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Jennifer Abel
Jennifer Abel is a doctoral student in Organizational Behavior at Harvard Business School. Broadly, her research interests include trust formation and conflict management. She received a B.A. in Cognitive Science from the University of California, Berkeley.
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Jennifer Walsh
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Jennifer Zou
I am a fourth year doctoral candidate in the Business Economics program. My research interests are primarily in industrial organization and innovation, with a particular focus on the economics of artificial intelligence/machine learning and digital technology markets. I received a S.B. in Mathematics with Computer Science and S.B. in Economics from MIT.
- August 2015 (Revised December 2016)
- Case
Apple Pay
By: Sunil Gupta, Shelle Santana and Margaret L. Rodriguez
On September 9, 2014, in front of a packed audience in Cupertino, CA, Tim Cook, the chief executive officer of Apple, announced the much anticipated launch of Apple Pay. "Our vision is to replace this [wallet] and we are going to start with payments." Cook then invited... View Details
Keywords: Technology; Digital Services And Strategy; Launch; Mobile; Mobile Payments; Apple; Payments; Smartphone; Apple Pay; Eddy Cue; Jennifer Bailey; iOS; Iphone; Marketing; Product; Mobile and Wireless Technology; Product Launch; Finance; Credit Cards; Technology Industry; Banking Industry; United States; United Kingdom
- September 2016
- Teaching Note
Apple Pay
By: Shelle Santana and Sunil Gupta
- 16 Feb 2016
- First Look
February 16, 2016
iPhone 6, iPhone 6 Plus, iPad Air 2, and iPad mini 3. By March 2015, Apple Pay was accepted in 700,000 retail locations including Coca-Cola vending machines. "We are the fastest adopted mobile payment service by a long shot," noted View Details
Keywords: Sean Silverthorne