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Publications

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  • All HBS Web  (276)
    • People  (4)
    • News  (58)
    • Research  (160)
    • Multimedia  (6)
  • Faculty Publications  (93)

Show Results For

  • All HBS Web  (276)
    • People  (4)
    • News  (58)
    • Research  (160)
    • Multimedia  (6)
  • Faculty Publications  (93)
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  • 04 Mar 2025
  • News

The Evolution of Luxury Brand Porsche

  • 14 Mar 2019
  • News

How Helena Rubinstein Used Tall Tales to Turn Cosmetics into a Luxury Brand

  • 27 Jun 2014
  • News

The Value of Luxury Poseurs

  • 02 Jul 2016
  • News

The Trump Brand

  • 24 Aug 2017
  • News

Does Le Pliage Help or Hurt the Longchamp Luxury Brand?

  • 01 Jun 2004
  • News

Luxe Redux

Cashing in on the $60 billion global luxury goods market has never been tougher — or more rewarding. Competition is keen. And consumer preferences are constantly shifting, causing the concept of luxury... View Details
Keywords: Julia Hanna; luxury; Retail Trade
  • 31 Jul 2017
  • News

Amid the ongoing ‘retail apocalypse,’ outlet malls seek ways to stay afloat

  • 20 Nov 2010
  • News

Why are Asian women aspiring to Western ideals of beauty?

  • 27 Dec 2009
  • News

China manifesto

  • 04 Jan 2016
  • News

What Podcasts Do Professors Listen To?

  • 28 Mar 2024
  • News

Rooms with a View

Alexander Mirza (MBA 1997) has spent two decades in the hospitality industry, opening and growing major hotel brands, including Hilton, Starwood, and Caesars, with locations around the world. And with each new project, Mirza faced the same primary challenge. “It didn’t... View Details
Keywords: April White; photos by Christina Gandolfo; Hospitality
  • 01 Dec 2023
  • News

Rounding the Bend

Illustration by Fernando Cobelo To help people visualize what a circular economy could look like and bring the challenges down to a closet-sized scale, Emily Bolon (MBA/MPA 2007) recommends the following exercise. First, make a mental tally of the number of garments... View Details
Keywords: Jen McFarland Flint; Miscellaneous Store Retailers; Retail Trade; Apparel Manufacturing; Manufacturing
  • 01 Sep 2023
  • News

Action Plan: In Context

of well-to-do clients signed up to learn how to be good hosts and how to pronounce the names of European luxury brands. More than an etiquette teacher, Ho sees herself as a “microcultural anthropologist” who is constantly observing her... View Details
Keywords: April White; communication; manners; business; entrepreneurship; China; human behavior
  • 01 Mar 2024
  • News

Unlocking the Power of Community

When Tara Fung (MBA 2016) explains Co:Create, the company she cofounded in 2022 and now leads as CEO, she doesn’t mention Web3 first. “We help innovative brands and creators unlock the power of community,” she explains. Co:Create does this with a new, gamified approach... View Details
Keywords: April White
  • 01 Sep 2023
  • News

Made in Italy

HBS faculty members and students visited Lamborghini’s headquarters in Bologna during the immersion to learn how the company became experts in electric car technology. Photo courtesy Lamborghini IMMERSIVE FIELD COURSES OFFERED AS ELECTIVES IN 2023 Denmark and... View Details
Keywords: April White
  • 05 Feb 2019
  • News

The First Five Years: Karan Shah (MBA 2016)

the fact that it is sustainable and eco-friendly, immediately struck a chord with her, and the idea to create a luxury brand was born! After two years of research and hard work, we officially launched MAYU... View Details
  • 12 Mar 2021
  • News

My Favorite Case

in the fall of 2008, the executive chairman of the luxury brand Shanghai Tang must decide what to do about a recently vacated creative director position and how to manage employees who see themselves as... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 24 Apr 2014
  • News

Reinventing perceptions of Africa through wine

their country. After visiting a wine festival in Soweto, South Africa, in 2005, Cuffe and her husband, Khary Cuffe (MBA 2007), realized that by establishing Heritage Link Brands and distributing these quality wines, they could show that... View Details
  • 01 Mar 2012
  • News

Shop Talk, Different Avenues

disruptive business model: an online site that requires customers to register, featuring flash sales of discounted luxury goods for men and women in categories including designer clothing, accessories, home goods, food and wine, and... View Details
Keywords: Julia Hanna; shopping; e-commerce; Clothing and Clothing Accessories Stores; Retail Trade
  • 13 Apr 2021
  • News

Face Value

As a teenager in Houston, Texas, and one of the few Asian students in her high school, Vicky Tsai (MBA 2006) recognized that didn’t fit the accepted beauty standard. She was more drawn to the Western luxury skincare View Details
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