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- March 2014
- Teaching Note
Royal Caribbean Cruises Ltd.: Safety, Environment and Health
By: John A. Quelch
In January 2014, Gary Bald, senior vice president of Safety, Environment and Health at Royal Caribbean Cruise Lines (RCL), prepared for a review meeting with the company's chief executive, Adam Goldstein, and chairman, Richard Fain. Prior to joining RCL in 2006, Bald... View Details
- 01 Mar 2017
- News
A Healthy Profit
of Building a Culture of Health: A New Imperative for Business. “But if you have a norovirus outbreak on a weeklong cruise with 5,000 people, and that vessel has to port and the cruise is canceled, that loss will cost Royal Caribbean a... View Details
Keywords: Dan Morrell
- 16 May 2016
- HBS Case
Food Safety Economics: The Cost of a Sick Customer
significant food safety problem arises, publicity quickly follows. “Twenty years ago, norovirus outbreaks, for example, would not have resulted in the same level of publicity that they receive today,” Quelch says. “Some people say that... View Details