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- All HBS Web
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- Research (5)
- Faculty Publications (2)
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- 2015
- Working Paper
Match Your Own Price? Self-Matching as a Retailer's Multichannel Pricing Strategy
By: Pavel Kireyev, Vineet Kumar and Elie Ofek
Multichannel retailing has created several new strategic choices for firms. With respect to pricing, an important decision is whether to offer a "self-matching policy." Self-matching allows a multichannel retailer to offer the lowest of its online and in-store prices... View Details
Keywords: Price Self-matching; Multichannel Retailing; Pricing Strategy; Marketing Strategy; Price; Distribution Channels; Supply and Industry; Retail Industry
Kireyev, Pavel, Vineet Kumar, and Elie Ofek. "Match Your Own Price? Self-Matching as a Retailer's Multichannel Pricing Strategy." Harvard Business School Working Paper, No. 15-058, January 2015.
- November–December 2017
- Article
Match Your Own Price? Self-Matching as a Retailer's Multichannel Pricing Strategy
By: Pavel Kireyev, Vineet Kumar and Elie Ofek
Multichannel retailing has created several new strategic choices for retailers. With respect to pricing, an important decision is whether to offer a “self-matching policy,” which allows a multichannel retailer to offer the lowest of its online and store prices to... View Details
Keywords: Price Self-matching; Multichannel Retailing; Pricing Strategy; Online Shopping; Omnichannel; Price Discrimination; Price; Strategy; Competitive Strategy
Kireyev, Pavel, Vineet Kumar, and Elie Ofek. "Match Your Own Price? Self-Matching as a Retailer's Multichannel Pricing Strategy." Marketing Science 36, no. 6 (November–December 2017): 908–930.
- 30 May 2018
- Research & Ideas
Should Retailers Match Their Own Prices Online and in Stores?
let me order the costume on the store’s computer and get free shipping. Sold! For multichannel retailers—those who sell both in physical stores and online—pricing is a particularly prickly problem. And when it comes to self-matching View Details
- 20 Jan 2015
- First Look
First Look: January 20
http://ssrn.com/abstract=2545972 Match Your Own Price? Self-Matching as a Retailer's Multichannel Pricing Strategy By: Kireyev, Pavel, Vineet Kumar, and Elie Ofek Abstract—Multichannel retailing has created... View Details
Keywords: Sean Silverthorne
- 06 Feb 2018
- First Look
First Look at New Research and Ideas: February 6, 2018
Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53817 November–December 2017 Marketing Science Match Your Own Price? Self-Matching as a Retailer's Multichannel Pricing Strategy By: Kireyev,... View Details