Market Share - Publications - Faculty & Research

13 Nov 2011
News

HBS's Howard Stevenson: How Start-ups Gain Market Share

16 Sep 2010
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Department stores: Mad rush for market share

18 Jan 2024
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Microsoft’s Bing Market Share Barely Budged With ChatGPT Add-On

04 Jun 2013
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Which is more valuable to Apple, its market share or its brand?

18 May 2018
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Share buybacks are soaring - is this a sign of market turmoil ahead?

15 Oct 2012
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What is 'Creating Shared Value'?

01 Feb 2012
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Viral Advertising via Ad Symbiosis: Self-Interested Sharing

19 Jun 2011
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Don't hobble money market funds

01 Dec 2014
News

Rent out your house, your car, even your bike—are there any limits to what people will part with (and what regulators will allow) in the new sharing economy? We called on Shelby Clark (MBA 2010)—founder of the car-sharing service... View Details

16 Dec 2012
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Not all money market funds are equal

21 Sep 2015
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A Real Path to Shared Prosperity in America

01 Apr 2000
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Marketing Muscle

On her first foray into Silicon Valley, Karen Edwards (MBA '90) didn't have much success finding the job she wanted: head of marketing at an Internet company. Told she didn't know enough about technology, Edwards persevered and finally... View Details

01 Mar 2005
News

Women Entrepreneurs Share Insights at WSA Conference

THE CHALLENGE: Ana Shukla shares advice on securing venture capital. Karen Kerrigan and Brigitte Baumann (far left, center) stressed the importance of mentors and networks. As a first-time entrepreneur, Ana Shukla launched a... View Details

Keywords: Margie Kelley; Corporate Services; Colleges, Universities, and Professional Schools; Educational Services

04 May 2017
News

How Sheryl Sandberg’s Sharing Manifesto Drives Facebook

A recent BloombergBusinessweek magazine profile of Sheryl Sandberg (MBA 1995) offers an in-depth look at the Facebook COO’s philosophy of sharing and how that vision guides the company—now the world’s fifth largest by View Details

23 Mar 2018
News

Dropbox shares surge in biggest tech debut since Snap

01 Dec 2017
News

A Shared Vision for a Better World

section,” Harrold says. “It was welcoming and comforting. We all had a feeling that we’d lost some time and it was time to catch up.” After HBS, Harrold worked as a banker before building a 25-year career as an independent market maker on... View Details

20 May 2022
News

Infant Formula Crisis Teaches Lesson about Market Concentration

26 Sep 2014
News

How to market brand Beyoncé

27 Mar 2014
News

From Marx to Marketing

being published in the journal of a leading Russian university. He is writing a book on a system he has developed that he calls Establishing and Sustaining Effective Managerial Interaction. And he shares his business experience and wisdom... View Details

Publications