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  • All HBS Web  (47)
    • News  (8)
    • Research  (30)
  • Faculty Publications  (6)

Show Results For

  • All HBS Web  (47)
    • News  (8)
    • Research  (30)
  • Faculty Publications  (6)
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  • 18 Oct 2012
  • News

Three Methods of Persuasion You Can Copy From Obama and Romney (and one from Joe Biden that you should not copy)

  • 19 Jan 2024
  • News

The Values and Virtues of a Quick Fix

leave features off the laptop. But in services. We have to not do some things well, and that can be even, that can be emotionally more challenging. In this airline, the, you know, iconic founder, Herb Kelleher, he gets this email from this very View Details
  • 01 Jun 2002
  • News

Ads Improve Consumer Decisions

in 1995. Linking this with Nielsen viewer panel data on over fifteen hundred individuals, Anand and Shachar developed a model to determine how well TV viewers' choices of programming “matched” their likely viewing preferences (based upon... View Details
Keywords: Laura Singleton (MBA 1988)
  • 01 Dec 2006
  • News

Man with a Mission

Chris Howard (MBA ’03), once securely on the fast track at GE, today is associate vice president at the University of Oklahoma, thanks to the persuasive powers of OU president David Boren. According to the Oklahoman (September 5, 2006),... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 01 Sep 2020
  • News

We Rise

venture capitalists and the amount invested in founders has its origins in the same historical forces that shaped most industries: When the VC model emerged in the 1940s, white men dominated the workforce. The persistence of the gender... View Details
Keywords: April White; Finance
  • 30 Mar 2017
  • News

Negotiating Peace in Canada's Largest Rainforest

this problem was a good fit to my personality. What I found powerful is that for me I had to have a model of how each of the different parties to the negotiation saw the world, what their pressures on them were, where their funding was,... View Details
  • 01 Dec 2012
  • News

From Where We Stand

relevance; and positioning those elements as a portfolio that creates a compelling and persuasive impression. Debby Farrington (MBA 1976), founder and cochairman, Starvest Management, New York, New York When I graduated from college in... View Details
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