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  • All HBS Web  (880)
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    • News  (384)
    • Research  (239)
    • Events  (3)
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  • April 2006 (Revised October 2008)
  • Case

Marketing New York City

By: V. Kasturi Rangan, Anita Elberse and Marie Bell
New York City is a pioneer in the emerging field of municipal marketing. The city's first chief marketing officer must develop a marketing organization with a self-funded business model that creates value for the city by leveraging the city's assets, including physical... View Details
Keywords: Entrepreneurship; Government and Politics; Goals and Objectives; Marketing Strategy; Partners and Partnerships; Value Creation; New York (city, NY)
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Rangan, V. Kasturi, Anita Elberse, and Marie Bell. "Marketing New York City." Harvard Business School Case 506-022, April 2006. (Revised October 2008.)
  • October 2013 (Revised June 2014)
  • Case

Demarketing Soda in New York City

By: John A. Quelch, Margaret L. Rodriguez, Carin-Isabel Knoop and Christine Snively
In 2013, New York City Mayor Michael Bloomberg tried and failed to institute a ban on serving sizes of large sugary beverages. Obesity posed a large public health risk to the city. Mayor Bloomberg's proposed ban was one of many attempts to combat the rising threat of... View Details
Keywords: Soda; Public Health; Business And Public Policy; Obesity; Business and Government Relations; Public Sector; Strategy; Marketing Strategy; Marketing; Health; City; Food and Beverage Industry; New York (city, NY)
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Quelch, John A., Margaret L. Rodriguez, Carin-Isabel Knoop, and Christine Snively. "Demarketing Soda in New York City." Harvard Business School Case 514-003, October 2013. (Revised June 2014.)
  • August 2007 (Revised April 2008)
  • Teaching Note

Marketing New York City

By: V. Kasturi Rangan, Anita Elberse and Marie Bell
Keywords: Marketing
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Rangan, V. Kasturi, Anita Elberse, and Marie Bell. "Marketing New York City." Harvard Business School Teaching Note 508-035, August 2007. (Revised April 2008.)
  • March 2014 (Revised May 2014)
  • Teaching Note

Demarketing Soda in New York City

By: John A. Quelch
In 2013, New York City Mayor Michael Bloomberg tried and failed to institute a ban on serving sizes of large sugary beverages. Obesity posed a large public health risk to the city. Mayor Bloomberg's proposed ban was one of many attempts to combat the rising threat of... View Details
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Quelch, John A. "Demarketing Soda in New York City." Harvard Business School Teaching Note 514-052, March 2014. (Revised May 2014.)
  • August 1998
  • Supplement

New York City Investment Fund, Video

By: James E. Austin and Rosabeth M. Kanter
Keywords: Investment Funds; New York (city, NY)
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Austin, James E., and Rosabeth M. Kanter. "New York City Investment Fund, Video." Harvard Business School Video Supplement 399-508, August 1998.
  • 1984
  • Other Unpublished Work

Creative Financing of New York City Projects

By: Dutch Leonard
Keywords: Financing and Loans; Urban Scope; New York (city, NY)
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Leonard, Dutch. "Creative Financing of New York City Projects." New York, Office of Economic Development, New York, January 1984.
  • May 2005
  • Article

The New York City High School Match

By: Atila Abdulkadiroglu, Parag A. Pathak and Alvin E. Roth
Keywords: Education
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Abdulkadiroglu, Atila, Parag A. Pathak, and Alvin E. Roth. "The New York City High School Match." American Economic Review 95, no. 2 (May 2005).
  • October 1971 (Revised November 1977)
  • Case

Addiction Control in New York City (A)

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Russell, John R., and Robert Svensk. "Addiction Control in New York City (A)." Harvard Business School Case 372-095, October 1971. (Revised November 1977.)
  • December 2019
  • Supplement

Dreaming of a New York City Restaurant (C)

By: Lena G. Goldberg and Michael S. Kaufman
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Goldberg, Lena G., and Michael S. Kaufman. "Dreaming of a New York City Restaurant (C)." Harvard Business School Supplement 320-060, December 2019.
  • 2014
  • Case

New York City Department of Parks and Recreation

By: Y. Grushka-Cockayne
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Grushka-Cockayne, Y. "New York City Department of Parks and Recreation." University of Virginia, Darden School of Business Case UVA-QA-0815, 2014.
  • December 2019
  • Supplement

Dreaming of a New York City Restaurant (B)

By: Lena G. Goldberg and Michael S. Kaufman
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Goldberg, Lena G., and Michael S. Kaufman. "Dreaming of a New York City Restaurant (B)." Harvard Business School Supplement 320-059, December 2019.
  • December 2019
  • Case

Dreaming of a New York City Restaurant (A)

By: Lena G. Goldberg and Michael S. Kaufman
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Goldberg, Lena G., and Michael S. Kaufman. "Dreaming of a New York City Restaurant (A)." Harvard Business School Case 320-058, December 2019.
  • June 1991 (Revised February 2005)
  • Case

