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- All HBS Web
(8,905)
- People (27)
- News (2,221)
- Research (4,820)
- Events (46)
- Multimedia (177)
- Faculty Publications (3,001)
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- March 2015
- Module Note
Power and Influence in Society
By: Julie Battilana
This module aims to help students understand how power and influence are employed, both to reproduce the status quo and to effect change in society. It first helps them to understand why, more often than not, power is used to reproduce the existing way individuals and... View Details
Battilana, Julie. "Power and Influence in Society." Harvard Business School Module Note 415-055, March 2015.
- March 2020
- Technical Note
Influencer Marketing
By: Jill Avery and Ayelet Israeli
Despite a heavy barrage of advertising, most consumers declare that their purchases are most influenced by the experiences, advice, and recommendations of others, and not by marketers. Interpersonal communication between and among consumers serves as a potent path for... View Details
Keywords: Influencers; Marketing; Marketing Communications; Brands and Branding; Marketing Strategy; Media and Broadcasting Industry; Media and Broadcasting Industry; Media and Broadcasting Industry
Avery, Jill, and Ayelet Israeli. "Influencer Marketing." Harvard Business School Technical Note 520-075, March 2020.
- 2010
- Simulation
Change Management Simulation: Power and Influence
By: Linda A. Hill and William Q. Judge
In this single-player simulation, students play one of two roles at a sunglass manufacturing firm and face the challenges associated with implementing an organization-wide environmental sustainability initiative. The initiative seeks to change raw material inputs in... View Details
- August 1999 (Revised February 2000)
- Background Note
What It Really Means to Manage: Exercising Power and Influence
By: Linda A. Hill
Describes the realities versus the myths of what it means to be a manager. In particular, it focuses on the limitations of formal authority as a source of power and identifies other sources of power that effective managers rely upon. Also outlines a framework of... View Details
Hill, Linda A. "What It Really Means to Manage: Exercising Power and Influence." Harvard Business School Background Note 400-041, August 1999. (Revised February 2000.)
- 2013
- Simulation
Change Management Simulation: Power and Influence V2
By: Linda A. Hill and William Q. Judge
Hill, Linda A., and William Q. Judge. "Change Management Simulation: Power and Influence V2." Simulation and Teaching Note. Boston, MA: Harvard Business Publishing, 2013. Electronic.
- October 28, 2012
- Editorial
Act Powerful, Be Powerful
By: Amy Cuddy
Keywords: Power; Influence; Nonverbal Behavior; Hormones; Nonverbal Communication; Behavior; Power and Influence
Cuddy, Amy. "Act Powerful, Be Powerful." CNN.com (October 28, 2012). (Editorial.)
- April 6, 2011
- Blog Post
Boost Power Through Body Language
By: Amy Cuddy
Keywords: Nonverbal Behavior; Power; Influence; Hormones; Nonverbal Communication; Behavior; Power and Influence
Cuddy, Amy. "Boost Power Through Body Language." Harvard Business Review Blogs (April 6, 2011). (Video.) http://blogs.hbr.org/2011/04/boost-power-through-body-langu/.
- January 2005
- Article
Perceived, Relative Power and Its Influence on Negotiations
By: Rebecca Wolfe and Kathleen L. McGinn
Wolfe, Rebecca, and Kathleen L. McGinn. "Perceived, Relative Power and Its Influence on Negotiations." Group Decision and Negotiation 14, no. 1 (January 2005): 3–20.
- 2004
- Working Paper
Perceived Relative Power and Its Influence on Negotiations
By: Rebecca J. Wolfe and Kathleen L. McGinn
- August 2010 (Revised October 2012)
- Exercise
To Catch a Vandal: A Power & Influence Exercise
By: Amy J.C. Cuddy, Ruwan Tharindu Gunatilake and Meredith Hodges
This exercise is based on the "Mafia" game created by psychologist Dimma Davidoff, and is designed to give students a broad introduction to multiple theories of influence and to challenge their instincts about which techniques are the most powerful and how they may be... View Details
Keywords: Nonverbal Communication; Knowledge Use and Leverage; Management Analysis, Tools, and Techniques; Management Skills; Groups and Teams; Power and Influence; Trust
Cuddy, Amy J.C., Ruwan Tharindu Gunatilake, and Meredith Hodges. "To Catch a Vandal: A Power & Influence Exercise." Harvard Business School Exercise 911-013, August 2010. (Revised October 2012.)
