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- All HBS Web
(267)
- News (56)
- Research (140)
- Events (7)
- Multimedia (1)
- Faculty Publications (69)
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- 11 Feb 2014
- News
The Unexpected Benefits of Rapid Prototyping
- 13 Sep 2021
- News
Science: The Unlikely Frontier for New Business Ideas
- 05 Feb 2013
- News
The Social Sector Needs to Take More Risk and Accept Failure
- 01 Sep 2023
- News
Solving for Z
get to decide how they work. Chen has seen an increasing tendency toward multifunctional squads of people from various disciplines (engineering and design, marketing and sales) who work together to rapidly iterate solutions to whatever... View Details
- 01 Dec 2023
- News
Thinking Ahead
As we wind down 2023, there’s talk everywhere of generative AI and how it will fundamentally alter the world as we know it; but how does that translate for your corner of the business world? Is TikTok something you need to take seriously? (Is it time to dance?) We... View Details
- 01 Sep 2023
- News
Hands-on Learning About Global Markets
knowledge of the health care sector. While still at HBS, the teammates did preliminary work by visiting a senior center in a Boston suburb to understand how comfortable seniors were with technology. In Buenos Aires, the team used design thinking to identify new... View Details
Keywords: Jennifer Gillespie
- 25 Feb 2020
- News
From Das’s Desk
lessons learned. Many alumni noted in the survey that they found these sessions helpful because they consider their fellow alumni trusted advisors both professionally and personally. Based on your feedback and the survey, for the upcoming Reunion Weekend this June we... View Details
Keywords: Das Narayandas
- 01 Sep 2016
- News
Research Brief: Cultivating Creativity through Competition
freelance designers submit potential logos, and companies pay a few hundred dollars for the logo they like best. Throughout the process, designers receive one- to five-star ratings from the clients on their work, and iterate on their... View Details
Keywords: Erin Peterson
- 15 Jun 2021
- News
Case Study: Inside Story
approach to marketing works. The scrappy activities that have kept them close to the customer, and let them iterate quickly on messaging and product, can start taking less of their time as they scale D2C marketing and partnership... View Details
- 05 Oct 2021
- News
Launch Signals
Ultimately, they hope their product will be unnecessary; until then, they are using feedback as the basic for future iterations of the Flare bracelet, particularly when it comes to style and other options. “That last thing we want to do... View Details
- 17 Dec 2015
- News
Design Thinking: Hands-On Learning At The Harvard Innovation Lab
Professor Srikant Datar’s creative problem-solving course, Design Thinking and Innovation, brings students together to hone their skills in identifying opportunities, prototyping solutions, and iterating to meet customer needs. “Creative... View Details
- 01 Dec 2015
- News
Complements to the Case Method
Administration. “The person who can go out and find the diamond gets the highest return.” Once they do, students present their idea—a stock pitch—to an actual hedge fund manager who is invited to each class to offer critiques. “They forced us to rebuild a lot of the... View Details
- 24 Oct 2013
- News
Searching for a Better Society
Olivier Dumon by Robert S. Benchley "I believe in an evidence-based, data-driven, iterative product-development process." How many of us can reduce the central truths we've learned in business to a single sentence? Olivier Dumon (MBA... View Details
- 15 Oct 2019
- News
Understanding Challenges Across the Supply Chain
“By wrestling with the case issues together, we create new perspectives and a sense of community.” The seminar will mark its 60th iteration January 12–15, 2020. The faculty team—which includes Bell and Forest Reinhardt, the John D. Black... View Details
- 01 Apr 1999
- News
Q & A: Confronting New Technologies: When Doing Right Is Wrong
customers about their needs and collect relevant market data. But when markets do not yet exist, neither do customers. The process must be an interactive one wherein innovators work to sell disruptive products to customers and then watch to see whether and how they use... View Details
- 01 Jun 2009
- News
Faculty Books
given predictable, reliable, low-cost care) and iterative (the patient’s condition is unknown; tremendous resources may be required for diagnosis and treatment, often with uncertain outcomes). To reduce costs and manage care effectively,... View Details
- 01 Jan 2007
- News
Donna L. Dubinsky, MBA 1981
grown in different directions. Palm had produced several great iterations of handhelds, and we had focused on building a great smartphone, so we were quite complementary," says Dubinsky, who negotiated the merger in 2003 and remains on... View Details
- 23 Oct 2019
- News
Hands-on Simulations Complement the Case Method
students work in small teams to develop a product (beer) and bring it to market. By analyzing data and collaborating on design, pricing, packaging, manufacturing, and marketing, teams compete as they test their ideas and iterate their... View Details
Keywords: Educational Innovation
- 01 Jun 1997
- News
MBA Program:Rapid Innovation in '96
follow on topics such as business history; leadership, values, and ethics; society and enterprise; quantitative methods; and economics of markets. "By having two iterations of Foundations each year," says Wheelwright, "we've been able to... View Details