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- Faculty Publications (39)
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- All HBS Web (59)
- Faculty Publications (39)
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- 21 Jun 2016
- News
MAP Policy Enforcement in an Omnichannel World
- 01 Jun 2023
- News
Pet Project
Spies says. The team has spent years optimizing the business for best-in-class DTC subscription metrics. The company enjoys retention rates of 95 percent or more, where competitors sit at the 50 to 60 percent mark. But in order to grow and scale, they think View Details
- 01 Mar 2024
- News
Case Study: Testing the Waters
Illustration by Christina Spano Endurance training was nothing new to Lauren Picasso (MBA 2014), who’d raced through her younger years as a cross-country runner and swimmer. In 2017, when she was director of marketing at Jet.com and looking for a physical challenge,... View Details
- 04 Sep 2019
- News
Clicks and Mortar
would add that each retailer needs to know who they are, what value they want to provide, and then understand the customer’s purchase journey for obtaining that value. That gives you all of the markers you need to design an View Details
- 06 Dec 2017
- News
Puzzle Master
Photo via Black Enterprise Photo via Black Enterprise When kitchen goods and home furnishings retailer Williams-Sonoma announced its acquisition of Outward, Inc.—a leading 3-D imaging and augmented reality platform—the $112 million deal... View Details
- 25 Feb 2020
- News
Alumni and Faculty Books for March 2020
in an Omnichannel World, Vol. 8 edited by Santiago Gallino and Antonio Moreno, Sicupira Family Associate Professor, Technology and Operations Management Unit Springer Series in Supply Chain Management The world of View Details