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- 01 Mar 2024
- News
Counter Intelligence
When Pano Christou (AMP 195, 2018) was hired at Pret A Manger in 2000, the idea that he would one day run the entire company could not have been further from his mind. At the chain’s Carnaby Street shop, in London’s Soho district, the 22-year-old had enough work just... View Details
Keywords: Amy Crawford
- 01 Mar 2012
- News
FIELD 2: Global Intelligence
a new concept for a product or service for global partner organizations around the world. In January, they spent a week in the region conducting market research and meeting with the organization to refine their ideas before making a final... View Details
- 01 Dec 2017
- News
Enhancing Students’ Cultural Intelligence
Students partnered with Colgate-Palmolive in Mexico City Students partnered with Colgate-Palmolive in Mexico City Brian Franklin (MBA 2018) admits the prospect of partnering with Colgate-Palmolive to identify a strategy for marketing... View Details
- 25 Mar 2020
- News
Data-centric business: Inside the artificial intelligence factory
- 13 Nov 2019
- News
Don't Turn Your Marketing Function Over to AI Just Yet
Keywords: Artificial intelligence
- 01 Dec 2017
- News
Ask the Expert: Human Intelligence
illustration by Taylor Callery illustration by Taylor Callery Artificial intelligence is not a replacement for the human brain. At least not yet. “That is decades away,” says Rudina Seseri (MBA 2005), answering one of the most common... View Details
Keywords: April White
- 25 Feb 2020
- News
How Artificial Intelligence is Changing Business
Karim Lakhani and Marco Iansiti (photos by Susan Young; Getty Images) Karim Lakhani and Marco Iansiti (photos by Susan Young; Getty Images) Artificial intelligence is driving the latest seismic shift in the way companies conduct business.... View Details
Keywords: Susan Young
- 05 Dec 2019
- News
How Artificial Intelligence Can Set Meaningful Sales Goals
- 15 Apr 2017
- News
Bringing Markets to Myanmar
was obviously smart and had a great spirit. And he just said, our problem is we have nothing in our brains. We're yearning to be able to dream and to be able to have intelligence and information so that we can do our part in this country.... View Details
- 19 May 2022
- News
Cratering Markets Blowing a Bigger Hole in Consumer Psychology
- 07 Mar 2019
- News
Smart Marketing Brings Rapid Growth to Latino Brands
David Benitez (OPM 46, 2014) is founder and president of Intelligent Mexican Marketing (IMM Latino), a company that provides a brand-building platform in the United States' Hispanic View Details
- 16 Sep 2022
- News
How to Bring AI into Your Digital Marketing Strategy
- 01 Sep 2020
- News
Elevator Pitch: First Byte
employees and customers.” Heard: “We’re working on a pilot with a foodservice provider in the Boston area. For us, the biggest milestone will be putting a robot in the market so we can become a more proven concept before we start... View Details
- 12 Apr 2023
- News
Using AI to Adjust Your Marketing and Sales in a Volatile World
- 26 Nov 2019
- News
Fintech, Small Business & the American Dream
is highlighted in her new book: Fintech, Small Business & the American Dream. KEY THEMES Small business is critical to the American economy. Artificial intelligence and big data will transform financial services, particularly small... View Details
- 24 Aug 2021
- News
What We Still Need to Learn about AI in Marketing — and Beyond
- 30 Mar 2022
- News
Women in Sports: Gender and Equity in the Olympics and Beyond
- 20 Sep 2014
- News
Making Big Data Think Bigger
- 09 Jan 2012
- News