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  • All HBS Web  (6,747)
    • People  (10)
    • News  (874)
    • Research  (4,859)
    • Events  (36)
    • Multimedia  (16)
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Show Results For

  • All HBS Web  (6,747)
    • People  (10)
    • News  (874)
    • Research  (4,859)
    • Events  (36)
    • Multimedia  (16)
  • Faculty Publications  (3,234)
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  • 20 May 2022
  • News

Infant Formula Crisis Teaches Lesson about Market Concentration

  • 19 Jul 2023
  • News

How to Effectively Market Green Products

  • 09 May 2017
  • News

Why You Can’t Concentrate at Work

  • 03 Sep 2014
  • News

How to Market Test a New Idea

Keywords: market research; product launch
  • 27 Feb 2019
  • News

The Hidden Cost of a Product Recall

  • 18 Mar 2011
  • News

Social Networks Will Change Product Innovation

  • 14 Feb 2011
  • News

Clay Christensen's Milkshake Marketing

  • 23 Apr 2012
  • News

How to Brand a Next-Generation Product

  • 22 Aug 2016
  • News

A Refresher on Marketing Myopia

  • 16 Sep 2015
  • News

How Smart, Connected Products Are Transforming Companies

  • 01 Jun 1996
  • News

Reinventing Marketing

becoming the victim of its own success, according to the leaders of the Marketing unit at HBS. "Advances in technology and fundamental changes in how products and services are delivered are enabling other... View Details
Keywords: Mary Jane Higgins; Illustration by Peter Hoey
  • 25 Aug 2022
  • News

Open Market

and changing market dynamics, all while still launching new products and services to remain competitive. Robinhood has adapted to many changes and, if anything, has proven to be a disruptor in how it has... View Details
Keywords: Dan Morrell; illustration by Keith Negley; Securities, Commodities, and Other Financial Investments; Finance
  • 15 Jun 2021
  • News

Podcast: How Biosimilars Are Affecting the Drug Markets

  • 13 Apr 2017
  • News

Hiding Products From Customers May Ultimately Boost Sales

  • 02 Aug 2010
  • News

Modern Indian Art: The Birth of a Market

  • 01 Dec 2013
  • News

To Market, to Market

donor), the Blavatnik Biomedical Accelerator identifies early-stage, highly promising technologies developed by Harvard University faculty, then helps those selected navigate the early stages of development so that they can go to market... View Details
Keywords: Scientific Research and Development Services
  • 02 Mar 2009
  • News

Gender-Bending Brands an Easy Way to Increase Product Reach

  • 07 Mar 2013
  • News

Matterport's 3-D Scanner Faces Marketing Challenge

  • 01 Jun 2007
  • News

Students Top Marketing Contest

In January, Melissa Lau, Yanlin Liu, and Deena Malkina (all HBS ’08) took home top honors in Rice University’s seventh annual Marketing Case competition, besting student teams from nine other business schools, including Kellogg, Stanford,... View Details
Keywords: Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing
  • 22 Oct 2019
  • News

Sunday Riley Settles Complaint That It Faked Product Reviews

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