Alumni
her business expertise with groups promoting farming and sustainable living practices in underserved communities, including Yunus Social Business in Haiti and Seed Street in New York City's Harlem neighborhood. At HBS, Atluri was known... View Details
- 25 Aug 2022
- News
Up on the Corner
It’s a drab gray morning in April, and real estate developer Nadine Ngouabe Dlodlo (MBA 2008) is standing at the corner of West Baltimore and South Calhoun Streets in Baltimore’s historic Union Square district. Behind her, a chain-link... View Details
- 25 Feb 2020
- News
Case Study: The Credit Bureau
Illustration by Brown Bird Design Walk the streets of New York City around the first of the month, and you’ll see the symptoms: orphaned couches, credenzas, and swivel chairs that were left behind after a move. The problem, according to... View Details
- Person Page
Read excerpts from DENIAL
The Edifice Complex: Denial at Sears
Book Excerpt: Denial at Sears (BusinessWeek.com, February 26, 2010)
From Denial: Why Business... View Details
- 01 Jun 2009
- News
Author Charley Ellis on Goldman Sachs
individuals who knew hard times growing up. Weinberg was pure Brooklyn and flaunted the fact that he dropped out of school in junior high. Whitehead’s father lost his job and sold porch furniture door-to-door in New Jersey during the... View Details
Keywords: Finance
- 01 Mar 2013
- News
Sea of Dreams
invariably take a close look at each and every boat. Very large power yachts have become a particular source of fascination. What are they like inside? Who owns them? Where do they go? In 2007, Doug Von Allmen, a private equity investor I had met when I was a Wall... View Details
- 01 Jun 2000
- News
Long-Term Investor: Dick Jenrette
1968. "Owned" is perhaps the wrong word, for Jenrette seems to be more curator than owner as he moves from room to room, pointing out the Rembrandt Peale portrait of George Washington above a fireplace, the suite of silk-upholstered Duncan Phyfe View Details
Keywords: Deborah Blagg
- 17 Mar 2015
- Research & Ideas
Where Did My Shopping Mall Go?
of our interview with authors Rajiv Lal and José B. Alvarez, they discuss what the future of storefront retailing looks like and how its transformation will also change the economy and society. Sean Silverthorne: What is happening to the shopping mall? According to... View Details
- 01 Dec 2004
- News
A Life by Design
As a girl growing up in Riverdale, New York, Ivy Ross (PMD 68, 1994) was surrounded by modern design — and disliked it. The home she lived in and the furniture she sat on reflected the avant-garde sensibilities of her father, an... View Details
- 01 Apr 1996
- News
Stewards of the Seventh Generation
heat-trapping gases such as carbon dioxide that are released into the atmosphere when coal and petroleum products are burned. That same day, the Wall Street Journal reported that in California and Arizona, General Motors would this year... View Details