Rise of the New York Port

Discusses urban rivalry and the growth of New York City early in the nineteenth century. View Details
Keywords: Competition; Business History; Urban Scope; Growth and Development
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McCraw, Thomas K. "Rise of the New York Port." Harvard Business School Case 391-242, June 1991. (Revised February 2005.)
  • July 2013 (Revised September 2013)
  • Case

New York City: Bloomberg's Strategy for Economic Development

By: Michael E. Porter, Christian H.M. Ketels and Jorge Ramirez-Vallejo
Traces the economic development of New York City from its founding in the 17th century through 2012. Focuses on the decisions made by New York City officials, past and present, highlighting the challenges of economic development at the city level. Enables deep... View Details
Keywords: History; Development Economics; Industry Clusters; Policy; Government Administration; Financial Crisis; Growth and Development Strategy
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Porter, Michael E., Christian H.M. Ketels, and Jorge Ramirez-Vallejo. "New York City: Bloomberg's Strategy for Economic Development." Harvard Business School Case 714-404, July 2013. (Revised September 2013.)
  • 2003
  • Book

The Monied Metropolis: New York City and the Consolidation of the American Bourgeoisie, 1850–1896

By: Sven Beckert
This book, first published in 2001, is a comprehensive history of the most powerful group in the nineteenth-century United States: New York City's economic elite. This small and diverse group of Americans accumulated unprecedented economic, social, and political power,... View Details
Keywords: Literacy; Income; Identity; Culture; Economics; Power and Influence
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Beckert, Sven. The Monied Metropolis: New York City and the Consolidation of the American Bourgeoisie, 1850–1896. Paperback ed. Cambridge University Press, 2003.
  • August 2013
  • Case

Desi Shack: Location Choice in the Big Apple

By: William R. Kerr and Alexis Brownell
Desi Shack is a “fast casual” restaurant, started by two HBS alumni, that serves Indian and Pakistani cuisine in midtown Manhattan. The founders are looking to expand into a second location and also plan to hire a COO, and there is very little room for error in the... View Details
Keywords: Restaurant; New York City; Location Choice; Entrepreneurship; Food; Geographic Location; Food and Beverage Industry; New York (city, NY)
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Kerr, William R., and Alexis Brownell. "Desi Shack: Location Choice in the Big Apple." Harvard Business School Case 814-012, August 2013.
  • March 2016 (Revised May 2021)
  • Supplement

IBM and the Reinvention of High School (C): Toward P-TECH's Rapid National Expansion

By: Rosabeth Moss Kanter and Kelsi Stine-Rowe
In early 2016, Stanley Litow, IBM's Vice President of Corporate Citizenship and Corporate Affairs and President of the IBM International Foundation, made his travel arrangements for still another flight from New York to discuss possibilities for application of a new... View Details
Keywords: IBM; P-TECH; Stanley Litow: Robin Willner; Cuomo; Scaling; Innovation; New York State; New York City; Business Model; Innovation Strategy; Innovation Leadership; Education; Business and Community Relations; Change; Growth and Development; Technology Industry; New York (state, US); New York (city, NY)
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Kanter, Rosabeth Moss, and Kelsi Stine-Rowe. "IBM and the Reinvention of High School (C): Toward P-TECH's Rapid National Expansion." Harvard Business School Supplement 316-130, March 2016. (Revised May 2021.)
  • December 2014
  • Teaching Note

Rick's Dilemma

By: Arthur I Segel and Ben Eppler
This is a teaching note designed to accompany the case "Rick's Dilemma." View Details
Keywords: Land Markets; Finance; Inequality; Trusts; New York City; New York Property; Valuation Methodologies; Cap Rates; World Cities; Real Estate Industry; New York (city, NY)
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Segel, Arthur I., and Ben Eppler. "Rick's Dilemma." Harvard Business School Teaching Note 215-039, December 2014.
  • 2009
  • Working Paper

Strategy-proofness versus Efficiency in Matching with Indifferences: Redesigning the New York City High School Match

By: Atila Abdulkadiroglu, Parag A. Pathak and Alvin E. Roth
Citation
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Abdulkadiroglu, Atila, Parag A. Pathak, and Alvin E. Roth. "Strategy-proofness versus Efficiency in Matching with Indifferences: Redesigning the New York City High School Match." NBER Working Paper Series, No. 14864, April 2009.
  • February 2008 (Revised October 2010)
  • Case

Mellon Financial and The Bank of New York

By: Carliss Y. Baldwin and Ryan Taliaferro
Bob Kelly, the new CEO of Mellon Financial, is considering the terms of a proposed "merger of equals" with The Bank of New York, just before the final Board meeting to approve the deal. The combination offers a great strategic fit, and the expected synergies are large.... View Details
Keywords: Mergers and Acquisitions; Equity; Banks and Banking; Business and Shareholder Relations; Valuation; Banking Industry; Pittsburgh
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Baldwin, Carliss Y., and Ryan Taliaferro. "Mellon Financial and The Bank of New York." Harvard Business School Case 208-129, February 2008. (Revised October 2010.)
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