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16 Jul 2019
News

JUUL: Leading the Vaping Revolution

15 Nov 2020
News

Podcasts Engage New Audiences with HBS

Gifts to the HBS Fund support a wide range of people and programs like this. Professor Mike Toffel lays out the scenario: JUUL is the e-cigarette market leader—its revenue grew from $200 million to $1 billion between 2017 and 2018. But... View Details