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  • All HBS Web  (1,248)
    • News  (180)
    • Research  (864)
    • Events  (2)
    • Multimedia  (2)
  • Faculty Publications  (388)

Show Results For

  • All HBS Web  (1,248)
    • News  (180)
    • Research  (864)
    • Events  (2)
    • Multimedia  (2)
  • Faculty Publications  (388)
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  • 12 Oct 2021
  • News

AI Can Bring More Equity To The Workplace And Consumer Markets By Implementing These Conditions

  • 11 May 2015
  • News

How Emerging Markets Can Finally Arrive

  • 07 Jul 2020
  • News

SmileDirectClub Looks Beyond Direct-to-Consumer Marketing

  • 15 Apr 2017
  • News

Bringing Markets to Myanmar

development, policy, and implementation in Myanmar, all in virtually the same spirit and language as generated by the stakeholder team. Morrell: So essentially it was adopted? Brunell: Yeah, it was adopted. Morrell: This thing that you... View Details
Keywords: National Security and International Affairs; Government
  • 08 Aug 2013
  • News

Cause Marketing Gets Personal

different departments. "NABCO was instrumental in changing the course of breast cancer screening, treatment, and care," she says. "Our physician and corporate partnerships to educate women replaced fear with facts. We helped craft and View Details
Keywords: Jill Radsken; Health, Social Assistance; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services
  • 27 Mar 2014
  • News

From Marx to Marketing

my long experience dealing with Soviet organizations, I knew that the way decisions were implemented and what actually happened depended more on the lowest echelon of the hierarchy than the top." In addition, Vlachoutsicos, in close... View Details
  • 19 Jun 2008
  • News

Harvard Business School Names Brian Kenny Chief Marketing and Communications Officer

  • 02 Aug 2018
  • News

Can Marketing Help Halt the Heroin Epidemic?

advertising and marketing filled with stark depictions of the harsh realities of drug use. On this episode of Skydeck, Langford speaks with associate editor Julia Hanna about how they’ll craft these messages, how effective they can be—and... View Details
  • 25 Nov 2014
  • News

It Doesn’t Matter If Competitors Know Your Strategy

  • 22 Mar 2018
  • News

Sustainability: A New Way of Doing Business

  • 01 Dec 2023
  • News

The Exchange: Help Wanted

or assignment of rotations in a career path to heighten social skills. In fact, as big companies have become leaner, they’re more focused on getting someone who’s highly expert in that job and leaving them there. If you assign an executive to a foreign View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 01 Feb 1999
  • News

Too Much of a Good Thing?

competitors rush to implement new, highly productive technologies without considering that all this simultaneous investment will result in much more capacity than the final product market will demand at... View Details
Keywords: Garry Emmons
  • 12 Mar 2021
  • News

My Favorite Case

J&J company performing well, and I tried to implement the best of what J&J did while avoiding the pitfalls it fell into. —Steven Newman (MBA 1992) Back to top “Heublein, Inc.,” aka the Smirnoff Vodka Case Smirnoff has 23 percent of the... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 15 Dec 2023
  • News

Exploring Business Opportunities in Africa; Alumni Grapple with Plastic Waste Problem

Clubs News Clubs News Webinar illuminates broad array of business opportunities across Africa On December 5th, the HBS African-American Alumni Association (HBSAAA) hosted ‘Doing Business in Africa: From Opportunity to Action’, a webinar panel of HBS alumni who shared... View Details
Keywords: Margie Kelley
  • 07 Apr 2015
  • News

Warrior Spirit

martial arts for the last 5,000 years, and MMA is a sport that is intuitively grasped, like hockey is for Canadians. But until now, no one here has tried to commercialize martial arts for the masses.” As a catchall Cui adds, “Asia” doesn’t really capture the diversity... View Details
Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Amusement, Gambling, and Recreation Industries; Arts, Entertainment; Technical and Trade Schools; Educational Services
  • 01 Mar 2023
  • News

Step Change

population is approaching 110 million, the highest in the MENA region, with about half of its citizens between the ages of 15 and 45 and the range of mobile-phone penetration well over 90 percent. The market to meet a host of consumer... View Details
Keywords: Julia Hanna; photographed by Abdelrahman Gabr – Koree; entrepreneurship; women; venture capital; Egypt; developing economies; Finance
  • 12 Nov 2021
  • News

Alumni Business Leaders on Confronting the Climate Change Challenge

urgent systemic changes needed to address climate change. By doing what’s right for people and the planet, pep+ will help position our company as a consistent top market performer by generating stronger, more loyal connections with our... View Details
  • 01 Sep 2023
  • News

The Exchange: Where Ethics Meet Economics

Max Bazerman and Mike Luca (Image by John Ritter) What makes people behave the way they do—and to what degree are design choices influencing that? Associate Professor Mike Luca studies the design of online platforms, while Professor Max Bazerman’s work focuses on... View Details
Keywords: Jen McFarland Flint; Data Processing, Hosting, and Related Services; Information
  • 01 Jun 2022
  • News

A Sustainable Solution for Fashion

READY TO MAKE AN IMPACT READ MORE STORIES Syrup works by integrating a retailer’s data—historical and real-time transactions and inventory, e-commerce patterns, and marketing and promotion plans, among other things—with weather, search,... View Details
Keywords: April White
  • 22 Feb 2022
  • News

New Urban Order

finding the will to start implementing at-scale technologies that are already working,” Carty observes. Here, we take a look at alumni who are pursuing those opportunities, working to make tomorrow’s cities more sustainable across five... View Details
Keywords: Kathleen Fu, Deborah Blagg, Julia Hanna, and Maureen Harmon; illustrations by; energy; environment; sustainability; entrepreneurship; Transit and Ground Passenger Transportation; Transportation; Water, Sewage and Supply Systems; Utilities; Construction of Buildings; Construction; Waste Management and Remediation Services; Corporate Services
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