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- Faculty Publications (2)
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- All HBS Web (34)
- Faculty Publications (2)
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- July 2008 (Revised March 2010)
- Case
McDonald's Plan to Win (A)
By: Ramon Casadesus-Masanell, Karla Ingrid Gravis and Annette Kristine Rodriguez
As of 2007, McDonald's had made significant progress on its “Plan to Win,” and the company was rewarded by reaching an all-time high share price. However, McDonald's competitors had expanded beyond the typical fast food giants, such as Wendy's and Burger King, as... View Details
- July–August 2023
- Article
Investing in Growth Through Uncertainty
By: Ranjay Gulati
When faced with disruptions and downturns, many leaders and companies instinctively focus on cutting costs to maintain profitability. But some identify opportunities and then take thoughtful action to emerge from crisis even stronger. That means not only planning for... View Details
Gulati, Ranjay. "Investing in Growth Through Uncertainty." Harvard Business Review 101, no. 4 (July–August 2023): 36–42.
- 02 Jan 2024
- What Do You Think?
Do Boomerang CEOs Get a Bad Rap?
Schultz at Starbucks, Ron Shaich at Panera Bread, and Charles Schwab. Those who oppose the idea characterize the decision as a board’s way of taking the easy path, not doing its primary job of managing CEO succession adequately. They... View Details
Keywords: by James Heskett
- 16 Jul 2020
- Research & Ideas
Restaurant Revolution: How the Industry Is Fighting to Stay Alive
breaking even. My biggest concern was that I couldn’t guarantee my staff’s safety. I want my staff to be safe. If my restaurant survives, but half my staff gets sick, that’s not worth it.” Keith Pascal, former chief concept officer of View Details
- 22 Jul 2015
- Research & Ideas
Name Your Price. Really.
"open fare" system; and Panera Bread runs four nonprofit "Panera Cares" locations with PWYW pricing. Oftentimes, businesses use the strategy as a promotion to get new customers, sometimes with a social tie-in for extra... View Details