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Show Results For
- All HBS Web
(13,736)
- People (13)
- News (3,510)
- Research (6,985)
- Events (174)
- Multimedia (285)
- Faculty Publications (5,212)
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- Web
Research Services
Harvard Business School (HBS) provides unparalleled faculty support to facilitate
the creation of enduring knowledge that shapes both business practice and pedagogy. View Details
- September 2016
- Article
Enhancing the Practical Relevance of Research
This article seeks to encourage scholars to conduct research that is more relevant to the decisions faced by managers and policymakers and addresses why research relevance matters, what relevance means in terms of a journal article, and how scholars can increase the... View Details
Keywords: Research Questions; Relevance; Rigor; Practice-based Research; Research; Communication; Media; Education Industry
Toffel, Michael W. "Enhancing the Practical Relevance of Research." Production and Operations Management 25, no. 9 (September 2016): 1493–1505. (Sparked a Working Knowledge article about research relevance.)
- December 2012 (Revised August 2013)
- Case
BMS-Biocon Research Center: Growing a Joint Research Venture in India
By: Vicki Sato, Sen Chai, Rich Ballenger, Christine Chi, Alexander Down and Ross Leimberg
Bristol Myers Squibb, a multi-national pharmaceutical company, is seeking to globalize its R&D strategy while managing costs. It has formed a joint venture with an Indian company, which has worked well, but now faces a strategic decision on how and whether to continue. View Details
Keywords: Pharmaceuticals; Global Innovation; Research And Development; Biomedical Research; Joint Ventures; India; United States
Sato, Vicki, Sen Chai, Rich Ballenger, Christine Chi, Alexander Down, and Ross Leimberg. "BMS-Biocon Research Center: Growing a Joint Research Venture in India." Harvard Business School Case 613-072, December 2012. (Revised August 2013.)
- 01 Mar 2006
- News
Scaling Peaks for Cancer Research
desire to raise a significant amount of money for pediatric cancer research programs. Joining him as teammates are Boyd Bishop (HBS 2006), Andy Murphy (HBS/KSG 2007), and freelance cameraman Brad Clement. A volunteer support group,... View Details
- 01 Jun 2003
- News
Research Center Opens in Paris
In March, official opening ceremonies were held in Paris for the European Research Center (ERC). The center, which has been operational since spring 2002, is part of the School’s ongoing commitment to create intellectual capital worldwide... View Details
- 01 Jun 2008
- News
Anjali Raina to Lead India Research Center
In March, Anjali Raina was appointed executive director of HBS’s India Research Center in Mumbai. She spent the past fifteen years with Citigroup (India). The center was established in 2006 to support faculty View Details
- 01 Dec 2010
- News
Chaotic Funding Derails Research
time to consider the devastating implications of this chaotic funding environment. And to do that, one needs to understand how a modern research lab operates. A typical lab has twenty to forty people, led by a senior View Details
- August 2021
- Article
The Undervalued Power of Self-relevant Research: The Case of Researching Retirement While Retiring
By: Teresa M. Amabile and Douglas T. (Tim) Hall
For decades, training in management research has emphasized objectivity, typically viewed as an arm’s length distance between the topic of the research and the interests of the researcher. This emphasis has led most scholars to avoid research topics of deep personal... View Details
Keywords: Qualitative Research Methods; Case Research Methods; Organizational Behavior; Careers; Career Changes And Transitions; Self-relevant Research; Research; Personal Development and Career; Transition; Identity; Retirement
Amabile, Teresa M., and Douglas T. (Tim) Hall. "The Undervalued Power of Self-relevant Research: The Case of Researching Retirement While Retiring." Academy of Management Perspectives 35, no. 3 (August 2021): 347–366.
- January 2019
- Case
Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case
By: Jill Avery and Gerald Zaltman
In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the terms of the Nestlé acquisition, each of the purchased... View Details
Keywords: Brand Equity; Marketing; Market Research; Qualitative Research; Marketing Communication; Customer Satisfaction; Brands and Branding; Consumer Behavior; Marketing Communications; Marketing Strategy; Food and Beverage Industry; United States; North America; Italy
Avery, Jill, and Gerald Zaltman. "Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case." Harvard Business School Case 519-061, January 2019.
