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- All HBS Web
(2,810)
- People (8)
- News (630)
- Research (1,612)
- Events (2)
- Multimedia (7)
- Faculty Publications (859)
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- 07 Oct 2021
- News
Planning Ahead
took the thoughtful approach that he has honed working for more than 30 years in the credit markets and applied it to his own situation. Ketchum established a bequest intention that will support HBS as part of his estate plan. Making a... View Details
- 12 Dec 2018
- News
Lesson Plan
Caravia—a store remodel that includes a new seating area, for example, or sales and marketing efforts such as branded merchandise and an increased social media presence. Caravia is a sanctuary of sorts, a space where Cognetti can recharge... View Details
- 01 Jun 2013
- News
Lesson Plans
example of what can push the system to a new approach. Another example, which I plan to visit, is Rocketship Education, a charter school system where students spend the first few hours of the morning in a computer learning lab and the... View Details
- 01 Jun 2020
- News
Lesson Plans
Bulletin’s coverage of the path ahead for education, health care, management, and the hotel and restaurant industries. Return to June Bulletin Last summer, HBS Online asked the market research firm City Square Associates to poll 1,000... View Details
Keywords: Jen Mele
- 01 Jun 2011
- News
The Best-Laid Plans
morning known as “Super Saturday,” 63 student teams present these and other ideas in the Aldrich classrooms where other people’s ventures are the usual topic of discussion. Judges — a mix of angel investors, VCs, serial entrepreneurs, and industry executives — score... View Details
- 01 Jun 2017
- News
Surveying Students’ Summer Plans
of commercial tech monetization, which includes wearable products in the health care category. The opportunity appealed to me in part because it uses so much of what I learned this year, including term sheets, market evaluation, and what... View Details
Keywords: Julia Hanna
- 18 Feb 2014
- News
Stick with Plan A
persistence are must-haves. Find good local partners who share your vision and your business philosophy. "In terms of impact, there is an absence of legacy technology in many cases. An entrepreneur has far greater latitude in leveraging technology that is already... View Details
- 18 May 2011
- News
Man with a Plan
needs was infusing more capital into the business to help us manage the financial side of our growth. The second was a marketing case about Perdue Foods. The strategy that Frank Perdue initiated really resonated with me. We took a page... View Details
- 10 Oct 2012
- News
Building Innovation into the Business Plan
- 14 Feb 2011
- News
Clay Christensen's Milkshake Marketing
- 05 Apr 2016
- News
A Business Plan with Spice
saffron fields of Afghanistan as cofounders of Rumi Spice, a company which imports one of the world’s most expensive foodstuffs and markets it to top chefs. “Connecting Afghan farmers to the international marketplace is something that's... View Details
- 01 Jun 2012
- News
Plan B: The Brick Bank
were still plenty of lessons to bring home from FIELD 2: “The experience of learning to work together as a team, despite our diversity of backgrounds and experiences, is something that can be applied in whatever market we choose.” —Julia... View Details
Keywords: Julia Hanna
- 02 Apr 2013
- News
Competitive Cash-for-Weight-Loss Plans Work Best: Study
- 01 Dec 2009
- News
An Action Plan for Economic Recovery
POZEN: Offers a plan for overhauling the U.S. financial system to avoid a repeat of the recent market meltdown. Most books about the nation’s financial crisis tell us what happened. In his new book, HBS... View Details
- 01 Dec 2005
- News
A Renter’s Market
Lee For Jonas Lee (MBA ’93) and his investment firm, Redbrick Partners, the purchase, refurbishment, rental, and maintenance of hundreds of low-cost, single-family urban homes represent a terrific, overlooked market opportunity. “It’s a... View Details
- 03 Apr 2019
- News
Plan a Careful Budget, Then Get Ready to Splurge
- 08 Aug 2013
- News
Cause Marketing Gets Personal
says. A natural at fundraising and policy-making, Langer excelled at establishing cause-related marketing at NABCO. "I used to think I'd be terrible at marketing, until I realized how different it is to sell something your heart is in,... View Details
- 15 Apr 2017
- News
Bringing Markets to Myanmar
most recent work was with the government of Myanmar, which recently emerged from decades of military rule with a planned economy. Bulletin editor Dan Morrell talked to David about his experience in Myanmar, and what the process of private... View Details
- 01 Jun 2007
- News
Students Top Marketing Contest
In January, Melissa Lau, Yanlin Liu, and Deena Malkina (all HBS ’08) took home top honors in Rice University’s seventh annual Marketing Case competition, besting student teams from nine other business schools, including Kellogg, Stanford,... View Details
- 01 Jun 2018
- News
Disrupting India’s Dental Market
with the new brand Clove Dental. The nascent chain took its name from a spice whose analgesic properties have made it a traditional Indian folk remedy for a toothache. The growth plan relied on clustering, requiring at least 15 locations... View Details
Keywords: Sasha Issenberg