- April 2011
- Teaching Note
To Catch a Vandal: A Power and Influence Exercise (TN)
By: Amy J.C. Cuddy, Meredith Hodges and Ruwan Tharindu Gunatilake
Teaching Note for 911013. View Details
- 2 Dec 2019
- Other Presentation
Increasing Solar Power
By: Joseph B. Lassiter III and Abby Hopper
Is increasing solar power the answer? Abby Hopper, president and CEO of the Solar Energy Industries Association, and Professor Joe Lassiter discuss how to deliver reliable, clean, low cost power for people everywhere. View Details
"Increasing Solar Power." Climate Rising (podcast), Harvard Business School Business and Environment Initiative, December 2, 2019.
- October 10, 2005
- Article
How Soft Power Is Winning Hearts, Minds and Influence
By: John A. Quelch
Quelch, John A. "How Soft Power Is Winning Hearts, Minds and Influence." Financial Times (October 10, 2005), 17.
- September 2009 (Revised January 2012)
- Case
Suntech Power
Suntech, a Chinese manufacturer of photovoltaic cells and solar panels, is the third largest solar company in the world. About 90 percent of its sales have been in Europe—especially Germany and Spain. But with its new "pluto" technology, and with new governmental... View Details
Keywords: Solar Power; Renewable Energy; Globalized Markets and Industries; Competition; Market Entry and Exit; Business and Government Relations; Expansion; Strategy; Energy Industry; Green Technology Industry; China
Vietor, Richard H.K. "Suntech Power." Harvard Business School Case 710-013, September 2009. (Revised January 2012.)
- 2013
- Working Paper
Separating Homophily and Peer Influence with Latent Space
By: Joseph P. Davin, Sunil Gupta and Mikolaj Jan Piskorski
We study the impact of peer behavior on the adoption of mobile apps in a social network. To identify social influence properly, we introduce latent space as an approach to control for latent homophily, the idea that "birds of a feather flock together." In a series of... View Details
Keywords: Social Influence; Social Network; Mobile App; Peer Effects; Latent Homophily; Latent Space; Proxy Variables; Familiarity; Behavior; Consumer Behavior; Applications and Software; Social and Collaborative Networks; Mobile and Wireless Technology; Power and Influence; Social Media
Davin, Joseph P., Sunil Gupta, and Mikolaj Jan Piskorski. "Separating Homophily and Peer Influence with Latent Space." Harvard Business School Working Paper, No. 14-053, January 2014.
- 2012
- Article
Does Power Corrupt or Enable?: When and Why Power Facilitates Self-interested Behavior
By: K. A. DeCelles, D.S. DeRue, J.D. Margolis and T.L. Ceranic
Does power corrupt a moral identity, or does it enable a moral identity to emerge? Drawing from the power literature, we propose that the psychological experience of power, although often associated with promoting self-interest, is associated with greater self-interest... View Details
Keywords: Power; Moral Identity; Self-interested Behavior; Moral Awareness; Commons Dilemma; Moral Sensibility; Behavior; Power and Influence
DeCelles, K. A., D.S. DeRue, J.D. Margolis, and T.L. Ceranic. "Does Power Corrupt or Enable? When and Why Power Facilitates Self-interested Behavior." Journal of Applied Psychology 97, no. 3 (May 2012): 681–689.
- 2024
- Working Paper
Consumer Inertia and Market Power
By: Alexander MacKay and Marc Remer
We study the pricing decisions of firms in the presence of consumer inertia. Inertia, which can arise from habit formation, brand loyalty, and switching costs, generates dynamic pricing incentives. These incentives mediate the impact of competition on market power in... View Details
Keywords: Consumer Inertia; Market Power; Dynamic Competition; Demand Estimation; Consumer Behavior; Markets; Performance; Competition; Price
MacKay, Alexander, and Marc Remer. "Consumer Inertia and Market Power." Harvard Business School Working Paper, No. 19-111, April 2019. (Revised January 2024. Direct download.)
- July 2020
- Case
Pivotal Ventures: Bending the Curve on Women’s Power and Influence
By: Lynda Applegate and Ankita Panda
Applegate, Lynda, and Ankita Panda. "Pivotal Ventures: Bending the Curve on Women’s Power and Influence." Harvard Business School Case 821-015, July 2020.
- 12 Dec 2012
- Research & Ideas
Power to the People: The Unexpected Influence of Small Coalitions
Harvard Business School Professor J. Gunnar Trumbull balks at the ubiquitous idea that the concentrated power of a few billionaires controls public policy and government regulation. Exaggeration of the... View Details
Keywords: by Kim Girard