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  • All HBS Web  (58)
    • News  (37)
    • Research  (15)
    • Multimedia  (1)
  • Faculty Publications  (4)

Show Results For

  • All HBS Web  (58)
    • News  (37)
    • Research  (15)
    • Multimedia  (1)
  • Faculty Publications  (4)
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  • June 2018 (Revised June 2018)
  • Case

Facebook Confronts a Crisis of Trust

By: William W. George and Amram Migdal
The case, “Facebook Confronts a Crisis of Trust,” starts with the crisis Facebook founder and CEO Mark Zuckerberg is facing in March 2018 over Cambridge Analytica’s accessing data from 87 million Facebook accounts in order to influence the 2016 U.S. Presidential... View Details
Keywords: Facebook; Data Privacy; Data Manipulation; Data Science; Political Campaigns; Political Influence; Voter Mobilization; Voters' Interests; Election Outcomes; Elections; Cambridge Analytica; Mark Zuckerberg; Sheryl Sandberg; Voting; Decision Making; Demographics; Ethics; Geopolitical Units; Government and Politics; Government Legislation; National Security; Political Elections; Information Management; Leadership; Leadership Style; Crisis Management; Social Psychology; Personal Characteristics; Power and Influence; Society; Public Opinion; Technology Industry; United States; United Kingdom
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George, William W., and Amram Migdal. "Facebook Confronts a Crisis of Trust." Harvard Business School Case 318-145, June 2018. (Revised June 2018.)
  • August 2018 (Revised April 2023)
  • Case

Facebook—Can Ethics Scale in the Digital Age?

By: George A. Riedel and Carin-Isabel Knoop
Since its founding in 2004, Facebook has built a phenomenally successful business at global scale to become the fifth most valuable public company in the world. The revelation of Cambridge Analytica events in March 2018, where 78 million users' information was leaked... View Details
Keywords: Facebook; Ethics; Corporate Social Responsibility and Impact; Business and Stakeholder Relations; Trust; Business Model; Corporate Accountability; Social Media
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Riedel, George A., and Carin-Isabel Knoop. "Facebook—Can Ethics Scale in the Digital Age?" Harvard Business School Case 319-030, August 2018. (Revised April 2023.)
  • March 24, 2015
  • Article

Starbucks' 'Race Together' Campaign and the Upside of CEO Activism

By: Aaron Chatterji and Michael W. Toffel
When Starbucks CEO Howard Schultz asked his baristas to engage customers in a discussion about race in America, it was a clear case of the growing trend of "CEO activism." Despite the criticism of that particular initiative, CEO activism—from Shultz to Chick-Fil-A's... View Details
Keywords: Leadership; Social Issues; Corporate Social Responsibility and Impact; Communication Strategy; Race
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Chatterji, Aaron, and Michael W. Toffel. "Starbucks' 'Race Together' Campaign and the Upside of CEO Activism." Harvard Business Review (website) (March 24, 2015).
  • 02 Apr 2021
  • Research & Ideas

Salary Negotiations: A Catch-22 for Women

Professor Julian Zlatev and colleagues found evidence that women who felt empowered at the negotiation table were more likely to reach worse deals or no deal at all. The results held regardless of their negotiation partners’ gender. Eight years after View Details
Keywords: by Kristen Senz
  • 24 Apr 2018
  • Op-Ed

Op-Ed: What Mark Zuckerberg Can Learn About Crisis Leadership from Starbucks

support of founder Howard Schultz and his team in Philadelphia. Zuckerberg did not seem to rely upon the wisdom of Chief Operating Officer Sheryl Sandberg or lead board director Susan Desmond-Hellmann.... View Details
Keywords: by Bill George; Technology; Food & Beverage
  • 18 Apr 2016
  • Research & Ideas

The Cost of Leaning In

Equal Pay Task Force. Of the four apps that won grand prizes, three focused on teaching and encouraging salary negotiations. And in 2013, Facebook COO Sheryl Sandberg zoned in on the zeitgeist and topped the... View Details
Keywords: by Carmen Nobel
  • 08 Apr 2013
  • Research & Ideas

Women’s Summit Celebrates ‘Sisterhood of the Traveling Pantsuit’

cheers. "I believe the answer is both." Keep Your Hand Up In the past year, no one person has personified that debate so wholly (or with so much controversy) as Sheryl Sandberg, chief operating officer of Facebook, whose... View Details
Keywords: by Katie Koch & Harvard Gazette
  • 08 Dec 2015
  • Research & Ideas

You Won't Make It If You Fake It

as they embrace the vital experiences that shape them, and are comfortable in their skin. That’s why Sheryl Sandberg has been so successful, a great partner for Mark Zuckerberg, and wise adviser to millions... View Details
Keywords: by Bill George
  • 03 Apr 2013
  • What Do You Think?

Will Women Leaders Influence the Way We Work?

them, Sheryl Sandberg (COO) has written a book, Lean In, about which everyone seems to have an opinion. It coincides with the actions of Marissa Mayer to discourage telecommuting at Yahoo!, where she... View Details
Keywords: by James Heskett
  • May–June 1996
  • Article

Do Better at Doing Good

By: V. K. Rangan, Sohel Karim and Sheryl Sandberg
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Rangan, V. K., Sohel Karim, and Sheryl Sandberg. "Do Better at Doing Good." Harvard Business Review 74, no. 3 (May–June 1996): 42–51.
  • 27 Jul 2009
  • Research & Ideas

Social Network Marketing: What Works?

type of users are more likely to be influenced by such a campaign. Interestingly, Sheryl Sandberg [HBS MBA '95], the new COO of Facebook, recently talked about such a campaign. On Valentine's Day, Honda... View Details
Keywords: by Sarah Jane Gilbert; Advertising; Publishing; Retail
  • 02 Jul 2014
  • What Do You Think?

Are Today’s Business Heroes Challenging Our Ideas About Leadership?

appears to be a trail of former executives of Apple, Amazon, and Microsoft. (I specifically referred to heroes in my question, because potential heroines like Sheryl Sandberg and Marissa Mayer have just... View Details
Keywords: by James Heskett
  • 20 Nov 2018
  • First Look

New Research and Ideas, November 20, 2018

Sheryl Sandberg (COO) mapped out their six-point plan to address this existential threat. Could they continue to grow and rectify the breach of trust/privacy? Did other stakeholders have some greater... View Details
Keywords: Dina Gerdeman
  • 04 Apr 2019
  • Cold Call Podcast

Can Mark Zuckerberg Rebuild Trust in Facebook?

they're getting great results because of leadership. I think it's time for Mark Zuckerberg and Sheryl Sandberg to step up to leadership. Industries do not do a good job of self-regulation, so we have... View Details
Keywords: Re: Andi Wang
  • 21 Apr 2015
  • First Look

First Look: April 21

particular initiative, CEO activism-from Shultz to Chick-Fil-A's Dan Cathy to Facebook's Sheryl Sandberg to Goldman Sach's Lloyd Blankfein-represents a step forward for corporate involvement in the public... View Details
Keywords: Carmen Nobel & Sean Silverthorne
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