New Brand Development - Publications - Faculty & Research

Profile

Kayode Ogunro

a difference that has an enduring impact on the development fortunes of underserved emerging markets. What did you learn during the job search process? My job search process was atypical, as I had a very specific idea of what I wanted and... View Details

Keywords: Investment Management / Hedge Fund; Venture Capital / Private Equity; Financial Services; Energy / Extractive Minerals; Manufacturing

Profile

Tony He

discussions. During my internship, these communication skills helped me in working with the team to develop and evaluate interesting proposals. Looking forward, I feel better prepared to analyze new... View Details

Keywords: Nonprofit / Government

Profile

Juan Camargo

Camargo. "The younger audience doesn't have a notion of what an electric car should be, and they are open to new technologies." And even if the youth market isn't ready for high-end wheels, changing the perception of the... View Details

Keywords: Manufacturing; Technology; Consumer Products

Profile

Rawiah Abdallah

class. The broader exposure has given me new skills I look forward to applying this summer, and I'm eager to see how much my personal style has changed as a result of my business education. What are you most looking forward to in your... View Details

Keywords: Consulting; Other Financial Services

Profile

Arjun Goyal

pitched Foresight to HBS Business Angels, an alumni investment group, and have high hopes for the annual New Venture Competition. “On a commercial level,” Arjun explains, “Foresight is innovative in the way it applies View Details

Keywords: Entrepreneurship; Health Care

Profile

Mira Mehta

my goal of supporting economic development in West Africa through the for-profit sector, and participating in the New Venture Competition gave me the confidence I needed to launch my own company directly... View Details

Profile

Casey Gerald

through three hundred business situations with imperfect information and severe time constraints. You have to develop a framework for a vision, a way to articulate that vision, and the humility to accept ninety different opinions... View Details

Keywords: Entrepreneurship; Retail; Nonprofit / Government

Profile

Nathalie du Preez

career? I grew up in South Africa, was educated in the U.S., and have also lived and worked in the U.K., France and India. After HBS I was looking for a career that could provide similar international opportunities. In September 2010, I started working at... View Details

Keywords: Consumer Products

Profile

Sherrese Clarke Suarez

Wall Street banker Sherrese Clarke Suarez (MBA 2004) works with the Council for Urban Professionals to help minority professionals advance in their careers to the C-suite and corporate boards. View Details

Keywords: Investment Management / Hedge Fund; Nonprofit / Government

Profile

Jeremy Andrus

chain, and selling. I worked for a while as a hotel developer for a Marriott franchisee. Before HBS, I was a management consultant at Monitor, which sharpened my perspective on business and industry strategy. I learned a huge amount at... View Details

Keywords: Entrepreneurship; Consumer Products; Entertainment / Media

Profile

Rocio Parra

term, I'm looking forward to working in an operational role where I get to share in the management of a brand and strategy execution. I look forward to both the analytical and creative aspects of my job as an associate marketing manager.... View Details

Keywords: Retail

Profile

Henry McCance

recent advances in gene sequencing and data mining, he believed he could identify many more genes in a short time with a relatively modest investment. That could lead to the major breakthrough the founders were after, because more genes with which to work would mean... View Details

Keywords: Venture Capital / Private Equity; Financial Services; Health Care

Profile

Ralph Johnson

project was in education; we were given a free hand to design the ideal model school of the future, one focused on entrepreneurship and able to incorporate new technologies into its curriculum. We even changed the teaching training model,... View Details

Keywords: Consulting

Profile

Aline Camargo

the career paths that I was considering doing. How has HBS prepared you for your summer internship & your long term career? As I plan to develop my career in Brand Management and Marketing Strategy, I... View Details

Keywords: Consumer Products; Retail; Entertainment / Media

Profile

Ann Chao

forward to in your career? I look forward to being a bridge between people and cultures - business and creative, the US and Asia. My dream since childhood has been to write stories that inspire people, and I love to see the spark in someone's eyes when a View Details

Keywords: Entertainment / Media

Profile

Joe Khoury

years at HBS, I have forged meaningful relationships with classmates who share the same goals, developed a good understanding of what needs to be done to launch my new career and built a roadmap for the next... View Details

Keywords: Entrepreneurship; Consulting; Investment Banking

Profile

Andres Sarmiento

someone else's life. I want to lead a team in which we have mutual respect and we are constantly developing new skills. I want to face the more complex challenges of interpersonal relationships and become... View Details

Keywords: Entrepreneurship; Technology; Services

Profile

Kanwaljit Bakshi

description that I would have written for myself." Now back in the Washington area, "I do all of the strategy for how the UN promotes or incentivizes countries to work together to develop laws that are consistent and... View Details