New Business Impact Center Provides Latest Faculty Research and Insights for Businesses and Leaders Effected by COVID-19
- 2022
- Article
Gender Inequality in Research Productivity During the COVID-19 Pandemic
By: Ruomeng Cui, Hao Ding and Feng Zhu
We study the disproportionate impact of the lockdown as a result of the COVID-19 outbreak on female and male academics' research productivity in social science. The lockdown has caused substantial disruptions to academic activities, requiring people to work from home.... View Details
Keywords: Gender Inequality; Research Productivity; Telecommuting; COVID-19 Pandemic; Research; Performance Productivity; Gender; Equality and Inequality; Health Pandemics
Cui, Ruomeng, Hao Ding, and Feng Zhu. "Gender Inequality in Research Productivity During the COVID-19 Pandemic." Manufacturing & Service Operations Management 24, no. 2 (March–April 2022): 707–726.
- March 2016
- Article
Where in the World are the Workers? Cultural Underrepresentation in I-O Research
By: Christopher G. Myers
Few would dispute that the nature of work, and the workers who perform it, has evolved considerably in the 70 years since the founding of the Society for Industrial and Organizational Psychology (SIOP) as the American Psychological Association's (APA's) Division 14,... View Details
Myers, Christopher G. "Where in the World are the Workers? Cultural Underrepresentation in I-O Research." Industrial and Organizational Psychology: Perspectives on Science and Practice 9, no. 1 (March 2016): 144–152.
- December 2009
- Case
TruEarth Healthy Foods: Market Research for a New Product Introduction
By: V. Kasturi Rangan and Sunru Yong
Topics covered include: consumer marketing, market research, new product introduction, and quantitative analysis. TruEarth Healthy Foods, a maker of gourmet pastas, sauces, and meals, wants to build on its successful introduction of fresh whole grain pasta by... View Details
Keywords: Market Research; Consumer Marketing; Brands; Food; Marketing Strategy; Consumer Behavior; Forecasting and Prediction; Product Launch; Brands and Branding; Retail Industry; Food and Beverage Industry
Rangan, V. Kasturi, and Sunru Yong. "TruEarth Healthy Foods: Market Research for a New Product Introduction." Harvard Business School Brief Case 094-065, December 2009.
- 01 Jun 2005
- News
Mookerjee Picked as First Director of New HBS India Research Center
After nearly two decades in senior marketing and new venture positions, Ajay Mookerjee (DBA ’88) has returned to HBS as executive director of the new India Research Center. “I’ve had a pent-up desire to get involved in academic work, and... View Details
- January 2014 (Revised March 2014)
- Teaching Note
Cancer Screening in Japan: Market Research and Segmentation
By: John A. Quelch
- Research Summary
Research
Professor Cuddy studies the origins and outcomes of how we perceive and are influenced by other people, investigating the roles of variables such as culture, emotions, nonverbal behaviors, and hormone levels. Much of her work focuses on social categories (e.g.,... View Details
- December 2009
- Teaching Note
TruEarth Healthy Foods: Market Research for a New Product Introduction (Brief Case)
By: V. Kasturi Rangan and Sunru Yong
Teaching Note for 4065. View Details
- May 2013
- Teaching Plan
China Novartis Institute for Biomedical Research: Building a Sustainable, Globally Integrated Research Enterprise
By: Vicki Sato and Annelena Lobb
Sato, Vicki, and Annelena Lobb. "China Novartis Institute for Biomedical Research: Building a Sustainable, Globally Integrated Research Enterprise." Harvard Business School Teaching Plan 613-103, May 2013.
- Web
Research - Faculty & Research
Publications Browse faculty-authored books , cases , scholarly articles , working papers , and more. Global Research Centers To facilitate faculty research and case development on an international scale,... View Details
- Research Summary
Research
Professor Karmarkar's research in consumer behavior develops theory-driven frameworks “from the brain up”. In particular, using a combination of consumer psychology, behavioral economics, and insights from neuroscience, she investigates the factors that consciously... View Details