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- October 2013
- Article
A Traffic Light Food Labeling Intervention Increases Consumer Awareness of Health and Healthy Choices at the Point-of-Purchase
By: Lillian Sonnenberg, Emily Gelsomin, Douglas E. Levy, Jason Riis, Susan Barraclough and Anne N. Thorndike
We surveyed customers in a hospital cafeteria in Boston, Massachusetts before and after implementation of traffic light food labeling to determine the effect of labels on customers' awareness and purchase of healthy foods. View Details
Sonnenberg, Lillian, Emily Gelsomin, Douglas E. Levy, Jason Riis, Susan Barraclough, and Anne N. Thorndike. "A Traffic Light Food Labeling Intervention Increases Consumer Awareness of Health and Healthy Choices at the Point-of-Purchase." Preventive Medicine 57, no. 4 (October 2013): 253–257.
- 2009
- Article
Modeling Expert Opinions on Food Healthfulness: A Nutrition Metric
By: Jolie M. Martin, John Beshears, Katherine L. Milkman, Max H. Bazerman and Lisa Sutherland
Research over the last several decades indicates the failure of existing nutritional labels to substantially improve the healthiness of consumers' food and beverage choices. The difficulty for policy-makers is to encapsulate a wide body of scientific knowledge in a... View Details
Keywords: Judgments; Food; Nutrition; Labels; Knowledge Use and Leverage; Demand and Consumers; Measurement and Metrics; Mathematical Methods
Martin, Jolie M., John Beshears, Katherine L. Milkman, Max H. Bazerman, and Lisa Sutherland. "Modeling Expert Opinions on Food Healthfulness: A Nutrition Metric." Journal of the American Dietetic Association 109, no. 6 (June 2009): 1088–1091.
- September 2013
- Case
Advanced Leadership Pathways: Laurent Adamowicz and Bon'App
By: Rosabeth Moss Kanter, Juliane Calingo Schwetz and Patricia Bissett Higgins
After a successful career as Chairman and CEO of Paris-based luxury food company Fauchon, Laurent Adamowicz sought to reduce obesity and improve health outcomes. Adamowicz created a mobile application to provide consumers with more accessible and interpretable... View Details
Keywords: Management; Startup; Leadership; Leadership Style; Leadership Skills; Nutrition Database; Nutritionist In Your Pocket; Nutritional Educational Platform; Shazam Of Food; Weight Loss; Iphone; Android; Applications; App Development; Nutrition Labeling; Nutritional Information; Obesity; Epidemic; Applications and Software; Nutrition; Business Startups; Health; Health Care and Treatment; Information Technology Industry; Health Industry; Boston; Massachusetts
- March 2016
- Case
Advanced Leadership Pathways: Doug Rauch and the Daily Table
By: Rosabeth Moss Kanter, Peter Zimmerman and Penelope Rossano
Former Trader Joe’s President Doug Rauch developed an innovative idea to address the challenge of food insecurity, food waste, and nutrition. His concept was a new retail grocery model, offering nutritious affordable food to a food insecure population in the inner city... View Details
- 04 Feb 2025
- HBS Seminar
Anocha Aribarg, University of Michigan
- 15 Nov 2018
- Book
Can the Global Food Industry Overcome Public Distrust?
JamesBrey Food is the largest segment of the global economy. It is also widely recognized as more critical for human health than any pharmaceutical drug on the planet. But significant changes in the industry are making people lose trust in many institutions involved in... View Details
- 10 Oct 2011
- Research & Ideas
Retailing Revolution: Category Killers on the Brink
price comparison. TJX has created enormous expertise in this area and has fostered a differentiated treasure hunt that is highly productive. Macy's is moving to strengthen its already wide-ranging assortment of unique items. Nordstrom's private View Details
- 01 Jun 2022
- News
Elevator Pitch: Certified Check
easy-to-use portal helps potential customers immediately find necessary security and compliance certificates, resulting in significant time savings for both parties. “In lay terms, we offer a security nutrition View Details
- 01 Oct 2002
- News
John Batcha: Sowing the Seeds to Fight Hunger
vegetable and flower seed, which Batcha sources, packages, and labels in a dozen languages, working out of his home in Charlotte, North Carolina. In the past four years, SPI has shipped nearly six million packets of seed abroad. Batcha... View Details
- 18 Mar 2008
- First Look
First Look: March 18, 2008
Beshears, Katherine Lyford Milkman, Max H. Bazerman, and Lisa Sutherland Abstract Background—Research over the last several decades indicates the failure of existing nutritional labels to substantially... View Details
Keywords: Martha Lagace
- 17 Oct 2016
- HBS Case
Business Solutions That Help Cut Food Waste
have little time to cook. Recently, the organization did a study to understand whether a family on the Supplemental Nutrition Assistance Program—formerly known as the Food Stamp Program—could make it through the month eating at Daily... View Details
- 09 Apr 2012
- Research & Ideas
Who Sways the USDA on GMO Approvals?
nutritional labels for their products, earning a certificate of approval when they address FDA concerns. "They get these consultations and they are somewhat meaningless—they have little to do with the... View Details
- 01 Sep 2007
- News
Riding It Out
An ailing horse and an overweight Labrador retriever provided the inspiration for Becky Minard and Paal Gisholt (both MBA ’93) to launch SmartPak, a business that provides nutritional supplements, dog food, and supplies to customers... View Details
- 07 Jun 2016
- Op-Ed
Can Brand Trump Win a Presidency?
imagine it. On Election Day, Brand Trump will mean different things to different people but that doesn't matter if he gets their votes. Imagine you are looking at a box of Kellogg's Sugar Frosted Flakes. Clinton would prefer you read the View Details
- 24 Sep 2007
- Research & Ideas
The FDA: What Will the Next 100 Years Bring?
responsible for the safety and effectiveness of prescription drugs, biologics (biotech products derived from living sources such as cells), over-the-counter medicines, medical devices, cosmetics, nutritional supplements, and all food... View Details
- 07 Aug 2000
- Research & Ideas
The Business of Biotech
largest industry in the world: the life-sciences industry." Seeds, the authors note, have gone from being "little-noticed commodities to hot products" due to their ability to sprout disease-resistant crops with higher View Details
- 01 Jun 2000
- News
The Business of Biotech
"little-noticed commodities to hot products" due to their ability to sprout disease-resistant crops with higher nutritional values. The next step? "Agriceuticals," or crops that have been engineered to have higher medicinal value. An... View Details
Keywords: Julia Hanna